Summary
Overview
Work history
Education
Skills
REFERENCES
Certification
LANGUAGES
DRIVERS LICENCE
Timeline
Generic

Luyolo Alex Makatise

Matatiele

Summary

Dynamic professional with a robust skill set in analytical thinking, project management, and strategic leadership. Demonstrates exceptional interpersonal and communication skills, complemented by a strong ability to manage stakeholders and deliver client-focused solutions. Proficient in financial management and report writing, with a proven track record in planning and organising successful events. Adept at fostering teamwork and enhancing organisational performance through effective presentation skills. Career aspirations include leveraging strategic capacity to drive impactful projects and initiatives.

Overview

12
12
years of professional experience
1
1
Certification

Work history

Senior Officer: Events, Marketing & Protocol

Matatiele Local Municipality
2021.08 - 2026.02
  • Conducting & coordinating Public Participation programmes including Mayoral/EXCO Imbizo and outreaches.
  • Support events which brand & market Matatiele i.e. Matatiele music festival, tourism month events.
  • Marketing support towards the Special Programmes Section.
  • Manage relations with the media and assist in coordinating media engagements.
  • Development of the communication strategy.
  • Develop policies for Events, social media and Marketing sub-section.
  • Overall management and coordination of the Branding & Marketing strategy including planning, M&E, human resource management, stakeholder management, etc.
  • Conduct relevant research to inform decision making, policy formulation and Council submissions.
  • Heading Protocol Arrangements of all Events and Programmes.
  • Responsible for the design, approval and procurement of all promotional material for the municipality.
  • Photograph all Events and Keep Records.
  • Coordinate integrated economic planning in Municipalities to support sustainable economic growth and development.
  • Responsible for media relations i.e. media engagements, press briefings and press releases.
  • Writing speeches for the Mayor.
  • Co-ordinate IGR meetings, LED seminars/summit, workshops, conferences and other stakeholder engagement activities.
  • Manage the New Media platforms of the Municipality.
  • Responsible for branding the Municipality and events coordination, including Taking Council to the People & the State of the Municipality Address
  • Managing and executing the Sub-Directorate’s budget
  • Community Event Planning and Coordination
  • Organizing civic, cultural, and public events (e.g., festivals, parades, national day celebrations, awareness campaigns).
  • Ensuring alignment of events with municipal objectives, values, and budget.
  • Managing permits, safety protocols, vendor coordination, and event logistics.
  • Promotion of Municipal Services and Programs
  • Creating campaigns to raise awareness about municipal services (e.g., waste management, health programs, housing initiatives).
  • Designing outreach strategies to educate the public on local government initiatives.
  • Coordinating with different municipal departments to gather accurate information.
  • Internal Strategic Communication Planning
  • Develop and implement internal communication strategies that align with the company’s mission, vision, and objectives.
  • Identify key messages, audiences, and channels for effective communication.
  • Support change management and organizational transformation initiatives through tailored messaging.
  • Content Creation and Management
  • Write, edit, and design internal newsletters, announcements, intranet updates, and leadership messages.
  • Produce content for town halls, employee handbooks, internal videos, and podcasts.
  • Ensure consistency of tone, voice, and branding across all internal platforms.
  • Leadership Communication Support
  • Prepare speeches, talking points, and presentations for executives and managers.
  • Coach leaders on communication best practices to ensure clarity and authenticity.
  • Facilitate feedback loops between staff and leadership.
  • Employee Engagement and Culture Building
  • Design and execute campaigns that foster a positive workplace culture (e.g., recognition programs, values campaigns).
  • Promote inclusivity, collaboration, and a sense of belonging through storytelling and participatory communication.
  • Measure engagement levels through surveys, focus groups, or pulse checks.
  • Channel and Platform Management
  • Oversee digital communication tools such as intranets, collaboration apps
  • Evaluate the effectiveness of communication channels and recommend improvements.
  • Ensure accessibility and reach for all employee groups (remote, in-office, field, etc.)
  • Stakeholder Engagement and Community Relations
  • Engaging with residents, businesses, NGOs, and civic groups to gather feedback and encourage participation in municipal events.
  • Promoting volunteerism and community involvement.
  • Building partnerships with local organizations for collaborative initiatives.
  • Brand Management and Image Building
  • Developing and maintaining a consistent municipal brand identity.
  • Enhancing the public perception and trust in the municipal government.
  • Ensuring all communication reflects professionalism, inclusivity, and transparency.
  • Budgeting and Reporting
  • Preparing and managing budgets for marketing activities and public events.
  • Seeking sponsorships or partnerships where appropriate.
  • Producing post-event reports and campaign evaluations for municipal leadership.
  • Internal Coordination
  • Working closely with departments such as Planning, Tourism, Environment, and Public Works to align messaging and event efforts.
  • Supporting internal communication campaigns among municipal staff
  • Facilitated smooth communications between departments for better coordination.

