Summary
Overview
Work History
Education
Skills
Accomplishments
Software
Certification
Interests
Timeline
Generic

Lionel Laeeq Naude

Business Development Manager, Director Of Sales & BD Management , Marketing Manager & Digital Sales Manager, Sales Director In Tech & AI
Cape Town,Western Cape

Summary

Experienced sales professional with a successful background in business development and new development across multiple sectors, including B2B in tech, media, advertising, commercial, digital, and television, as well as recruitment. Thrives in high-pressure sales environments and excels at managing teams of over 60 members. Sales training expertise combined with a talent for providing one-on-one mentoring. Demonstrates the ability to work autonomously and collaborate effectively as a team player, resulting in a comprehensive understanding of various business sectors.

Overview

14
14
years of professional experience
8
8
years of post-secondary education
6
6
Certifications
2
2
Languages

Work History

Director of Sales and Business Development

Nestflo.ai
Cape Town
09.2024 - 12.2024

I head Hunted HMO and letting agents in the UK market, to pitch, do live demos and sell them a AI product to eliminate and give them better prospects in terms of delivering them a better lead source that they can filter out bad credit tenants and receive good credit tenants

  • Partnered with Marketing team to develop compelling collateral materials highlighting unique selling propositions of the product portfolio.
  • Evaluated and revamped existing sales incentive structures, introducing innovative performance-based rewards driving a culture of high performance.
  • Delivered engaging presentations at industry conferences showcasing company products/services as thought leaders in the space.
  • Researched new campaigns and industry trends, adjusting objectives and communicating to sales team for future amendments to existing protocol.
  • Reported on leads, sales opportunities, progress and activity, informing weekly forecasts and monthly pipeline development.
  • Managed cross-functional teams to successfully execute complex projects in line with client expectations.
  • Strengthened internal communication practices between Sales, Marketing, and Operations departments for seamless collaboration on initiatives.
  • Cultivated long-term relationships with key accounts, ensuring high client satisfaction and repeat business.
  • Streamlined sales processes for increased efficiency, leading to faster deal closures and improved profitability.
  • Devised pricing strategies that balanced competitiveness with profitability, resulting in enhanced market positioning.
  • Developed successful go-to-market strategies that drove demand generation efforts across various channels.
  • Optimized lead generation process through data-driven targeting methodologies, increasing conversion rates significantly.
  • Defined regional sales strategies, developing and revising annual and quarterly sales plans for review by organizational leadership.
  • Established new business partnerships by identifying potential clients and presenting tailored solutions.
  • Led team to exceed sales targets through effective coaching, performance management, and motivation techniques.
  • Built sales opportunity pipeline through targeted and subliminal prospecting methodologies.
  • Trained junior sales staff on best practices in pipeline management, consultative selling techniques, negotiation tactics resulting in accelerated career progression.
  • Expanded market share with the introduction of innovative product offerings and targeted marketing campaigns.
  • Assisted Finance department in budgeting exercises and financial planning activities ensuring resource allocation aligned well with organizational objectives.
  • Conducted market research to identify emerging trends and opportunities for growth within the industry.
  • Negotiated favorable contract terms with vendors for cost-effective procurement of essential resources needed for business operations.
  • Collaborated with Product Development team to design customized solutions based on customer feedback and needs analysis.
  • Implemented robust CRM systems to track customer interactions effectively, enabling better account management and forecasting capabilities.
  • Managed activity and sales pipeline in revenue management software, supporting business development through targeted statistical analysis and projection.
  • Increased sales revenue by developing and implementing strategic sales plans and forecasts.
  • Managed team of sales representatives, providing guidance, coaching and support.
  • Established pricing strategies to maintain competitive pricing and maximize profits.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Managed and motivated sales team to increase revenue 75 % in 3 Months
  • Connected with prospects through trade shows, cold calling and local-area networking.
  • Worked closely with product teams to understand customer needs and requirements.
  • Established ambitious sales targets, managed deployment strategies, and developed go-to-market plans to capitalize on every revenue opportunity.
  • Collaborated with marketing teams to help sales campaigns reach target audiences.
  • Built relationships with customers and community to establish long-term business growth.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Implemented systems and procedures to increase sales.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Managed accounts to retain existing relationships and grow share of business.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Organized promotional events and interacted with community to increase sales volume.
  • Managed revenue models, process flows, operations support, and customer engagement strategies.
  • Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
  • Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Facilitated business by implementing practical networking techniques.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Developed compelling presentation decks to gain approval for ideas and communicate results.
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
  • Drove sales by developing over 180 000 pounds within contract sales over ,y 3 and half moths at Nestflo.

