Summary
Work History
Education
Skills
Quote
Timeline
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Lulama Khongela

Lulama Khongela

Market Analyst
Johannesburg,Glenvista

Summary

Lulama is a skilled Pricing and Market Research Strategist with extensive knowledge across multiple industries. Bringing deep understanding of commercial products, market conditions and customer preferences. Ready to apply skills and 8 years of experience to new position with long-term potential. An Expert at gathering and analyzing autonomously qualitative data, market trends, strategies, and competition to produce insightful evidence-based solutions aimed at increasing competitiveness, as well as successfully executing effective pricing approaches and strategies. Lulama excels at executing projects and she is a strong communicator with a proven ability to build influential relationships by utilizing her insights to bring people together and establish a system of commonly shared values within an organization. Lulama aims to maximize her expertise by utilizing her experience and education to add value in an innovative organization.

Work History

Market Analyst

BCE Foodservice Equipment
Johannesburg
04.2022 - Current
  • Provide competitive analysis on BCE’s market offerings and identify market trends
  • Provide Marketing & Sales BU with market insights to make informed business decisions
  • Participate in regular meetings with management, assessing and addressing issues to identify and implement improvements toward efficient operations
  • Monitor, analyze and report on competitor performance
  • Create customized marketing material to increase product awareness
  • Compiled reports to measure growth

Assistant Pricing Manager

Toyota Motors
Johannesburg
10.2020 - 03.2021
  • Gathered and prepared data to support quarterly and new model pricing discussions for Toyota & Lexus
  • Analyzed and reported on competitor pricing activities
  • Maintained of all operational pricing elements in SAP
  • Handled pricing related queries from different channels
  • Prepared pricing bulletins for Toyota and Lexus
  • Managed administration processes in assuring compliance of pricing system
  • Reason for leaving: Contract ended

Market Research Manager

MAN Automotive Pty Ltd
Johannesburg
08.2018 - 01.2020
  • Successfully oversaw and reviewed developed business cases as well actual performance for new products, projects and initiated counter acting measures if required for Eco trade, MAN Genuine Kits
  • Effectively collaborated with the MAN AG, Parts & Service Sales Team, Dealer Network and Marketing to understand business objectives and communicated discovered prospective customers’ preferences
  • Collaborated with Pricing Manager across all pricing related topics and projects
  • Interpreted data formulated reports and provided recommendations
  • Remained fully informed on market trends, other party’s research and implemented best practices
  • Reason for leaving: Retrenchment

Pricing Analyst

Man Automotive Pty Ltd
Johannesburg
03.2017 - 07.2018
  • Performed partnering with Area sales Managers and Parts Managers to understand various areas of business and ensured integrated plus profit maximizing approach
  • Identified opportunities for marketing campaigns and tracked outcomes working closely with Area sales Managers
  • Created opportunities for bulk buying for key account customers
  • Managed price change implementation
  • Resolved pricing queries, recorded, and measured impact thereof
  • Reason for leaving: Promoted

Pricing Analyst

Avis Fleet
Johannesburg
09.2014 - 02.2017
  • Analyzed pricing structures of all OEM standard maintenance and service plans
  • Gathered and analyzed process, data and technology requirements to develop business solutions and bridge needs between IT and business
  • Lead pricing-related projects including establishing timelines, defining deliverables, and drafting communications or presentations
  • Maintained knowledge and stay abreast of developments in industry via information obtained from financial publications and services, government agencies, company sources, and personal interviews
  • Reason for leaving: Job opportunity

Intern

Discovery Financial Services
Johannesburg
06.2012 - 12.2012
  • Managed over 60 customer calls per day, and reduced lapse rate by 2.5%
  • Developed business, financial and analytical skills in fast-paced work environment
  • Collaborated with team to optimize workflow and achieve objectives
  • Liaised with clients to assess needs and responded to inquiries
  • Provided reporting for forecast analysis and ad-hoc reporting in support of decision-making

Education

PGDip - Project Management

MANCOSA
Johannesburg, South Africa
01.2018 - 12.2018

Bachelor of Commerce - Economics and Econometrics

University of Johannesburg
Johannesburg, South Africa
02.2009 - 03.2013

NSC - Grade 12. Matric

Nirvana Secondary School
Johannesburg, South Africa
01.2004 - 12.2008

Skills

Pricing Strategyundefined

Quote

The future is made of the same stuff as the present.
Simone Weil

Timeline

Market Analyst

BCE Foodservice Equipment
04.2022 - Current

Assistant Pricing Manager

Toyota Motors
10.2020 - 03.2021

Market Research Manager

MAN Automotive Pty Ltd
08.2018 - 01.2020

PGDip - Project Management

MANCOSA
01.2018 - 12.2018

Pricing Analyst

Man Automotive Pty Ltd
03.2017 - 07.2018

Pricing Analyst

Avis Fleet
09.2014 - 02.2017

Intern

Discovery Financial Services
06.2012 - 12.2012

Bachelor of Commerce - Economics and Econometrics

University of Johannesburg
02.2009 - 03.2013

NSC - Grade 12. Matric

Nirvana Secondary School
01.2004 - 12.2008
Lulama KhongelaMarket Analyst