Jolanda Oskam
Centurion
Summary
Dynamic founder and lead consultant with a proven track record at JOInspirations, specialising in strategic leadership and brand management.
Professional in facilitating change and fostering innovation through personalised coaching and strategic marketing initiatives.
Proven track record of enhancing customer satisfaction and streamlining operations. Focused on equipping clients with tools for long-term success and efficiency. Passionate about fostering growth and excellence in diverse industries.
Overview
30
30
years of professional experience
Work History
Founder & Lead Consultant
JOInspirations / The Inside-Out Woman
01.2015 - Current
- Coached and consulted entrepreneurs, managers, corporates, and SMEs, delivering tailored brand guidance across diverse industries.
- Provided executive, leadership, and life coaching to individuals and teams, enhancing their personal and professional development.
- Brand strategy, positioning, and implementation
- Delivered training, education, and presentations on corporate and media platforms, enhancing audience engagement and knowledge.
- Delivered fashion styling and personal presence consulting, helping clients improve their professional image and confidence.
- Wrote and edited columns for lifestyle, business, and media platforms, providing insights that informed and influenced readers.
- Selected clients & collaborations: De Bijenkorf, Miss Etam, Sandro Paris, Stichting Philadelphia Zorg, Schwarzkopf, Vanderwilt Fashion Design, Personal Matchmaker International, Dutch Girlboss Academy, Goodlife Radio, Het Etiquette Bureau
Senior Consultant Brand Management
Nykamp Nyboer
04.2014 - 12.2014
- Led teams to develop strategic solutions for client business challenges.
- Advised organizations in financial services, retail, healthcare, and business services on brand governance and design management to enhance corporate communication structures.
- Facilitated workshops to identify client needs and drive project alignment.
- Conducted in-depth analyses to assess operational efficiencies for clients.
Manager Marketing Services & Process Management
Achmea Zorg / Zilveren Kruis Achmea
01.2010 - 12.2014
- Led marketing, communication, acquisition, and retention strategies to enhance customer engagement and brand loyalty
- Drove integrated customer communication across marketing, contact centers, and operations, ensuring consistent messaging and improved customer experience
- Managed large-scale change and innovation programs to streamline processes and enhance organizational effectiveness
- Led restructuring, professionalization, and Lean-based process improvements
- Developed and implemented the Zilveren Kruis Achmea corporate brand
- Senior management role with responsibility for two departments (20 FTE).
Manager Marketing Communication & Events
Allianz Nederland Life Insurance
01.2008 - 12.2010
- Managed and coached team of 7 professionals to improve campaign execution and drive team cohesion
- Developed marketing communication strategy to enhance brand visibility and engagement with target audiences
- Led culture change and customer loyalty initiatives to foster stronger customer relationships and brand loyalty
Management & Communication Roles
Interpolis Insurances / Interim Assignments
01.2002 - 12.2007
- Developed communication strategies for Rabobank pension fund to strengthen stakeholder engagement.
- Led team delivering pension-related communications to clients, ensuring clarity and timeliness of information.
- Directed projects focused on brand positioning and communication redesign to strengthen market presence.
- Managed customer support operations across multiple contact centers, enhancing client satisfaction.
Communication & Marketing Roles
Rabobank, Univé, VNR Communicatie, Hanzehogeschool
01.1996 - 12.2002
- Coordinated campaigns, managed PR and sponsorships, facilitated client communication, and led recruitment initiatives.
- Contributed innovative ideas and solutions to enhance team performance and outcomes.
- Worked successfully with diverse group of coworkers to accomplish goals and address issues related to our products and services.
- Promoted high customer satisfaction by resolving problems with knowledgeable and friendly service.
Education
Global School of Ministry Vision Track - Christian Leadership
Global School of Ministry
Encounter Church Centurion01-2022
HEAO - Communication
HEAO
Post-HBO - Communication Advising
Post-HBO
NIMA-A - Marketing
NIMA-A
Krauthammer - Management Education
Krauthammer
Open Leadership Program -
Open Leadership Program
GITP Coaching - Personal Effectiveness
GITP Coaching
HR Development Coaching - Change & Flexible Leadership
HR Development Coaching
Life Planning & Coaching - Gerard van der Made
Life Planning & Coaching
Negotiation Training -
Negotiation Training
Faith-Based Leadership -
Faith-Based Leadership
Skills
- Strategic Leadership
- Change & Innovation
- Marketing & Branding
- Communication
- Customer Experience
- Operations
- Coaching & Mentoring
- Business Development
Hobbies and Interests
- Health & fitness
- Lifestyle & wellbeing
- Travelling
Personal Information
- Date of Birth: 1974/05/15
- Marital Status: Divorced
- Place of Birth: Groningen
Core Competencies
- Strategic Leadership
- Change & Innovation
- Marketing & Branding
- Communication
- Customer Experience
- Operations
- Coaching & Mentoring
- Business Development
Languages
English
Advanced (C1)
C1
Dutch
Native
Native
Timeline
Founder & Lead Consultant
JOInspirations / The Inside-Out Woman
01.2015 - Current
Senior Consultant Brand Management
Nykamp Nyboer
04.2014 - 12.2014
Manager Marketing Services & Process Management
Achmea Zorg / Zilveren Kruis Achmea
01.2010 - 12.2014
Manager Marketing Communication & Events
Allianz Nederland Life Insurance
01.2008 - 12.2010
Management & Communication Roles
Interpolis Insurances / Interim Assignments
01.2002 - 12.2007
Communication & Marketing Roles
Rabobank, Univé, VNR Communicatie, Hanzehogeschool
01.1996 - 12.2002
Global School of Ministry Vision Track - Christian Leadership
Global School of Ministry
HEAO - Communication
HEAO
Post-HBO - Communication Advising
Post-HBO
NIMA-A - Marketing
NIMA-A
Krauthammer - Management Education
Krauthammer
Open Leadership Program -
Open Leadership Program
GITP Coaching - Personal Effectiveness
GITP Coaching
HR Development Coaching - Change & Flexible Leadership
HR Development Coaching
Life Planning & Coaching - Gerard van der Made
Life Planning & Coaching
Negotiation Training -
Negotiation Training
Faith-Based Leadership -
Faith-Based Leadership