Summary
Overview
Work History
Education
Skills
Work Availability
Timeline
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JOEL PITA

JOEL PITA

BUSINESS DEVELOPMENT EXECUTIVE, SALES AND MARKETING
Johannesburg,Gauteng

Summary

A seasoned leader in strategic planning and business development, have significantly enhanced Visa CEMEA's market reach in Sub-Saharan Africa. The expertise in relationship building and operations management, coupled with a knack for problem-solving, has driven substantial growth. Achievements include forging key partnerships and leading cross-functional teams to surpass objectives.

Strategic-thinking individual experienced in turning low-performing organizations into top revenue producers. Offering engaging and pleasant personality with expertise improving customer relationships.

Dynamic Director oversees every facet of production with strong project management and decision-making skills.

Dedicated Payment professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.

Proactive and goal-oriented professional with excellent time management and problem-solving skills. Known for reliability and adaptability, with swift capacity to learn and apply new skills. Committed to leveraging these qualities to drive team success and contribute to organizational growth.

Innovative technology professional with several years of diverse experience. Skilled in enhancing systems and aligning technical solutions with business objectives. Proven success in leading projects from start to finish and contributing to organizational growth and success.

Overview

21
21
years of professional experience
29
29
years of post-secondary education
3
3
Certificates

Work History

Director and Country Manager

Visa CEMEA - Sub-Saharan Africa
07.2019 - Current
  • Strategic Planning: develops strategic plans for designated countries, member banks, and other stakeholders. Establishes priorities based on market information, business plans of members, Visa's priorities, and competitor activities.
  • Business Development: Participate in defining, directing, and implementing country strategies, objectives, and business plans. Achieves goals by expanding existing businesses and identifying new opportunities, including the introduction and implementation of new products and services.
  • Relationship Management: Manage relationships with member banks, potential partners, and stakeholders to ensure business growth and member satisfaction.
  • Additionally, involves overseeing various aspects of Visa's operations in the designated regions (Portuguese Speaking Countries with focus with Angola and Mozambique), ensuring that the company's objectives are met through effective planning and execution.
  • Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
  • Facilitated cross-functional collaboration for improved decision-making processes within the organization.
  • Proactively identified potential risks and implemented mitigation strategies to minimize negative impacts on projects or business operations.
  • Boosted client satisfaction rates through exceptional relationship management and prompt resolution of issues.
  • Secured key partnerships that contributed to the company''s overall growth strategy and market reach.
  • Leveraged data analytics insights for informed decision-making in critical areas such as sales forecasting, budgeting, or personnel management.
  • Secured lucrative partnerships to expand market reach, negotiating favorable terms.
  • Led cross-functional teams to exceed benchmarks for SLA delivery, staying on top of challenging schedules with multiple competing timelines.
  • Implemented business strategies, increasing revenue, and effectively targeting new markets.
  • Managed cross-functional teams to ensure seamless operations and drive business objectives.

Executive Director and Head of Inclusive Finance

Letshego Bank Mozambique
Maputo, Mozambique
10.2017 - 06.2019
  • Managed diverse team of professionals, fostering collaborative work environment for increased productivity.
  • Developed and implemented organizational strategies to achieve set goals and objectives and secured long-term success.
  • Worked closely with organizational leadership and board of directors to guide operational strategy.
  • Developed strategic partnerships with key stakeholders to expand organization's reach and influence.
  • Guarantee growth of access channels of Mozambique Letshego Bank and its products and solutions (LetsGo Agency Banking, LetsGo ComCom, USSD, Internet Banking) and roll over Education Solution, SME Lending and Saving Solutions, and ensure rolling out and support of all LetsGo agents and merchants nationwide.
  • Set organizational goals and objectives to guide and direct company focus and achieve mission fulfillment.
  • Strengthened internal communication channels to facilitate cross-functional collaboration and decision making.
  • Collaborated with external organizations including non-profits, businesses and government agencies to create mutually beneficial partnerships.
  • Aligned department vision, goals, and objectives with company strategy to achieve consistently high results.
  • Negotiated with vendors to secure cost-effective deals for office supplies and equipment, managing budget effectively.
  • Represented organization at industry conferences and events.

National Brand and Service Manager

Zoona Transactions Mozambique, Lda
Maputo, Mozambique
07.2016 - 08.2017
  • Implemented strategies to increase customer service satisfaction ratings.
  • Monitored team performance, adhered to service level agreements (SLAs) and provided detailed job training.
  • Resolved customer complaints in professional and timely manner.
  • Improved customer satisfaction by implementing streamlined service processes and staff training programs.
  • Ensuring brand growth and supporting agents and customers nationwide.
  • Ensuring achievement of Zoona objectives (Mobile Money Remittances Services – Financial Services) thru sales teams and support either through internal or external quality control to develop, grow achieve number of outlets (Agents), number of transactions and their needs in day-by-day business.
  • Ensure effective communications thru branding, points of sales at Zoona Kiosks (Zoona Agents), with appropriate training done by sales force and are effectively running e efficiently. Coordinate activities of commercial companies contracted to provide services in market development.
  • Developed and maintained positive relationships with customers to build rapport and trust.
  • Increased overall revenue by upselling additional services and products during routine maintenance visits.
  • Conducted comprehensive market analysis to identify emerging trends and adjust service offerings accordingly.