Business Development Executive

Greenstaff Medical
10.2023 - 08.2024
  • Company Overview: Greenstaff medical is a Recruitment agency for Residential Care homes and Nursing Homes
  • I currently head hunt potential Care homes and Nursing homes to cold call and sell our services to them where we will recruit qualified nurses to work for them
  • Greenstaff medical is a Recruitment agency for Residential Care homes and Nursing Homes
  • Built strong relationships with clients, leading to increased customer satisfaction and repeat business.
  • Communicated directly with customers and partners to build strong business networks and relationships.
  • Developed customized solutions for clients, addressing their unique needs and helping them achieve their goals.
  • Negotiated client contracts and agreements to cultivate profitable business transactions.
  • Leveraged CRM tools to track leads and analyze data, optimizing sales efforts for maximum return on investment.
  • Provided exceptional customer service by promptly addressing client concerns and resolving issues as they arose.
  • Managed a portfolio of accounts, ensuring timely delivery of products/services while maintaining high levels of customer satisfaction.
  • Conducted competitor analysis to identify gaps in the market and capitalize on untapped opportunities.
  • Established a robust sales pipeline by consistently identifying, qualifying, and nurturing leads through various outreach methods.
  • Generated revenue growth by developing and executing targeted sales strategies to expand market share.
  • Increased client base by identifying and pursuing new business opportunities through market research and networking.
  • Delivered presentations at industry conferences, raising company profile and attracting potential clients.
  • Negotiated contracts with key stakeholders, resulting in favorable terms for the company and long-term partnerships.
  • Created compelling proposals that demonstrated the unique value of our products/services while addressing client needs and expectations.
  • Established and maintained highly effective relationships with clients and industry partners to drive growth.
  • Assisted marketing department in creating targeted campaigns that effectively communicated the value proposition of our products/services to potential customers.
  • Collaborated with cross-functional teams to identify opportunities for product improvement, driving innovation in the company''s offerings.
  • Drove revenue growth, developing and executing robust sales plan.
  • Streamlined internal processes for efficiency, implementing new CRM software across organization.
  • Led cross-functional teams to develop innovative product solutions, fostering collaboration between departments.
  • Forged strategic alliances, collaborating with industry partners to co-develop new technologies.
  • Improved operational efficiency, streamlining workflow processes and reducing redundancies.
  • Improved sales strategies, analyzing competitor activities and adjusting approaches accordingly.
  • Enhanced brand recognition with strategic marketing campaigns.
  • Cultivated culture of innovation, encouraging submission of ideas for new products and services.
  • Secured new partnerships by identifying and pursuing business opportunities in untapped markets.
  • Expanded service offerings, identifying gaps in market and developing solutions to fill them.
  • Elevated customer satisfaction, introducing comprehensive feedback system to better address client needs.
  • Negotiated favorable terms in vendor contracts, reducing costs and improving supply chain reliability.
  • Spearheaded entry into international markets, adapting products and marketing strategies to meet local demands.
  • Grew customer base, conducting thorough market research to identify new target demographics.
  • Facilitated professional development workshops, enhancing team skills and boosting morale.
  • Enhanced data-driven decision-making, implementing advanced analytics tools across business units.
  • Increased market share with targeted advertising campaigns.
  • Built relationships with customers and community to promote long term business growth.
  • Negotiated prices, terms of sales and service agreements.
  • Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
  • Kept detailed records of daily activities through online customer database.
  • Set and achieved company defined sales goals.
  • Developed, maintained and utilized diverse client base.
  • Achieved or exceeded company-defined sales quotas.
  • Developed and maintained strong working relationships with professionals within assigned territory.
  • Met with customers to discuss and ascertain needs, tailor solutions and close deals.
  • Met existing customers to review current services and expand sales opportunities.
  • Contributed to event marketing, sales and brand promotion.
  • Contributed to team objectives in fast-paced environment.
  • Maintained current knowledge of evolving changes in marketplace.
  • Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
  • Fostered lasting relationships with customers through effective communication and quick response, resulting in long-term loyalty and expanded client base.
  • Monitored service after sale and implemented quick and effective problem resolutions.
  • Trained new employees on customer service, money handling and organizing strategies.
  • Attended monthly sales meetings and quarterly sales trainings.
  • Consulted with businesses to supply accurate product and service information.
  • Informed customers of promotions to increase sales productivity and volume.
  • Built diverse and consistent sales portfolio.
  • Recorded accurate and efficient records in customer database.
  • Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
  • Presented professional image consistent with company's brand values.
  • Selected correct products based on customer needs, product specifications and applicable regulations.
  • Stayed current on company offerings and industry trends.
  • Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.

