Julianne Sharp
Pretoria,South Africa
Summary
Dedicated and collaborative professional with a strong work ethic, excelling in team settings. As a marketer, I find fulfillment in cultivating relationships and delving into the intricacies of consumer psychology to comprehend decision-making processes. Recognised for diligence and adeptness in meeting deadlines, I excel in precise tasks such as budgeting and analysis. Moreover, my enthusiasm extends to the creative realm, actively engaging in digital and print marketing, and leveraging my skills to develop innovative and effective marketing strategies.
Overview
9
9
years of professional experience
Work History
Marketing Manager
Resolute Education
06.2022 - Current
- Optimised sales methods to best engage, acquire and retain customers.
- Oversaw the annual market budget, including the development, submission, and refinement of budgetary allocations.
- Represented organisation to public at trade exhibitions and conventions, driving awareness of technology in education.
- Led client meetings to scope project goals, reporting, and deliverables.
- Developed cohesive marketing strategies, identifying macro trends, opportunities, and challenges to deliver successful campaigns.
- Reviewed and incorporated performance data and client feedback to inform continuous improvement initiatives.
- Leveraged industry trends to identify growth opportunities.
- Oversaw multi-channel lead generation campaigns with HubSpot.
- Supervised all marketing and planning activities to achieve company goals.
- Liaised with sales, technical, and customer service teams to drive on-time, under-budget project completion.
- Developed strategy for social media marketing with cohesive messaging across multiple platforms.
- Forged strategic partnerships to broaden the customer base.
- Strategised cross-promotions with new and existing partners to expand sales and marketing opportunities.
- Defined business strategies and roadmaps to drive performance across sales, promotions, and marketing departments.
- Led high-performing marketing team focused on creative innovation and client satisfaction.
- Allocated teams, materials, and calendar space for individual projects.
- Conducted market research and analysis to identify emerging opportunities and maintain a competitive market edge.
- Monitored campaign performance, adapting strategy as needed to ensure business goals were consistently met.
- Produced promotional materials with creative copywriting and photo editing skills.
- Boosted click-through rates with targeted email marketing campaigns.
- Conducted market research to better understand key customer segments.
- Developed targeted Facebook and Google Ads campaigns.
- Successfully delivered on tasks within tight deadlines.
- Carried out day-to-day duties accurately and efficiently.
- Managed teams by overseeing hiring, training, and professional growth of employees.
- Generated Key Performance Indicator reporting to drive better performance.
- Applied critical thinking to analyse problems, evaluate solutions, and select best decisions.
Marketing Administrator
St Mary’s Diocesan School for Girls
Pretoria, South Africa
07.2018 - 06.2022
- Developed strategy for social media marketing with cohesive messaging across multiple platforms.
- Oversaw planning and execution of targeted marketing strategies.
- Enhanced the optimisation of the customer journey on the website to ensure a seamless and positive user experience.
- Developed marketing plans to support department strategies.
- Orchestrated the planning and execution of the school's Open Day, overseeing the arrangement of advertising, materials, and media to ensure a successful event.
- Supervised and maintained all social media accounts, ensuring consistent and engaging content to enhance the school's online presence.
- Took charge of designing and crafting compelling copy for the school's magazine and various social channels, contributing to effective communication and brand representation.
- Assisting in the planning and execution of marketing events, trade shows, or promotional activities.
- Working closely with graphic designers, copywriters, and other creative professionals to develop marketing collateral.
Customer Relations Manager
Spiralsoft Enterprise (Pty) Ltd
02.2016 - 05.2018
- Established clear budgets and cost control strategies to meet objectives.
- Adapted sales techniques to specific clients and promoted products based on individualised client needs.
- Completed customer searches to generate new leads.
- Built lasting relationships with clients through customer service interactions.
- Conducted training to clients on the point-of-sale software.
- Helped resolve client problems quickly with superior customer service.
- Set up appointments with potential and current customers to discuss new products and services.
- Responded to telephone and in-person requests for information.
- Led and managed administrative staff to maintain smooth daily operations.
- Increased revenue by acquiring new customers and determining needs to offer relevant products.
- Developed new business by networking with valuable customers.
- Resolved customer concerns promptly to maintain satisfaction.
- Carried out day-to-day duties accurately and efficiently.
Receptionist/Software Support
Spiralsoft Enterprise (Pty) Ltd
07.2015 - 02.2016
- Answered and helped resolve enquiries from clients, vendors and general public.
- Wrote professional letters, memos, and emails for internal and external business communication.
- Managed calendars, strategically scheduling appointments to maximise availability.
- Oversaw inventory management and facilitated the dispatch of goods.
- Created agendas for meetings, prepared materials, and took detailed notes.
- Maintained reception area stock of important forms and brochures.
- Managed client queries by providing online technical support.
- Delivered front of house duties with warm and professional manner.
- Completed customer orders with speed and accuracy.
- Oversaw daily operations to achieve high productivity levels.
Education
Bachelor of Commerce Degree: Marketing and Business Management - Bachelors of Commerce
UNISA
Pretoria, South Africa2020
Post Graduate Certificate in Education (Senior and FET Phase) - Education
North West University
Pretoria, South AfricaSkills
- Competitive and trend analysis
- Strong time management
- Marketing campaign management
- Creative and innovative
- Budget development and management
- Social media engagement
- Thought leadership content development
- Strategic marketing
- Brand-building strategies
- Organised and efficient
- Special events planning
- Internet and e-mail marketing
- Relationship management
- Partnership marketing
- Corporate messaging
Custom
- Mrs Deanne Broughton, Marketing Manager, St Mary’s Diocesan School for Girls, dbroughton@stmarys.pta.school.za, 072 786 6679
- Mrs Jomari Miller, Head of Academics, St Mary’s Diocesan School for Girls, jmiller@stmarys.pta.school.za, 082 788 1259
Languages
English
Fluent
Afrikaans
Fluent
Affiliations
- Running
- Reading
- Cooking
- Team Sports (Hockey and Touch Rugby)
- Spending time with my family
Personal Information
- ID Number: 9412170023087
- Ethnicity: White
- Date of birth: 12/17/94
- Gender: Female
- Nationality: South African
- Marital Status: Single
Timeline
Marketing Manager
Resolute Education
06.2022 - Current
Marketing Administrator
St Mary’s Diocesan School for Girls
07.2018 - 06.2022
Customer Relations Manager
Spiralsoft Enterprise (Pty) Ltd
02.2016 - 05.2018
Receptionist/Software Support
Spiralsoft Enterprise (Pty) Ltd
07.2015 - 02.2016
Bachelor of Commerce Degree: Marketing and Business Management - Bachelors of Commerce
UNISA
Post Graduate Certificate in Education (Senior and FET Phase) - Education
North West University
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