Microsoft 365 applications
Kurt Mark Collison
Senior Sales Consultant/ Area Manager
Cape Town
Summary
As a seasoned Senior Sales Consultant/ Area Manager with a robust 15-year track record in the medical industry alone, I have consistently surpassed sales targets and demonstrated excellence in various facets of the business. My skill set encompasses market research, new product development, customer relationship management, sales reporting, and providing comprehensive technical support to both colleagues and customers. I am recognised for my hardworking ethos, self-motivation, and unwavering loyalty as a team player. I'm a hardworking professional with a strong entrepreneurial spirit, demonstrated by successfully managing and reviving distressed businesses. Passionate about achieving company objectives and fostering teamwork within dynamic environments. My dedication to driving business development and propelling company growth is unwavering. My commitment to professional development is equally impressive, with a continuous investment in academic pursuits over the last two decades. I am on track to earn a qualification in Marketing Management from IMM Graduate School in 2024 and have already completed a Smart Health Group course, as well as programs in Sales Management and Practical Management Skills at CPUT. My educational journey began with a foundation in PC Engineering in 1999 and continued with the Eveready Sales College. Moreover, I have enriched my expertise through extensive product and marketing training, further deepening my knowledge in the medical sector. My comprehensive background and proactive approach to learning make me a valuable asset to any team seeking to enhance their sales capabilities and market presence.
Overview
22
22
years of professional experience
10048
10048
years of post-secondary education
10
10
Certifications
2
2
Languages
Work History
Senior Sales Consultant/Senior Area Manager
Safmed
05.2013 - Current
- Managed a diverse client base including private and provincial hospitals, and clinics
- Excelled in servicing existing clients and fostering strong client relationships
- Successfully increased turnover among existing clientele
- Conducted thorough market research to identify sales opportunities
- Generated detailed sales reports to track performance and inform strategy
- Provided specialised product training to theatre staff, including doctors
- Secured and manage government tenders, enhancing company visibility
- Performed meticulous site inspections to ensure client needs were met
- Achieved targets through a strategic, results-driven approach
- Spearheaded new product development, demonstrations, and research
- Delivered technical service and support for complex medical products
- Project management for hospital projects, ensuring timely completion of theatre and CSSD installations
- Expertly handled a product range encompassing consumables such as sterilisation wraps, aseptor bags, and surgical blades
- Proficient in capital equipment sales through the theatre complex and CSSD, including scope washers, low-temperature sterilisers and theatre tables
- Implemented sales strategies that consistently surpassed quarterly targets
- Influenced key decision-makers, effectively increasing product and service sales
- Developed a comprehensive training program that boosted new sales staff productivity
- Established strong client relationships for increased customer loyalty and repeat business.
- Introduced new products to existing clients, generating additional revenue streams through upselling techniques.
- Organised and attended industry events, strengthening brand presence within the marketplace.
- Identified prospects through cold calling, social media and trade publications.
- Produced sales and team productivity reports for analysis, forecasting and improvement-related objectives.
- Instructed sales staff on product protocols, proper utilisdation and effective guidance methods to support clinical application of devices.
Director of Business Development
Callah Mila PTY LTD
07.2022 - 12.2024
- Negotiated, prepared, and signed contracts with suppliers.
- Mentored team members to develop their skills, leading to increased productivity and successful promotions within the fast food store.
- Analysis market trends and competitor data, informing strategic decision-making processes for business growth opportunities in the surrounding areas.
- Presented persuasive presentations at industry conferences showcasing company expertise, generating interest from potential new clients for example at "freshfood" stall at weddings, school events and market days.
- Expanded product offerings to reach a more diverse customer base, boosting overall sales figures.
- Monitored the day -to-day operations at the store.
- Spearheaded the marketing for the relaunch of the store since it was in distress when Callah Mila PTY LTD took over the business.
Maquet Sales Consultant
Medhold Medical
06.2010 - 04.2013
- Cultivated a diverse client portfolio including private and provincial hospitals, as well as clinics within the Western Cape region
- Dedicated to maintaining and enhancing service levels for existing clients, ensuring satisfaction and loyalty
- Focused on fostering strong client relationships to facilitate ongoing business growth and increased revenue streams
- Successfully managed the Western Cape territory, demonstrating effective area management and strategic planning skills
- Exhibited excellent time management capabilities, coordinating equipment installations and technician scheduling with precision
- Provided comprehensive market analysis reports directly to the National Sales Manager, Product Manager, and Director, contributing to informed decision-making
- Delivered specialised product training to theatre staff, including doctors, ensuring proficient use of Maquet equipment (Theatre Tables, Lights & Theatre Table Accessories)
- Actively engaged in government tender processes, showcasing adeptness in navigating complex sales channels
- Conducted thorough site inspections to ensure optimal placement and functionality of equipment
- Consistently met and exceeded sales targets, driven by a results-oriented approach and commitment to achieving business objectives
Sales Representative
Grinding Techniques
03.2007 - 06.2010
- Spearheaded technical sales of specialised abrasives, including grinding wheels, catering to industrial and retail sectors
- Engaged with a diverse client base, ranging from contractors and building retailers to engineering and automotive paint suppliers
- Focused on client retention through diligent servicing of existing accounts
- Expanded customer base through strategic cold calling and new client acquisition
- Fostered strong customer relationships to enhance loyalty and satisfaction
- Drove revenue growth by increasing sales turnover within established accounts
- Managed and optimised stock levels to meet client demands efficiently
- Consistently met and exceeded sales targets through a performance-driven approach
FMCG Hardware Sales
RUWAG Tools
03.2006 - 02.2007
- Built strong relationships with customers through follow-ups and personalised recommendations, fostering repeat business.