Administrative Officer

Matatiele Local Municipality
2018.05 - 2021.07

Communications Assistant

Department of Education (Alfred Nzo West District)
2017.09 - 2018.04
  • Corporate Communications: Co-ordinate planning
  • Media Relations: Write and distribute media statements.
  • Responsible for Internal and External Communication
  • Internal and External Newsletter Assistant Editor and Senior Reporter
  • Conduct daily media monitoring
  • Organizing events/ Events Coordination

Intern -Public Participation

Matatiele Local Municipality
2014.09 - 2017.04
  • Production of Itineraries for Ward Public Participation Fora.
  • Contributing to the planning of public involvement in strategies and IDP processes
  • Attending community meetings and projects, organising events.
  • Assist and participate in mobilising the community for municipality activities.
  • Attending the public participation forums of ward establishments.
  • Assist in strategizing and implementing Public Participation activities.

Intern -Communications

Elundini Local Municipality
2013.12 - 2014.05
  • Production of Corporate Publications (Print, Electronic and Radio) Media Management
  • Ensuring a consistently positive image of the municipality to all the media
  • Seek opportunities to promote the municipality (in line with the marketing and communications
  • Attending community meetings
  • Build the image of the Municipality relating to all matters
  • Address the media directly if so instructed by the direct supervisor

Education

B.A Honours - Integrated Organizational Communications

UNISA

Advanced Diploma - Public Relations Management

Walter Sisulu University

Diploma - Public Relations Management

Walter Sisulu

Grade 12 NSC - undefined

Sidinane Senior Secondary School
Mount Fletcher

Skills

  • Analytical Skills
  • Computer Literate
  • Events organising skills
  • Interpersonal and Communication Skills
  • Report writing
  • Presentation skills
  • Team player
  • Financial Management
  • Project management
  • Stakeholder management
  • Client orientation and customer focus
  • Planning and organising
  • Strategic capacity and leadership

REFERENCES

  • L, Walaza, 039 254 5000, 060 672 5551, Matatiele Local Municipality
  • H.C.F, Radebe, 073 758 1216, Department of Education
  • N, Ngoma, 039 7378137, 076 123 7442, Matatiele Local Municipality
  • A, Mboza, 064 512 8252, Elundini Local Municipality

Certification

  • Live streaming - NEMISA National Electronic Media Institute of South Africa - 2024-08-24
  • Communication Strategy Development - Government Communication & Information System - 2022-08-25
  • Conflict management - Mazasa Consulting - 2016-10-06
  • Event organizing team - Walter Sisulu University - 2010-05

LANGUAGES

English - Read, Write, Speak
Xhosa - Read, Write, Speak
Sotho - Speak, Read
Isizulu - Read, Write, Speak

DRIVERS LICENCE

CODE B

Timeline

Senior Officer: Events, Marketing & Protocol

Matatiele Local Municipality
2021.08 - 2026.02

Administrative Officer

Matatiele Local Municipality
2018.05 - 2021.07

Communications Assistant

Department of Education (Alfred Nzo West District)
2017.09 - 2018.04

Intern -Public Participation

Matatiele Local Municipality
2014.09 - 2017.04

Intern -Communications

Elundini Local Municipality
2013.12 - 2014.05

Advanced Diploma - Public Relations Management

Walter Sisulu University

Diploma - Public Relations Management

Walter Sisulu

Grade 12 NSC - undefined

Sidinane Senior Secondary School

B.A Honours - Integrated Organizational Communications

UNISA
Luyolo Alex Makatise