Summary
Overview
Work History
Education
Skills
References
LANGUAGE
References
Timeline
Generic

Katleho Mphafudi

Randpark Ridge

Summary

Adaptable Marketing Coordinator with extensive experience providing first-class results. Meets job demands and deadlines through diligent work ethic and dedication to quality.

Overview

19
19
years of professional experience

Work History

Marketing Coordinator

BUD Group
04.2021 - Current
  • Plan and implement integrated marketing plans across print, ATL media, and digital channels.
  • Develop branded campaigns and support the marketing manager with content coordination.
  • Execute digital marketing strategy, including planning, campaign rollout and performance tracking.
  • Develop and manage all internal communication systems, ensuring consistent messaging across the brands.
  • Oversee external communications, ensuring alignment with brand tone and objectives.
  • Manage the production and distribution of corporate stationery and company merchandise.
  • Coordinate and traffic advertising materials to appropriate platforms and partners (in-house and suppliers).
  • Plan and manage corporate events, including expos, conferences, golf days, staff functions, and campaigns.
  • Liaise with external suppliers, including print contractors, PR and media.
  • Lead and support various marketing projects from concept through to execution, ensuring timely delivery and alignment with strategic goals.

Account Manager

Back2Front Marketing
09.2020 - 03.2021
  • Actively engaged with customers to quickly identify and resolve concerns, ensuring high levels of satisfaction while minimizing the risk of issue escalation.
  • Provided timely and effective resolution of customer queries, resulting in improved client retention and reduced need for managerial intervention.
  • Promoted products, services, and promotional offers through targeted marketing efforts, contributing to increased customer awareness and sales growth.
  • Coordinated timely delivery of products, consistently meeting customer expectations and strengthening service reliability and brand trust.
  • Maintained accurate client records and acted as the primary point of contact for account-related transactions, ensuring seamless communication and efficient service delivery.

Traffic & Production Manager

24 Carrots Event Design
08.2017 - 05.2020
  • Led client engagement initiatives by building strong relationships, understanding client needs, and delivering tailored solutions that enhanced customer satisfaction and loyalty.
  • Executed successful brand activations across various platforms and events, increasing brand visibility, customer interaction, and market reach.
  • Oversaw end-to-end project management, from planning and budgeting to execution and reporting, ensuring timely delivery and alignment with strategic objectives.
  • Liaised effectively with department heads and cross-functional teams to align priorities, streamline workflows, and support overall business goals.
  • Managed procurement processes, including sourcing, supplier negotiations, and purchase order management, to ensure cost-effective and timely acquisition of goods and services.
  • Supervised the design team, feedback, and project coordination to produce high-quality marketing and branding materials.

Account Manager

Ebony & Ivory Advertising Marketing Promotions
06.2015 - 07.2017
  • Frequently visited customers to maintain positive and productive relationships.
  • Promoted product offerings, benefits, and discounts using marketing channels and delivered products on time to customers.
  • Photoshoots, styling, VO recordings.
  • Organizing freight of POS elements.

Front Office Executive

Ebony & Ivory Advertising Marketing Promotions
07.2012 - 05.2015
  • Greeted visitors with a warm and friendly welcome when entering the office, maintaining an excellent first impression.
  • Processed all mail, parcels, memos, and letters, delivering to appropriate departments and employees when needed.
  • Answered phones politely and professionally, dealing with bookings and general queries.
  • Kept the front desk organised, clean, and presentable to maintain an excellent first impression for guests.

Call Centre Representative

VVM Attorneys
06.2011 - 06.2012
  • Debt collecting.
  • Handling queries.
  • Data capturing.
  • Making payment arrangements.

Call Centre Representative

Johnston & Johnston Attorneys
04.2010 - 03.2011
  • Debt Collector.

Receptionist

Kay Moodley Clinical Psychologist
03.2009 - 03.2010
  • Welcomed guests and clients in a friendly, positive manner.
  • Maintained a clean and orderly reception area to impress and welcome visitors.
  • Directed clerical tasks, including copying, faxing, and file management.
  • Delivered polite, professional customer service to enhance business reputation through positive first impressions.

Beautician

Virgin Active
04.2006 - 02.2009
  • Updated client records using CRM systems, enabling booking and appointment reminders.
  • Completed lash lifts, tints, and extensions, performing patch tests before appointments to safeguard clients.
  • Promoted products used during treatments to increase salon sales.
  • Waxed and epilated hair.
  • Facials.
  • Body Messages.
  • Eyebrow tints.

Education

Digital Marketing

UCT Online
01-2024

Foundations of Advertising

UCT Online
01-2014

Diploma - Cosmetology

Rosebank College
01-2008

Matric -

THS Langlaagte
01-2005

Skills

  • Vendor relations
  • Event planning and execution
  • Marketing collateral
  • Product launch
  • Microsoft Office Suite
  • Basic Adobe understanding
  • Touchbase Pro
  • Mailchimp
  • Hootsuite
  • Plannable

References

Kelly, Norton, Group Marketing & Communications Executive, Available on request, BUD Group

LANGUAGE

English

References

Abigail Schilperoort

Group Marketing & Communications Executive (BUD Group)

T: Available on request


Adele Engelbrecht

Senior Event Manager (24 Carrots Event Design)

T: Available on request


Sarah Lake

Former Client Service Director (Ebony & Ivory Advertising Marketing Promotions)

T: Available on request

Timeline

Marketing Coordinator

BUD Group
04.2021 - Current

Account Manager

Back2Front Marketing
09.2020 - 03.2021

Traffic & Production Manager

24 Carrots Event Design
08.2017 - 05.2020

Account Manager

Ebony & Ivory Advertising Marketing Promotions
06.2015 - 07.2017

Front Office Executive

Ebony & Ivory Advertising Marketing Promotions
07.2012 - 05.2015

Call Centre Representative

VVM Attorneys
06.2011 - 06.2012

Call Centre Representative

Johnston & Johnston Attorneys
04.2010 - 03.2011

Receptionist

Kay Moodley Clinical Psychologist
03.2009 - 03.2010

Beautician

Virgin Active
04.2006 - 02.2009

Digital Marketing

UCT Online

Foundations of Advertising

UCT Online

Diploma - Cosmetology

Rosebank College

Matric -

THS Langlaagte

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