Business Development Manager

Cx International
Cape Town
05.2021 - 10.2023
  • I Head up the Marketing division for a campaign called The Leisure Channel, where I cold Called Small to Medium Businesses and large corporate entities to advertise on our Digital screens all over the UK in Leisure centers & Sporting Arenas
  • I also Head up the New Business Development on this campaign ( I head up the team and came up with the business idea because I saw a gap in the market )
  • Generated new business with marketing initiatives and strategic plans.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decisionmakers.
  • Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
  • Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Consistently met or exceeded monthly quotas through diligent prospecting efforts, relentless follow-up activities, and expert negotiation skills.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Negotiated lucrative contracts with suppliers and vendors, securing favorable pricing and terms for the company.
  • Represented company and promoted products at conferences and industry events.
  • Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
  • Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
  • Established valuable partnerships with complementary businesses, creating mutually beneficial synergies that accelerated growth for both parties.
  • Led cross-functional teams to successfully execute complex projects, ensuring timely delivery and client satisfaction.
  • Managed a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
  • Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
  • Enhanced the company''s profitability by identifying and eliminating inefficiencies in existing business processes.
  • Kept meticulous client notes and updated account information in company databases.
  • Launched new product lines by conducting extensive competitor analysis and identifying gaps in existing market offerings.
  • Negotiated favorable terms in partnership agreements, ensuring long-term profitability and stability.
  • Enhanced team productivity and efficiency through implementation of strategic project management tools and techniques.
  • Developed and maintained strategic partnerships to provide added value to clients and increase competitive advantage.
  • Drove revenue growth by identifying and securing new business opportunities in untapped markets.
  • Increased brand visibility with creation and execution of comprehensive digital marketing strategy.
  • Optimized operational processes for cost savings, analyzing existing procedures and implementing improvements.
  • Expanded customer base by networking at industry events and leveraging social media platforms.
  • Analyzed performance metrics to identify areas for improvement and implement corrective actions.
  • Reduced time to market for new products by optimizing development and approval processes.
  • Spearheaded development of new product line, leading to significant expansion of market footprint.
  • Diversified revenue streams by exploring and launching into new geographic markets.
  • Streamlined contract renewal processes to enhance customer retention rates.
  • Enhanced internal communications, implementing new intranet platform for more efficient information sharing.
  • Led cross-functional teams to launch marketing campaigns, resulting in increased brand awareness.
  • Conducted market analysis to identify trends and adjust business strategies accordingly.
  • Implemented CRM tools to better track sales opportunities and customer interactions.
  • Fostered culture of innovation, encouraging team members to propose new ideas for products and services.
  • Strengthened client relationships, conducting regular follow-up meetings to ensure satisfaction and uncover additional needs.
  • Coordinated with product development teams to ensure offerings met market demands and client expectations.
  • Secured high-value accounts through persistent and strategic outreach efforts.
  • Participated in trade shows and conferences to network and generate leads.
  • Improved sales team performance with targeted training programs focused on advanced sales techniques and product knowledge.
  • Built relationships with customers and community to establish long-term business growth.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Implemented systems and procedures to increase sales.
  • Managed accounts to retain existing relationships and grow share of business.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Managed revenue models, process flows, operations support, and customer engagement strategies.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Organized promotional events and interacted with community to increase sales volume.
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
  • Developed compelling presentation decks to gain approval for ideas and communicate results.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
  • Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
  • Facilitated business by implementing practical networking techniques.
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
  • Drove sales by developing multi-million dollar contract sales.