- Utilised expert knowledge of hardware products to educate both customers and fellow associates on product offerings.
- Boosted sales by creating eye-catching displays that showcased popular and seasonal hardware items effectively.
- Improved store organisation with strategic merchandise placement, making it easier for customers to find desired items.
- Offered expert advice on proper tool usage and safety precautions when necessary, empowering customers to use their purchases confidently.
FMCG Sales Conultant for the Micro Market
EVEREADY Batteries
03.2005 - 02.2006
- Advised clients on appropriate product selections based on their unique needs, ensuring optimal satisfaction levels upon purchase.
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Responded to telephone and in-person requests for information.
- Provided sales and customer service assistance to walk-in traffic
- Followed up with existing customers to provide additional support and address concerns.
- Streamlined sales processes to improve efficiency, leading to quicker deal closings and increased productivity.
- Enhanced team performance by sharing successful sales strategies and best practices in regular team meetings.
- Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
Partner Sales Manager
Infinity Marketing and Sales Cc
02.2003 - 02.2006
- Developed comprehensive training programs for partner sales teams, improving product understanding and increasing overall effectiveness in selling products or services.
- Provided timely and accurate sales forecasts based on data analysis and market trends.
- Implemented effective communication channels between company and partners, streamlining collaboration efforts.
- Managed complex negotiations involving multiple stakeholders within the partnership agreement.
- Developed targeted sales strategies for achieving business growth and meeting sales targets.
- Coordinated joint events with partners to boost brand visibility and drive lead generation efforts.
Education
Diploma in Marketing Management - Marketing Management And Research
IMM Graduate Business School
Cape Town, South Africa 04.2001 - 01.2024
Medical Sales Cerficate - Pharmaceutical Sales
SMART HEALTH GROUP
Cape Town, South Africa12-2008
Sales Management Cerficate -
CPUT
Cape Town, South AfricaManagement Skills Cerficate And Sales Management - Sales And Management
CPUT
Cape Town, South Africa11-2005
PC Engineering Diploma (NQF5) - Computer Hardware
OVAL INTERNATIONAL
Cape Town, South Africa12-1999
Naonal Senior Cerficate (Grade 12) - High School
WINDSOR SENIOR SECONDARY SCHOOL
Cape Town, South Africa01-1999
Skills
- CRITICAL THINKING AND PROBLEM SOLVING
- EFFECTIVE TIME MANAGEMENT
- COMMUNICATION SKILLS
- INTERPERSONAL SKILLS
- SALES CONSULTATION
- MARKETING STRATEGY
- SALES TRAINING
- MARKET RESEARCH
- ADVERTISINING STRATEGIES
- DIGITAL MARKETING
- BUSINESS DEVELOPEMENT
- SALES STRATEGIES
- BUSINESS OPPERTUNITY DEVELOPMENT
Certification
Senior Sales Consultant, SAFMED
Personal Information
- Date of Birth: 08/29/81
- Nationality: South African
- Driving License: Code 8
- Marital Status: Married
Accomplishments
- Resolved product issue through consumer testing.
- Achieving over 100% of year to-date budget year on year including revenue growth
- New product development and demonstrations to clients
- Product launches resulting to sales
- Personal achievement with a 92% score on my marketing Project
Software
Interests
Sports
Hiking
Art
DIY Projects
Motor Sports
Market Research
Timeline
Director of Business Development
Callah Mila PTY LTD
07.2022 - 12.2024
Senior Sales Consultant/Senior Area Manager
Safmed
05.2013 - Current
Maquet Sales Consultant
Medhold Medical
06.2010 - 04.2013
Sales Representative
Grinding Techniques
03.2007 - 06.2010
FMCG Hardware Sales
RUWAG Tools
03.2006 - 02.2007
FMCG Sales Conultant for the Micro Market
EVEREADY Batteries
03.2005 - 02.2006
Partner Sales Manager
Infinity Marketing and Sales Cc
02.2003 - 02.2006
Diploma in Marketing Management - Marketing Management And Research
IMM Graduate Business School
04.2001 - 01.2024
Medical Sales Cerficate - Pharmaceutical Sales
SMART HEALTH GROUP
Sales Management Cerficate -
CPUT
Management Skills Cerficate And Sales Management - Sales And Management
CPUT
PC Engineering Diploma (NQF5) - Computer Hardware
OVAL INTERNATIONAL
Naonal Senior Cerficate (Grade 12) - High School
WINDSOR SENIOR SECONDARY SCHOOL
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