21-year-old dynamic and results-driven with qualification in graduate in Public Relations Management and 3 years of experience in marketing, media relations, social media management, strategic communications, and brand reputation and management. Proven track record of developing and executing successful PR campaigns that enhance brand visibility and engage target audiences. Strong interpersonal skills with the ability to cultivate relationships with media and stakeholders.
Hi, I’m
Kelly Hlatshwayo
Public Relations Practitioner
Burgersfort
Summary
Overview
1
year of professional experience
2023
years of post-secondary education
3
Certificates
3
Languages
Work History
Babylonia's Bookshop
Sales Person and Social Media Manager
12.2024 - 04.2025
Job overview
- Increased brand visibility by creating and implementing targeted social media campaigns.
- Managed paid advertising campaigns, ensuring optimal return on investment through continuous monitoring and adjustment of ad spend.
- Enhanced customer loyalty and satisfaction by promptly addressing inquiries and resolving issues on social media platforms.
- Managed relationships with third-party vendors and suppliers to facilitate prompt delivery of services.
- Organized and managed social media contests, giveaways, or events to further engage with the target audience and increase brand awareness.
- Established relationships with key influencers in target markets, fostering strategic partnerships that boosted brand exposure.
Start Small Foundation
Public Relations Trainee and Society Manager
02.2024 - 11.2024
Job overview
- Managing the student society at Nelson Mandela university
- Assisted in drafting press releases and media kits for various events, contributing to improved media coverage
- Supported the planning and execution of promotional events, coordinating logistics and outreach efforts
- Monitored social media channels and compiled reports on engagement metrics to inform future strategies
- Program Coordinator of a mentorship program & Graphic designer
- Coordinated media events, photo opportunities and press interviews to drive client engagement.
- Assisted in the organization of promotional events, boosting brand recognition and engagement.
- Drafted, edited and distributed press releases, media advisories and other public relations materials.
Manini holdings agriculture and property
Social Media Manager/ Junior supervisor
11.2023 - 02.2024
Job overview
- Developed content calendars for platforms including Instagram, Twitter, and Facebook
- Managed multiple social media platforms, ensuring a consistent brand voice and message.
- Maintained accurate records of all relevant documentation, ensuring compliance with company policies and regulatory requirements.
- Developed training materials and conducted workshops for new hires, resulting in a smoother onboarding process.
- Oversaw daily operations within the department, enabling smooth functioning while minimizing disruptions due to unforeseen issues.
Education
Nelson Mandela UniversityPort Elizabeth, South Africa
Diploma from Public Relations Management
01.2022 - 01.2024
University Overview
Kgahlonong Secondary School
Grade 12
University Overview
Skills
Social media management
Additional Information
Additional Information
Manager & PR, Start Small Foundation Student Society (SSF) [Nelson Mandela University] –[2024]
- Participate in workshops and networking events to enhance knowledge of the PR industry.
- Supervising the executive members.
- Leader of PR interns in 2024.
Certification
Awarded "Top Lead intern of the Year" for being the best leader
Timeline
Sales Person and Social Media Manager
Babylonia's Bookshop
12.2024 - 04.2025
Awarded "Top Lead intern of the Year" for being the best leader
11-2024
Completion of Public Relations In-service training
11-2024
Public Relations Trainee and Society Manager
Start Small Foundation
02.2024 - 11.2024
Social Media Manager/ Junior supervisor
Manini holdings agriculture and property
11.2023 - 02.2024
Completion of introduction to Cybersecurity course
06-2022
Nelson Mandela University
Diploma from Public Relations Management
01.2022 - 01.2024
Kgahlonong Secondary School
Grade 12
01.2021
Availability
See my work availability
Not Available
Available
monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Languages
English
Sepedi
Isizulu
Attributes
Attributes
- Good Work Ethics
- Empathic
- Attention to Detail
- Flexible & Adaptable
- Ability to work under pressure
- Honest & Reliable
- Punctual
- Active listener
Reference
Reference
Contact person: Thabo Maripane
Position: CEO of manini holdings agriculture
Contact numbers: 082 774 2760.
Contact person: Mrs Yolokazi Matika
Position: Founder and Director of Start Small Foundation
Contact numbers: 073 732 2563 (has hearing disability)
Personal Skills
Personal Skills
Strong written and verbal communication, Event planning and coordination, Computer literate in Microsoft Word, Excel, PowerPoint, and Publisher, Attention to Crisis Management, Good English skills
Attributes
Attributes
- Good Work Ethics
- Empathic
- Attention to Detail
- Flexible & Adaptable
- Ability to work under pressure
- Honest & Reliable
- Punctual
- Active listener
Reference
Reference
Contact person: Thabo Maripane
Position: CEO of manini holdings agriculture
Contact numbers: 082 774 2760.
Contact person: Mrs Yolokazi Matika
Position: Founder and Director of Start Small Foundation
Contact numbers: 073 732 2563 (has hearing disability)
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