Business Development Consultant

PROGRIT GLOBAL
Cape Town
07.2020 - 10.2020
  • Company Overview: Company closed down
  • In this role I was required to work with clients with bigger portfolios handed to me from a conversion agent to grow the portfolios of those clients
  • Portfolio ranges I worked with was individuals that were spending 25000 USD and up
  • The main goal of this role was to retain client satisfaction by building rapport to strengthen client relationships
  • This was achieved by using high pressure sales tactics to build their investment portfolios to their satisfaction
  • Account Management skills was the essence of this role
  • Received an award for Customer Satisfaction after 2 months of joining the company
  • Some of my conversion calls with high end clients were of such high expertise that 3 of them were used in future training sessions for newcomers
  • These calls used focused on Building Rapport, how to deal with an angry client and Educating clients on the market
  • Company closed down
  • Negotiated contracts and closed sales with new and existing clients.
  • Elevated client engagement levels through regular communication updates and strategically planned touchpoints.
  • Reviewed client concerns and recommended appropriate changes to supervisors.
  • Increased client base by identifying new business opportunities and developing strategic partnerships.
  • Developed customized solutions for clients, resulting in enhanced customer satisfaction and retention.
  • Delivered compelling sales presentations that clearly communicated value propositions tailored to client needs.
  • Met with current clients to assess needs and develop improvement plans.
  • Arranged potential client contacts, cultivated relationships, and followed through all service needs.
  • Implemented data-driven decision-making processes that informed resource allocation and prioritization of business opportunities.
  • Conducted market research and analyzed industry trends to inform business development strategies.
  • Achieved targeted revenue growth by implementing effective sales strategies and tactics.
  • Improved bottom-line profitability by growing customer base and capitalizing on upsell opportunities.
  • Optimized sales funnel management practices, leading to increased lead conversion rates and shorter sales cycles.
  • Devised business plan outlining concise and actionable targets and sales goals.
  • Cultivated a performance-driven culture through consistent coaching, feedback, and recognition of employees'' contributions to organizational success.
  • Maintained extensive knowledge of company products and services to provide top-notch expertise to customers.
  • Improved sales documents with new and improved features.
  • Streamlined internal processes to improve efficiency, enabling the team to focus on revenue-generating tasks.
  • Maximized ROI on marketing investments by closely monitoring campaign performance metrics and adjusting strategies accordingly.
  • Developed interactive websites demonstrating integration of company web products with customer websites.
  • Guided client teams by proactively mentoring and developing staff in intellectual and professional development.
  • Negotiated favorable contract terms with clients, maximizing profitability while maintaining strong relationships.
  • Increased client base by identifying new business opportunities and cultivating strong relationships with key decision makers.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Generated new business with marketing initiatives and strategic plans.
  • Developed customized solutions for clients based on a deep understanding of their unique pain points, delivering exceptional value and driving repeat business.
  • Conducted comprehensive market research and analysis to identify emerging trends and potential areas of expansion.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Collaborated closely with marketing teams to develop targeted campaigns that generated high-quality leads for the sales pipeline.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Facilitated regular communication with clients to ensure their needs were met, fostering long-lasting relationships built on trust and mutual respect.
  • Consistently met or exceeded monthly quotas through diligent prospecting efforts, relentless follow-up activities, and expert negotiation skills.
  • Negotiated lucrative contracts with suppliers and vendors, securing favorable pricing and terms for the company.
  • Represented company and promoted products at conferences and industry events.
  • Mentored junior team members in effective sales techniques, fostering a high-performance culture within the organization.
  • Delivered compelling sales presentations to prospective clients, highlighting the unique value proposition of our products and services.
  • Established valuable partnerships with complementary businesses, creating mutually beneficial synergies that accelerated growth for both parties.
  • Led cross-functional teams to successfully execute complex projects, ensuring timely delivery and client satisfaction.
  • Managed a diverse portfolio of accounts, consistently exceeding revenue targets through upselling strategies and exceptional customer service.
  • Leveraged industry events to network with potential clients, generating significant brand exposure and driving new business acquisition efforts.
  • Kept meticulous client notes and updated account information in company databases.
  • Negotiated favorable terms in partnership agreements, ensuring long-term profitability and stability.
  • Enhanced team productivity and efficiency through implementation of strategic project management tools and techniques.
  • Developed and maintained strategic partnerships to provide added value to clients and increase competitive advantage.
  • Drove revenue growth by identifying and securing new business opportunities in untapped markets.
  • Increased brand visibility with creation and execution of comprehensive digital marketing strategy.
  • Optimized operational processes for cost savings, analyzing existing procedures and implementing improvements.

