Summary
Overview
Work History
Education
Skills
Founder & Creative Director – LuminLing's Studio
Timeline
Generic
Jordan Ling Horsley

Jordan Ling Horsley

Freelancer And Entrepreneur
Johannesburg

Summary

I'm a warm, creative soul with a strong foundation in wellness, education, and customer service. Over the years, I've taught yoga and art to children, built and run my own small business, and helped clients grow their presence through thoughtful branding and social media strategy. What ties all of my experience together is a deep care for people and detail. I bring a calm, grounded energy to every space I enter, whether it's a classroom, a client meeting, or a retail floor. My communication style is intuitive and refined, and I've always had an eye for aesthetics and presentation. I love environments where beauty, storytelling, and human connection come together. With experience in front-facing roles and fast-paced settings, I know how to make others feel seen, supported, and inspired. I'm excited to bring that same sense of grace, creativity, and professionalism to any team in either Cape Town or Johannesburg.

Overview

3
3
years of professional experience
2
2
Languages

Work History

Au Pair/Babysitter

Employer Details Available Upon Request
01.2023 - Current
  • Acted as a responsible role model by demonstrating respect, kindness, and healthy habits to the host family''s children.
  • Maintained open communication with parents regarding their children's progress, needs, and any concerns that arose during the au pair placement period.
  • Taught children to organize toys, wash hands, and share by leading by example.
  • Enhanced family''s daily routine by providing attentive childcare and maintaining a safe, nurturing environment.
  • Implemented daily routine to maintain structure and stability
  • Improved children''s language skills through engaging conversations and interactive language games.
  • Kept children's areas neat and clean.
  • Contributed to a positive atmosphere within the home by demonstrating flexibility adaptability when faced with unexpected changes or challenges.
  • Supported emotional development through empathetic listening and guidance during difficult situations or conflicts.
  • Assisted with housework such as laundry and cooking.
  • Implemented creative activities that stimulated child development in areas such as motor skills, cognitive abilities, and social interactions.
  • Developed creative activities to encourage physical, social and emotional growth.
  • Enforced rules and managed behavior through developmentally appropriate discipline.
  • Prepared healthy foods and beverages for children based on optimal dietary guidelines and individual restrictions.
  • Fostered positive relationships with host family members, creating a harmonious living situation for all involved.
  • Facilitated bedtime routines by reading stories, playing calming music or engaging in relaxation techniques promoting restful sleep for the children.
  • Organized age-appropriate educational trips to local museums, parks, zoos stimulating curiosity about the world around them.
  • Prepared and accompanied children on outings and vacations, supervising playtime and other activities for safety purposes.
  • Communicated with children at age-appropriate levels to encourage understanding and foster relationships.
  • Played games, worked on puzzles, and read books to young children.
  • Taught children everyday skills and language.
  • Bathed, dressed, and helped with teeth brushing as part of bedtime preparation.
  • Involved children in caring for household pets and chores.
  • Taught children basic life skills, manners and personal hygiene.
  • Identified warning signs of emotional and developmental problems in children.
  • Offered emotional support by actively listening to children''s concerns and responding empathetically while fostering their problem-solving abilities.
  • Assisted with meal preparation, light housekeeping and laundry to support family with additional chores.
  • Provided support and guidance to children in conflict resolution.
  • Used positive reinforcement techniques to promote patience and other good behaviors in children.
  • Instructed children in crafts and other activities to promote gross and fine motor skills.
  • Logged information regarding naps, feedings, and any medications administered.
  • Helped children develop motor skills in preparation for preschool and kindergarten.

Seo and Social Media Marketing Assistant

Synapses Networking
07.2024 - 08.2025
  • Provide tailored SEO and digital marketing strategies for wellness, lifestyle, and creative brands, improving online visibility and audience engagement.
  • Manage and grow social media platforms (Instagram, Pinterest, Facebook) through curated content calendars, visual storytelling, and brand-aligned copywriting.
  • Conduct keyword research and implement on-page SEO best practices to optimize website performance and improve Google search rankings.
  • Design and execute paid and organic content strategies, resulting in increased engagement, follower growth, and lead generation.
  • Craft visually cohesive, emotionally resonant content that reflects each client's unique voice, values, and target audience.
  • Analyze performance metrics and deliver monthly reports to clients with insights and recommendations for continued growth.
  • Stay ahead of trends in digital marketing, social media algorithms, and SEO tools to ensure innovative and adaptive strategies.
  • Implemented content management systems for seamless organization of digital assets used in marketing efforts.
  • Initiated creative brainstorm sessions with team members, fostering innovative ideas for new marketing initiatives.
  • Oversaw community-building efforts on various platforms, nurturing relationships between consumers and the brand.
  • Ensured accurate representation of company values in all communications by adhering to established branding guidelines.
  • Monitored online conversations, addressing customer inquiries and concerns promptly and professionally.
  • Increased audience engagement with well-timed and targeted social media campaigns.
  • Assisted in planning events, leveraging social media channels for promotion and attendee engagement.
  • Analyzed data to optimize strategies for improved reach and engagement on various platforms.
  • Streamlined the scheduling process to maintain a steady flow of content throughout the week.
  • Coordinated influencer partnerships, expanding brand visibility through authentic endorsements.
  • Researched industry trends to ensure the implementation of current techniques in digital marketing efforts.
  • Conducted competitor analysis to identify opportunities for growth within the market landscape.
  • Built relationships with industry influencers to increase brand awareness and engagement.
  • Developed and deployed content marketing strategies to improve organic search traffic.

