Summary
Overview
Work History
Education
Skills
Personal Information
Affiliations
Timeline
ResearchAssistant
Luciano Hendricks

Luciano Hendricks

Eersterivier, Cape Town

Summary

Dynamic and qualified Event Manager with a National Diploma in Event Management, supplemented by certifications in event design, kiddies party planning, Level 1 First Aid, and Basic Firefighting. Backed by over 5 years of hands-on experience in the events industry, I have successfully managed and supported a wide range of small to large-scale events across the MICE sector.

Currently serving as the Head of Events and Projects on the National Board of the SAACI Youth Portfolio (Southern African Association of the Conference Industry), I am also an active member of the BRICS Youth League and FEDHASA, underscoring my commitment to industry excellence and youth leadership.

Known for being self-motivated, energetic, goal-driven, and passionate, I thrive in collaborative environments and bring a practical, solution-oriented mindset to every project. My strengths lie in effective team collaboration, strategic planning, and the ability to see projects through to successful completion.

Notable events I have contributed to include:

  • Mining Indaba 2023
  • Netball World Cup 2023
  • Cape Town Pride 2023
  • WTM Africa 2023
  • Enlit Africa 2023
  • Africa Tech Festival 2023
  • Comic Con Cape Town 2023
  • CTICC Youth Expo 2023

My objective is to leverage my skills, experience, and leadership to not only meet but exceed expectations—while continuously learning and growing within a forward-thinking organization.

Overview

11
11
years of professional experience

Work History

Senior Event Coordinator: Conferencing and Business Events

University of Stellenbosch, Factory 209 - CECO
01.2025 - Current
  • Main Responsibilities: Manage short term rentals on CECO's behalf, specifically but not limited to SU's satellite campuses (Tygerberg, Belville Park, Worcester and Saldana).
  • Adhering to and execute the non-negotiable milestones in the CECO Short-Term Rental process.
  • Negotiate and close deals relating to Conferencing & Business Events services for clients at specifically but not limited to SU's satellite campuses (Tygerberg, Belville Park, Worcester and Saldana).
  • Execute related conferencing services for clients at specifically but not limited to SU's satellite campuses (Tygerberg, Belville Park, Worcester and Saldana).
  • Brainstormed and implemented creative event concepts and themes.
  • Produced concept plans for high-profile corporate meetings and events.
  • Plan and implement small - large scale events from start to finish.
  • Coordinated schedules and timelines for events.
  • Coordinated travel and accommodations for event attendees.
  • Oversaw event registration process by collecting and tracking attendee information.
  • Operations and Sales: Manage all short-term rentals applicable to environment.
  • Researched and identified new vendors and suppliers to obtain competitive pricing.
  • Managed event logistics and operations.
  • Keep excellent financial and operational records; and establish, build, and optimise customer (SU and external) and supplier loyalty.
  • Uphold data standards and accurately enter all opportunities onto booking systems to ensure accurate reporting of opportunity and conversion.
  • Effectively manage the calendar, keep all necessary stakeholders informed of upcoming conferences and short-term rentals.
  • To work with other divisions in CECO, other business units in Factory 209 and all internal environments in Stellenbosch University.
  • Follow the prescribed CECO milestones for Short-term rentals and conferencing.
  • To ensure that contracting and deposits for clients are actioned in a timely fashion, as per the company standards and expectations.
  • To act as the first point of contact for all Conferencing and Short-term rental enquiries in applicable environments.
  • Ensuring all events are compliant under National, local and SU regulations.
  • Assist the CECO management and marketing team with sales and marketing activities related to all the campuses.
  • Online enquiries: allocation of enquiries to the pool of coordinators.
  • Monitor of workload of coordinators, identifying issues and possible solutions.
  • Manage communication platforms in conjunction with the other Senior Coordinators; and contribute to the efficiency of communication lines for Coordinators and management.
  • Supported senior leadership by developing status reports on activities related to planning, scheduling, cancellation, inquiries, resourcing, risk mitigation, and proposal development for various events.
  • General: Support SU, Factory 209 and CECO vision and mission; and establish Strong relations throughout the relevant industry, including but not limited to SU stakeholders, industry suppliers, potential customers, potential sponsors etc.

SAACI Youth Council: Head Of Events and Projects

SAACI - Conference Association
07.2019 - Current
  • Built and implemented support for young professionals within the MICE industry.
  • Implementing guidelines for the support needed for students within the Tourism and Events industry
  • Established clear objectives and goals for each event, drove execution toward goals and measured and monitored results to track impact.
  • Spearheaded community event center's online presence, mobilized public relations and social media initiatives and upgraded event communications to potential attendees.
  • Deployed solid digital marketing expertise and enlisted event technology experts to create innovative events and programs.
  • Speaker at industry events such as business and association events.
  • Networking and creating opportunities within the industry and highlighting the lack of it.
  • Supporting sister associations with the youth programs.
  • Planning youth events, programs and activations with support of industry and government stakeholders.
  • Bridging the gap between academic experience and work experience.