Business Development & New Business Development Manager

Highbury Media
Cape Town
01.2011 - 03.2019
  • Company Overview: Highbury Media (Habari Media) is the largest media house in the Southern hemisphere that boasts with world class titles such as SA rugby Magazine (print & digital) - very well known sport in my country, Getaway magazine, Car magazine Print and digital (under Ramsay fold) JSE Magazine and Business Day Titles etc.
  • Delivered engaging presentations at conferences, promoting the company's products or services to a wider audience and generating leads.
  • Analyzed key performance metrics regularly, using data-driven insights to make informed decisions about future business development efforts.
  • Streamlined sales processes for increased efficiency, enabling faster deal closure and improved client satisfaction rates.
  • Organized networking events to engage potential clients, resulting in strengthened brand awareness and an expanded professional network.
  • Collaborated with internal teams to optimize product offerings based on client feedback and market demands, ultimately increasing overall sales performance.
  • Increased lead generation by implementing targeted marketing strategies and conducting thorough market research.
  • Managed budgets effectively to maximize return on investment while minimizing unnecessary expenditures in business development initiatives.
  • Built long-lasting client relationships through consistent communication, trust-building activities, and excellent customer service.
  • Implemented innovative sales tools and techniques to improve team productivity and streamline the sales process from initial contact through deal closure.
  • Provided ongoing training for team members to ensure they were equipped with the necessary skills and knowledge to succeed in their roles.
  • Developed strategic partnerships with organizations to create mutually beneficial business relationships and enhance company visibility.
  • Created comprehensive reports detailing business development progress for senior leadership, allowing them to make well-informed decisions about resource allocation and strategic direction.
  • Identified new opportunities for revenue growth and expansion by analyzing industry trends and competitor activity.
  • Set ambitious yet achievable sales targets for the team, fostering a competitive environment that encouraged high performance among team members.
  • Utilized CRM software to manage sales pipelines effectively, ensuring timely follow-ups with leads and optimal resource allocation among team members.
  • Drove organizational growth by diversifying the company''s client base, exploring untapped markets and identifying new opportunities for expansion.
  • Conducted regular competitor analysis to stay informed about industry trends and potential threats, enabling the company to quickly adapt its strategies as needed.
  • Negotiated favorable contract terms with clients, ensuring long-term profitability while meeting client needs and expectations.
  • Leveraged social media platforms to connect with potential clients, enhancing brand recognition within target industries and markets globally.
  • Championed a positive work culture that encouraged collaboration, innovation, and continuous improvement within the business development department.
  • Generated new business with marketing initiatives and strategic plans.
  • Negotiated and closed long-term agreements with new clients in assigned territory.
  • Reached out to potential customers via telephone, email, and in-person inquiries.
  • Established relationships with key decision-makers within customer's organization to promote growth and retention.
  • Monitored market trends and competitor activities to identify areas of potential opportunity.
  • Performed client research and identified opportunities for account growth, account penetration and market expansion.
  • Represented company and promoted products at conferences and industry events.
  • Kept meticulous client notes and updated account information in company databases.
  • Built relationships with customers and community to establish long-term business growth.
  • Achieved sales goals and service targets by cultivating and securing new customer relationships.
  • Resolved problems with high-profile customers to maintain relationships and increase return customer base.
  • Collaborated with upper management to implement continuous improvements and exceed team goals.
  • Implemented systems and procedures to increase sales.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Prepared sales presentations for clients showing success and credibility of products.
  • Managed accounts to retain existing relationships and grow share of business.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Communicated product quality and market comparisons by creating sales presentations.
  • Enhanced profitability by developing pipelines utilizing marketing and sales strategies.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offered insight into best remedy.
  • Demonstrated products to show potential customers benefits and advantages and encourage purchases.
  • Compiled and analyzed data to determine approaches to improve sales and performance.
  • Organized promotional events and interacted with community to increase sales volume.
  • Managed revenue models, process flows, operations support, and customer engagement strategies.
  • Maintained financial controls, planned business operations and control expenses while identifying and pursuing opportunities to grow business operations and boost profits.
  • Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
  • Boosted marketing, reviewed pricing strategies and expanded distribution channels to increase sales revenue.
  • Aligned company goals with customer outcomes and increased satisfaction by automating contact management systems.
  • Increased profit margins by effectively controlling budget and overhead and optimizing product turns.
  • Coached and promoted high-achieving sales and account management employees to fill leadership positions with qualified staff and boost company growth.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Increased sales volume and expanded product line to new retailers, warehouse clubs and natural food chains.
  • Delivered recommendations to long-term accounts to promote brand awareness to key audience.
  • Facilitated business by implementing practical networking techniques.
  • Liaised with sales, marketing, and management teams to develop solutions and accomplish shared objectives.
  • Developed compelling presentation decks to gain approval for ideas and communicate results.
  • Collaborated cross-functionally with headquarters, regional and other teams nationally to maintain consistent message and experience.
  • Collaborated with advertising group to create uniformity between advertising messages and retail incentives.
  • Drove sales by developing multi-million dollar contract sales.
  • Head divisional sales Manager and Senior sales Manager in a high pressure sales, sales training to junior sales for each title of print and online under the media company in all sectors that media company focused on
  • Due to the nature of the business, I worked with lots of high end corporate brands within the industry that required me to sign NDAs as I was not allowed to discuss key contracts that I setup for advertisers
  • Highbury Media is a print media company that owns well known print titles such as SA rugby magazine (print & digital), Getaway and Car Print and digital (under Ramsay fold) JSE Magazine and Business Day Titles etc.