Montessori Assistant Teacher

Parkmore
01.2023 - 12.2024
  • Supported lead Montessori teachers in a mixed-age classroom, providing individualized guidance in alignment with Montessori principles and child-led learning. (From Infancy - 6 years old)
  • Facilitated sensory, language, and practical life activities, fostering independence, concentration, and confidence in children aged 2-6.
  • Created and maintained a calm, structured environment using redirection, observation, and respectful communication techniques.
  • Integrated yoga, breathwork, and creative art sessions to support children's emotional regulation, coordination, and self-expression.
  • Observed and documented children's progress with care and attention, supporting the development of learning goals and holistic growth.
  • Built meaningful, trust-based relationships with both children and families, cultivating a nurturing and inclusive classroom culture.
  • Assisted lead teacher in providing individualized attention to students, resulting in improved academic performance.
  • Assisted in implementation of new learning tools, systems and materials.
  • Kept students on-task with proactive behavior modification and positive reinforcement strategies.
  • Provided one-on-one and group-based learning support focused on student progress.
  • Increased student engagement by incorporating hands-on activities and group projects into the curriculum.
  • Collaborated with colleagues to develop cross-curricular lessons, promoting interdisciplinary learning among students.
  • Developed strong rapport with students by demonstrating genuine care for their well-being and academic success.
  • Participated in professional development opportunities, staying informed of best practices for teaching strategies and educational technologies.
  • Assisted with preparation of teaching materials and resources, streamlining lesson execution.
  • Boosted classroom management skills, maintaining order and discipline among students.
  • Conducted educational games and activities to reinforce learning concepts in enjoyable manner.
  • Assisted in organizing and supervising school events and field trips, ensuring safe and educational experience for all students.
  • Collaborated with lead teachers to assess student performances and identify areas for improvement.
  • Developed and implemented classroom routines to address varying student needs.

Education

Certification - Therapeutic Art And Yoga Life Coach Certification

Transformation Academy
Online
04.2001 -

Certification - 500HR Yoga Teacher Training | GOYA

Your Yoga Flow
Online
04.2001 -

Certification - Children's Yoga Teacher Training | GOYA

Your Yoga Flow
International - Online
04.2001 -

Certification - Children's Therapeutic Play And Art Certification

International Association Of Therapists
Online
04.2001 -

Certificate - First Aid Masterclass:Complete Guide To First Aid

Udemy
Online
04.2001 -

High School Diploma -

Hoerskool Voortrekker
Boksburg
04.2019 - 2021.12

Skills

Founder & Creative Director – LuminLing's Studio

Jan 2025 – Present | (Johannesburg, South Africa)

As the founder and creative force behind LuminLing’s Studio, I conceptualise, design, and deliver transformative art, yoga, and meditation programs for children ages 3 to 13. Rooted in ancient yogic wisdom, storytelling, and emotional literacy, my work bridges wellness education and expressive arts through multi-sensory learning experiences tailored for young minds.I oversee every element of the studio’s brand and operations. From curriculum development and pedagogical frameworks, to community engagement, digital product creation, and social media strategy. I lead with a trauma-informed, Montessori-aligned approach, ensuring all offerings support emotional regulation, confidence-building, and holistic development in children.


Key Responsibilities:
Developed and implemented three original multi-class children’s yoga programs rooted in yogic philosophy, early childhood development standards, and artistic expression.
Designed age-appropriate meditation workbooks and reflective tools integrating breathwork, movement, and mindfulness.
Led parent relations, and managed the studio's digital presence across Instagram, Facebook, LinkedIn and Pinterest. (work in progress).

Created SEO and brand aligned copy for the businesses website (work in progress).
Oversaw branding, marketing, and SEO strategy, blending poetic storytelling with clear educational value.
Managed program scalability via digital offerings, passive income streams.


LuminLing’s Studio is a sanctuary that nurtures the whole child (physical, emotional, cognitive and spiritual) through heart-centered creativity, movement, and mindful play.

Timeline

Seo and Social Media Marketing Assistant

Synapses Networking
07.2024 - 08.2025

Au Pair/Babysitter

Employer Details Available Upon Request
01.2023 - Current

Montessori Assistant Teacher

Parkmore
01.2023 - 12.2024

High School Diploma -

Hoerskool Voortrekker
04.2019 - 2021.12

Certification - Therapeutic Art And Yoga Life Coach Certification

Transformation Academy
04.2001 -

Certification - 500HR Yoga Teacher Training | GOYA

Your Yoga Flow
04.2001 -

Certification - Children's Yoga Teacher Training | GOYA

Your Yoga Flow
04.2001 -

Certification - Children's Therapeutic Play And Art Certification

International Association Of Therapists
04.2001 -

Certificate - First Aid Masterclass:Complete Guide To First Aid

Udemy
04.2001 -
Jordan Ling HorsleyFreelancer And Entrepreneur