Event Coordinator: Conferencing and Business Events

University of Stellenbosch, Factory 209 - CECO
01.2024 - 12.2024
  • Main Responsibilities: Organize and attend prospective customer site visits.
  • Brainstormed and implemented creative event concepts and themes.
  • Trained and supervised event staff to complete tasks on time.
  • Event management across various disciplines- sport, arts, entertainment, academic, conferencing and MICE.
  • Keep excellent financial and operational records.
  • Establish, build, and optimize customer and supplier loyalty; and to be fully conversant in the event budget.
  • Administration and Event Management: Plan and implement small - large scale events from start to finish.
  • Uphold data standards and accurately enter all opportunities onto booking systems to ensure accurate reporting of opportunity and conversion.
  • Effectively manage the calendar, keep all necessary stakeholders informed of upcoming events.
  • Monitored and controlled event expenditures to meet budgets.
  • Developed detailed event reports, documenting all aspects of each event.
  • To work with other divisions in CECO, other business units in Factory 209 and all internal environments in Stellenbosch University.
  • To ensure that contracting and deposits for bookings are actioned in a timely fashion, as per the company standards and expectations.
  • To act as the first point of contact for all event and facility rental enquiries.
  • Involvement in PR and media management.
  • Utilized social media to promote events and increase attendance.
  • Coordinated travel and accommodations for event attendees.
  • Involvement in Event Operations from booking staff to ensuring all events are compliant under National, local and SU regulations.
  • Managed event logistics and operations.
  • Coordinated schedules and timelines for events.
  • Oversaw event registration process by collecting and tracking attendee information.
  • Created detailed timelines and budgets for events to meet all deadlines.

Assistant Event Services Manager

Cape Town International Convention Centre
01.2023 - 12.2023
  • Management of All events & Services: Responsible for managing the floor as per the function schedule and to maintain a high standard of service with clients which includes the labour brokers.
  • Ensure while providing the services to clients that adherence to the safety standards is maintained by both the clients and staff.
  • Acquire full briefing & handover from your event services manager, colleagues and seniors before the event.
  • Work closely with the fellow ESMs, Hospitality hosts, Beverage teams, BOH teams & the kitchen teams to achieve desired outcomes on the floor.
  • Direct and manage the hospitality hosts to ensure efficient service is executed for all events.
  • Acquire required information about the event to make it easier to execute.
  • Manage the build-ups & breakdowns of events.
  • Monitor that the staff are operating according to set Standard Operating Procedures.
  • Maintain customer satisfaction and take appropriate action on customer complaints.
  • Use the correct Procedure to sign in and out OE and write out hand overs. Ensure all comment cards are completed by clients.
  • Learn to use the triple play for signage and ensure correctness before loading.
  • Pre-load the signage for all events before the start of the events.
  • Conduct weekly meetings with hosts.
  • Manage all coffee sales within the department.
  • Ensure cleanliness is maintained throughout the building.
  • Ensure to report all maintenance issues regularly and that reported maintenance issues have been attended to.
  • Ensure correct signage with correct prices has been displayed for all public catering events.
  • Pay Attention to detail on the public catering events to ensure the company's best interest.
  • Ensure that correct full labels are displayed for buffets.

Banqueting Coordinator

Asara Wine Estate & Hotel
06.2022 - 09.2022
  • Administrative duties: Compiling of meeting minutes, emails correspondence, answering phone calls and doing follow-up calls, scheduling/conducting site inspections with clients, compiling/pre-approving/submissions of quotations, requesting quotations, generating invoices, drawing up event budget reports, compiling event databases, implement events conversion rates per month, checking room availability, completing function sheets, and compiling event files, and restaurant dockets.
  • Hospitality duties: Welcoming hotel guests, assisting and directing guests to their rooms, restaurant area. Assisting front of house department with waitering, payments.
  • Answering the phone taking restaurant bookings, submit accommodation booking sheets to reservations department.
  • Event Planning duties: Planning conferences on small to medium scale, implementing event checklists, submitting event menu selection to the head chefs.
  • Setting up events, breakdown of events, compiling event programs, event signages, incorporating EMBOK guidelines, advising event safety protocols as per the Event Safety Guidelines.
  • Entered data, generated reports, and produced tracking documents.

