Lionel Faro
Grassy Park
Summary
Dynamic Store Manager with a proven track record at Massmart, excelling in sales strategy and financial control. Achieved consistent revenue growth through innovative promotional strategies and enhanced customer experiences. Skilled in staff development and performance analytics, fostering a high-performing team dedicated to operational excellence and service quality.
Overview
18
18
years of professional experience
Work History
Store Manager
Massmart
Stellenbosch
05.2018 - Current
- Lead store operations and team performance to achieve sales, profitability, and compliance targets.
- Implemented sales and promotional strategies, consistently exceeding revenue goals.
- Oversaw budgeting, financial reporting, and cost control initiatives to optimize profitability.
- Drove operational efficiency by improving stock accuracy and reducing shrinkage.
- Fostered a culture of accountability, service excellence, and continuous improvement.
Store Manager
Builders Express
Kenilworth
06.2015 - 03.2017
- Managed store operations and staff, ensuring seamless daily performance and service delivery.
- Introduced process enhancements that improved efficiency and customer satisfaction.
- Monitored key sales metrics and implemented corrective actions to achieve growth targets.
- Maintained accurate financial and inventory records in line with company policies.
Sales Manager
Builders Warehouse
City Branch
03.2008 - 06.2015
- Led sales operations, developing and executing strategic plans to expand market share.
- Recruited, trained, and motivated a high-performing sales team.
- Analyzed market trends and sales performance to inform strategic decision-making.
- Strengthened customer relationships through exceptional service and product expertise.
- Supported business forecasting and provided performance reports to senior management.
Education
Advanced Certificate NQF 6 - Management Practice
Henley Business School – Africa
1 Witkoppen Rd, Paulshof, Johannesburg, 2191, Sout11.2021
National Certificate NQF5 - Generic Management
Edutel
Old Paarl Road, Bellville 05.2016
Skills
- Sales strategy and growth management
- Financial control and budgeting
- Inventory and supply chain management
- Staff recruitment and development
- Business planning and forecasting
- Retail merchandising and compliance
- Customer experience management
- Performance analytics and reporting
Stratagem
- Senior Financial Management Program | Feb 2012 – Jan 2013
- Key Skills: Financial Analysis
- Managerial Finance
Timeline
Store Manager
Massmart
05.2018 - Current
Store Manager
Builders Express
06.2015 - 03.2017
Sales Manager
Builders Warehouse
03.2008 - 06.2015
Advanced Certificate NQF 6 - Management Practice
Henley Business School – Africa
National Certificate NQF5 - Generic Management
Edutel