Lerato Eva Makobela
Area Sales Manager
Pretoria,GP
Summary
Driven Area Sales Manager with 8+ years of experience in management capacity and strong competitive sales drive, adaptability and perseverance. Well-honed listening skills and problem-solving attitude to uncover needs and overcome objections to close sales and achieve goals within multiple assigned territories. Successfully motivates and develops sales teams in results-driven and customer-focused environments with positive attitude towards achievement.
Skilled Area Sales Manager with desire to lead teams toward achieving revenue goals. Focused on keeping up-to-date and informed on competitors and specific needs of assigned sales territory.
Overview
8
8
years of professional experience
1
1
year of post-secondary education
Work History
Area Sales Manager
Prestige Cosmetics Africa
Pretoria, Gauteng
01.2018 - Current
- Hired, trained and managed sales staff and administered and implemented compensation plan to support area sales goals.
- Collaborated with vendors and built effective partnerships devoted to capitalizing on emerging and sustainable sales opportunities.
- Prepared sales presentations for Retailers show casing all our Brands and opportunities that where available to grow our Business within their space.
- Monitored customer buying trends, market conditions and competitor actions to adjust strategies and achieve sales goals.
- Led startup of sales region while managing 22 individuals.
- Established strong relationships with major accounts and key decision-makers to increase sales in designated territory.
- Worked diligently to resolve unique and recurring complaints, promoting loyalty and enhancing operations.
- Reported sales activity, generated sales quotations and proposals and maintained customer contact database to achieve sales objectives and quota.
- Coached sales associates in product specifications, sales incentives and selling techniques, significantly increasing customer satisfaction ratings.
- Led targeted training programs to educate staff on product benefits and service capabilities.
- Built lasting relationships with clients through outstanding customer service interactions.
- Exceeded targets by building, directing and motivating high-performing sales team.
Cosmetics Department Manager
Edgars Menlyn Mall
Pretoria, Gauteng
02.2014 - 01.2018
- Set up sales floor, developed department procedures and implemented company policies to maximize cosmetics sales.
- Coached cosmetics sales team on promotions and events to increase marketing effectiveness and boost sales of critical merchandise.
- Managed team of 67 associates in cosmetics department to achieve and maintain highest standards of customer service.
- Collaborated with human resources team to provide full coverage for department and create equitable schedules for Beauty Consultants
- Offered make-up tips and popular tutorials in alignment with latest trends.
- Delivered product demonstrations and sample applications, raising exposure of key brands.
Education
National Certificate - Business And Management Accounting
Pretoria Technikon
Pretoria 01.2000 - 12.2000
National Diploma - Financial Management
College South Africa
South Africa 01.2021 - Current
Skills
Relationship building
undefinedAccomplishments
Effective Implementation of Business Unit in Both Botswana & Namibia for Coty .
Training and Develpment of Beauty Advisers for Coty in Both Botswana & Namibia
Sourcing and Implementing of a Ditribution channel in Botswana and Namibia
Training and on going Coaching of field Managers in Botswana and Namibia
Timeline
National Diploma - Financial Management
College South Africa
01.2021 - Current
Area Sales Manager
Prestige Cosmetics Africa
01.2018 - Current
Cosmetics Department Manager
Edgars Menlyn Mall
02.2014 - 01.2018
National Certificate - Business And Management Accounting
Pretoria Technikon
01.2000 - 12.2000
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