

I am a multi-disciplined passionate individual, adept in content development and strategic planning, with a flair for nurturing strong industry relationships and driving content innovation. Excelled in editorial judgment and negotiation, enhancing brand visibility and audience engagement in my work as a commissioning editor and podcaster. I have aided brands and built one that continues to grow through collaboration and creativity. I have achieved significant content and marketing performance improvements, showcasing financial acumen and creative direction skills.
§ Strategic planning and Content Development
· Support the development of innovative new programmes taking into consideration the Channels positioning and strategy
· Spot new trends in scripted content, new territories and approaches to contemporary programmes
· Ensure assigned commissioned content achieves set ratings
· Work closely with CE in ensuring that assigned programming meets targets for audience ratings and is commercially viable
· Conceptualize themes for live shows
· Write scripts
· Conceptualize show inserts
· Stay up to date with industry trends to make sure content is relevant to the target audience
Content evaluation
Strong negotiation skills
Editorial judgment
Financial Acumen
Content Development
Social Media Promotion
Creative Direction
Marketing Plans
Performance monitoring
Website Management
Sponsorship Acquisition
Branding Development
· 2017: Top Ten Multichoice digital innovation candidate
· 2017: Facilitated pop channel for Red Bull culture clash event
· 2018: Co-created Castle lite Ultimate House Party (Highest rating advertiser funded program of 2018)
· 2020: acquired rights to Lockdown House Party which became the highest rating long form music program in 2020
· 2020: Living the Dream With Somizi (commissioned by me) won a Safta
· 2021:The Sobering is named podcast early adopters by Mail and Guardian
· 2024: Our podcast joined international podcast network (Revolt podcast network)