Education

M.D. - Marketing

University of Stellenbosch
Stellenbosch, South Africa
04.2009 - 01.2011

M.D. - Digital Marketing

University of Stellenbosch
Cape Town
04.2009 - 01.2011

High School Diploma -

Paul Roos Gymnasium
01.2004 - 11.2008

Skills

Deal closing

Sales presentations

Collaborative mindset

Sales operations

Pricing strategy

Upselling strategies

Sales training

Client engagement

Key account growth

New business development

Pipeline management

CRM proficiency

Competitive analysis

Industry expertise

Proposal writing

Sales process improvement

Sales enablement

Technical sales

Sales funnel management

Sales training and leadership

Social media marketing

Client relationship management

Sales reporting

Sales strategy development

Cold calling

Client acquisition

Profitability optimization

Channel development

Sales pipeline management

Revenue growth

Pipeline development

Sales coaching

Marketing campaign analysis

Sales leadership and training

KPI analysis

Supplier sourcing

Teamwork and collaboration

Customer service

Problem-solving

Time management

Business development and planning

Problem-solving abilities

Team motivation

Team leadership

Multitasking

Operations management

Sales strategy

Multitasking Abilities

Excellent communication

Decision-making

Self motivation

Product knowledge

Customer acquisition

Time management abilities

Verbal and written communication

Document management

Team collaboration

Active listening

Organizational skills

Market research

Sales process

Sales tracking

Attention to detail

Problem-solving aptitude

Customer relationship management

Client relations

Sales targeting

Customer complaint resolution

Strategic planning

Analytical thinking

Relationship building

Competitor analysis

Appointment scheduling

Sales cycle management

Staff supervision

Data analytics

Objection handling

Product demonstration

Promotional sales events

Presentation skills

Solution selling

Analytical skills

Business analytics

Rapport and relationship building

Accomplishments

  • Resolved product issue through consumer testing.
  • Achieved better ROI through effectively helping Clients to achieve their companies expectations and need.
  • Achieved good client relations through effectively retaining them by helping clients with marketing strategies and growing their business.
  • Collaborated with team of 60+ in the development of sales and designers to ensure that my clients i have signed up gets the best service on hand.
  • Achieved all sales targets by completing target objectives with accuracy and efficiency.
  • Used Microsoft Excel to develop inventory tracking spreadsheets.
  • Documented and resolved with most CRM systems which led to better delivery of not only my sales team but clients satisfaction.
  • Supervised team of over 90 staff members.
  • Achieved results by introducing good sales tactics as well as great client retention ideas for my satff by setting weekly tasks.
  • Achieved awards through effectively helping with client to achieve their goal

Software

SEO

All CRM's

Web Development

Web Design

Certification

VA Certificate

Interests

All Sports

Timeline

Google Analytics Individual Qualification (IQ) – Google.

01-2025

Director of Sales and Business Development

Nestflo.ai
09.2024 - 12.2024

VA Certificate

08-2024

Business Development Executive

Greenstaff Medical
10.2023 - 08.2024

Business Development Manager

Cx International
05.2021 - 10.2023

Business Development Consultant

PROGRIT GLOBAL
07.2020 - 10.2020

HubSpot Inbound Marketing Certification – HubSpot Academy.

01-2015

Certified Professional Sales Leader (CPSL) - National Association of Sales Professionals.

01-2012

Advanced Communication and Negotiation Skills Certificate – Coursera and various universities.

01-2011

Microsoft Certified, Dynamics 365 for Sales Functional Consultant Associate - Microsoft.

01-2011

Business Development & New Business Development Manager

Highbury Media
01.2011 - 03.2019

M.D. - Marketing

University of Stellenbosch
04.2009 - 01.2011

M.D. - Digital Marketing

University of Stellenbosch
04.2009 - 01.2011

High School Diploma -

Paul Roos Gymnasium
01.2004 - 11.2008
Lionel Laeeq NaudeBusiness Development Manager, Director Of Sales & BD Management , Marketing Manager & Digital Sales Manager, Sales Director In Tech & AI