Summary
Overview
Work History
Education
Skills
Timeline
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Lisa Wicks

Lisa Wicks

Senior Business Consultant

Summary

Analytical Senior Business Consultant with expertise in developing and executing robust business plans. Skilled in identifying weaknesses, monitoring existing business practices and recommending effective solutions. Driven and logical with strengths in handling key accounts and exceeding expectations.

Overview

18
18
years of professional experience
2
2
Languages

Work History

Senior Business Consultant

Discovery
Port Elizabeth
04.2022 - Current

Business Consultant to top producing advisors in Port Elizabeth, JBay and St Francis Bay area.

Marketing Discovery's value proposition.
Investment - local & offshore, Life Insurance -local & offshore, Banking, Short Term, Medical Aid, GAP cover and Funeral.
Completed -
COB 1 - Short term
COB 3 - Long term insurance
COB 7 - Investments
COB 9 -Health Services Benefits

  • Secured high-value accounts through consultative selling, effective customer solutions, and promoting compelling business opportunities.
  • Built and maintained strong client relationships to drive business growth - leveraged existing broker relationships.
  • Analyzed key competitors to respond to competitive threats.
  • Developed and delivered presentations to key brokerages to position products and services.
  • Created sales forecasts to target daily, monthly and yearly objectives.
  • Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
  • Stayed current on company offerings and industry trends.

Managing Distribution Executive Eastern Cape

Brightrock Life
Port Elizabeth
07.2020 - 03.2022

Regional Sales Manager - East London, Port Elizabeth & Garden Route +- 80 advisors / 3 Sales Teams of 10 Broker Consultants.
Responsible for the distribution and sales of Brighrock's product offering.

  • Collaborated with senior executives to evaluate performance in regional area and develop strategies to expand revenue generation.
  • Achieved regional sales objectives by coordinating sales team, developing successful strategies, and servicing accounts to strengthen business relationships.
  • Finalized sales contracts with high-value customers.
  • Generated detailed sales reports and forecasts to analyze performance and track progress.
  • Participated in sales calls with direct reports to strengthen advisor relationships and uncover possible opportunities for growth.
  • Effectively recruited and hired highly talented individuals bringing exceptional skills and expertise to sales team.
  • Developed and maintained positive relationships with advisors in assigned sales territories.
  • Collaborated cross-functionally with head office, regional and other teams nationally to maintain consistent message and experience.
  • Contacted key accounts regularly and achieved high satisfaction scores by routinely re-assessing needs and resolving conflicts.

Business Development Manager

Wealthport (Pty)
Port Elizabeth
09.2016 - 08.2019

Business Development Manager of a new LISP platform, Wealthport, and marketing of their preferred Discretionary Fund Manager, Harbour Advisory.
East London, Port Elizabeth & Garden Route -+ 50 investment brokers.
We offered clients and advisors a unique combination of unit trusts, ETFs, structured products and direct offshore investing all on one platform.

  • Reached out to advisors via telephone, email, and in-person presenting Wealthport's value proposition.
  • Generated new business with marketing initiatives and strategic plans.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Represented company and promoted products at conferences and industry events.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Grew sales and boosted profits, applying proactive management strategies and enhancing sales training.
  • Established and cultivated solid business relationships with new or existing advisors - signing up to 5 new broker contracts per month.
  • Updated advisors on changes in tax laws and other regulations affecting investments.
  • Researched current economic trends and investment opportunities to stay abreast of financial markets.
  • Collaborated with clients to develop customized investment portfolios.

Senior Broker Consultant Life & Investment

Old Mutual
Port Elizabeth
01.2012 - 07.2016

Life and Investment Business Consultant to advisors in the Port Elizabeth / JBay area.
Ensure effective marketing and drive new business growth of Old Mutual Life & Investment products.
Market Old Mutual value proposition.
Provide value as a business partner through continual professional development to enable the provision of quality business management support to advisors.

  • Calculated quotes and educated advisors on Old Mutual's life insurance and various investment options.
  • Capitalized on upsell opportunities within my advisors existing client base.
  • Met weekly with advisors to understand their clients goals and recommend solutions to fit specific needs.
  • Developed advanced product knowledge to share current information while generating and delivering product quotes.

Fedhealth Broker Consultant

Medschme
Port Elizabeth
01.2006 - 12.2011

Medical Aid Broker Consultant to+- 80 advisors in PE / JBay & Queenstown area.
Developing and maintaining strong working relationships with advisors.
Following up on brokers requests and enquiries in a timely manner and ensure service standards are met.
Presenting to both advisors and their clients the benefits of the Fedhealth offering.
Liasing with internal departments to ensure excellent customer service standards can be met.
Keeping up to date with competitor products and service offerings.

Education

Higher National Diploma - Sales & Marketing / Travel & Tourism N6

East London College / Damelin
East London
01.1998 - 2000.11

Skills

Business planning

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Timeline

Senior Business Consultant

Discovery
04.2022 - Current

Managing Distribution Executive Eastern Cape

Brightrock Life
07.2020 - 03.2022

Business Development Manager

Wealthport (Pty)
09.2016 - 08.2019

Senior Broker Consultant Life & Investment

Old Mutual
01.2012 - 07.2016

Fedhealth Broker Consultant

Medschme
01.2006 - 12.2011

Higher National Diploma - Sales & Marketing / Travel & Tourism N6

East London College / Damelin
01.1998 - 2000.11
Lisa WicksSenior Business Consultant