Event Management Intern (Contract)

Cape Peninsula University of Technology
02.2021 - 05.2022
  • Company Overview: Department of Student Affairs
  • Administrative duties: Minute taking, printing, copying, scanning, filing, collecting of orders, delivering of orders, submit transport requests, telephone duties, email communication, arranging internal and external meetings, creating report templates, presentation designs, and draw up of sponsorship letters.
  • Creating COVID-19 pre-screening forms and links, RSVP forms and evaluation forms.
  • Conducting interview shortlisting.
  • Event planning duties: Draw up of event proposals for events (Team buildings, Self-defense workshops, sporting events, religious events, incentive events, gala dinners, meetings, and trainings).
  • Event planning as per EMBOK. Implementation of budgeting, sending out RFQ's to service providers.
  • Submitting budget request and sponsorship requests. Conducting site inspections, compiling event portfolio's, event coordination, event closeout reports, evaluation reports, implementing WBS and delegating tasks.
  • Covid-19 compliance assistances.
  • Marketing duties: Event marketing and poster design. Social media scheduling and post creation. Creating social media platforms i.e., Facebook, Instagram, twitter, TikTok.
  • Implementation of Strategic Marketing Plans for student structure.
  • Department of Student Affairs

Registration Desk Assistant (Part -Time)

Centeq Events
04.2019 - 02.2020
  • Customer service, checking attendees in, escalation of attendee and suppliers' enquiries to relevant parties, handing over of welcome packages and badges.
  • Greeted guests in with friendliness and professionalism.
  • Answered multi-line phone system, routing calls, delivering messages to staff and greeting visitors.
  • Increased customer service success rates by quickly resolving issues.
  • Onsite registration support.

Residence Student Assistant

Park Central Lifestyle - Toplin House 2
02.2019 - 12.2019
  • Company Overview: Cape Peninsula University of Technology District Six Residence Department
  • Student Administration, booking in of students, planning residence events, day trips and meetings.
  • Requesting quotations, implementing DMA's, pay invoices, place orders as well as arranging transportation.
  • Dealing with management enquires and student complaints.
  • Arranging holiday accommodation and assisting students with personal matters.
  • Cape Peninsula University of Technology District Six Residence Department

Waitron and Décor Assistant

KC Bridal & Boutique
01.2014 - 12.2017
  • Implement and execute approved mood boards for all events.
  • Ensuring event setup has been completed and finalizing setup through ticking of a checklist.
  • Creating a plan to serve food and beverages seamlessly without hiccups.
  • Clearing tables and assisting the lead event planner with additional duties.
  • Dealing with customer related enquiries.

Education

National Diploma - Event Management

Cape Peninsula University of Technology
Cape Town, South Africa
04-2021

Academia facilitative leadership -

Stellenbosch University
Stellenbosch University
12.2021

First Aid Level 1 - undefined

NOSA
12.2021

Basic Firefighter - undefined

NOSA
10.2021

Event Design Workshop - undefined

ECTA Creative Solutions
12.2020

Kiddies Party Planner -

ECTA Creative Solutions
12.2018

Skills

  • Event planning
  • Hospitality management
  • Contract negotiations
  • Corporate events planning
  • Risk management
  • Business administration
  • Budget management
  • Logistics management
  • Project management
  • Social media management
  • Conference planning

Personal Information

  • ID Number: 9606266274088
  • Disability: None
  • Date of Birth: 06/26/96
  • Gender: Male
  • Nationality: South African

Affiliations

  • SAACI - Southern African Association of the Conference Industry
  • FEDHASA - Federated Hospitality Association of Southern Africa
  • SABYA - South African BRICS Youth Association

Timeline

Senior Event Coordinator: Conferencing and Business Events

University of Stellenbosch, Factory 209 - CECO
01.2025 - Current

Event Coordinator: Conferencing and Business Events

University of Stellenbosch, Factory 209 - CECO
01.2024 - 12.2024

Assistant Event Services Manager

Cape Town International Convention Centre
01.2023 - 12.2023

Banqueting Coordinator

Asara Wine Estate & Hotel
06.2022 - 09.2022

Event Management Intern (Contract)

Cape Peninsula University of Technology
02.2021 - 05.2022

SAACI Youth Council: Head Of Events and Projects

SAACI - Conference Association
07.2019 - Current

Registration Desk Assistant (Part -Time)

Centeq Events
04.2019 - 02.2020

Residence Student Assistant

Park Central Lifestyle - Toplin House 2
02.2019 - 12.2019

Waitron and Décor Assistant

KC Bridal & Boutique
01.2014 - 12.2017

First Aid Level 1 - undefined

NOSA

Basic Firefighter - undefined

NOSA

Event Design Workshop - undefined

ECTA Creative Solutions

National Diploma - Event Management

Cape Peninsula University of Technology

Academia facilitative leadership -

Stellenbosch University

Kiddies Party Planner -

ECTA Creative Solutions

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Luciano Hendricks