Head of Sales, Business Support and Marketing

Carteira Móvel, SA – MKesh
Maputo, Mozambique
11.2010 - 06.2016
  • Led team of marketing professionals for successful product launches and promotions.
  • Streamlined sales processes, resulting in enhanced efficiency and increased productivity.
  • Developed strong client relationships for improved customer satisfaction and repeat business.
  • Optimized pricing strategies by monitoring competitor activities, analyzing market trends, and considering internal cost structures for profitability maximization.
  • Delivered engaging presentations at industry events, showcasing company offerings and attracting prospective clients.
  • Established robust pipeline of prospects through diligent prospecting efforts, leading to consistent increases in new business opportunities.
  • Increased sales revenue by implementing innovative marketing strategies and optimizing team performance.
  • Led high-performing sales team to consistently exceed quotas and achieve top rankings within company.
  • Implemented data-driven decision-making processes to guide innovative marketing strategies.
  • Improved lead generation efforts by implementing targeted inbound marketing strategies that attracted high-quality prospects.
  • Drove business growth by forging strategic alliances with complementary organizations to expand reach into new markets.
  • Mentored junior staff members, providing guidance in professional development and fostering a collaborative team environment within the department.
  • Analyzed competitive landscape, identifying potential threats and opportunities for strategic positioning in the marketplace.
  • Streamlined internal processes, resulting in improved productivity and cost savings for the department.
  • Established strong relationships with key industry influencers to elevate brand reputation.
  • Increased brand awareness by developing and implementing strategic marketing campaigns.
  • Conducted comprehensive market research to identify emerging trends and capitalize on new opportunities.
  • Championed cross-functional collaboration, working closely with product development and public relations teams to create cohesive messaging.
  • Collaborated with sales teams to develop integrated promotional campaigns that increased overall revenue growth.
  • Implemented key initiatives and activities aligned with brand strategy and brand advocacy.
  • Launched marketing activities for new product lines and market penetration.
  • Provided leadership, guidance and direction to sales team members, offering assistance with any need at any time.
  • Assisted sales team members in developing customer relationships, and building customer loyalty.

Senior Retail Sales Manager

Tmcel, SA
Maputo, Mozambique
11.2007 - 01.2009
  • Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products.
  • Managed day-to-day staffing and handled scheduling for all store employees.
  • Addressed customer complaints professionally and efficiently, resulting in satisfied customers who continued to patronize store.
  • Maintained company's visual merchandise standards through general housekeeping and planograms.
  • Conducted regular staff meetings to discuss goals, progress toward targets, and areas needing improvement or focus for entire team.
  • Analyzed sales data and trends to identify areas for improvement in both individual and team performance, leading to increased revenue.
  • Managed inventory effectively to minimize stock shortages and ensure optimal levels of merchandise for maximum sales.
  • Developed strong customer relationships through attentive service and expert product knowledge, resulting in repeat business.
  • Developed sales incentives that motivated team members to reach their full potential, resulting in higher overall performance for store.
  • Implemented loss prevention strategies which reduced shrinkage rates significantly over time.
  • Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
  • Building and managing distribution channels and developing products and services for pre and post-paid segments.
  • Built relationships with customers and community to establish long-term business growth.
  • Achieved established KPI for company, regional team and individual performance through teamwork and focus on customers.
  • Exceeded sales quotas and increased profitability through effective sales strategy and business planning.
  • Managed inventory effectively, reducing shrinkage and ensuring optimal stock levels at all times.
  • Collaborated closely with marketing teams to develop promotional campaigns that increased foot traffic and boosted overall sales results.

Head and Manager of Products & Services

Millennium Bim Bank
Maputo, Mozambique
05.2004 - 11.2007
  • Creating, monitoring, and controlling banking products and services related to electronic channels.
  • Accomplished multiple tasks within established timeframes.
  • Maximized performance by monitoring daily activities and mentoring team members.
  • Enhanced customer satisfaction by resolving disputes promptly, maintaining open lines of communication, and ensuring high-quality service delivery.
  • Developed and executed marketing strategies that effectively communicated brand values, increasing brand recognition.
  • Led cross-functional teams to achieve project goals, fostering collaboration and innovation.
  • Managed senior-level personnel working in marketing and sales capacities.

Education

Ph.D. - Business Administration

Institute of Business Management (IIBM)
India
02.2024 - Current

Post-Graduate Certificate - Strategic Management And Leadership

Edubex Business School
London, United Kingdom
02.2024 - Current

Master of Arts - Marketing

University For The Creative Arts
London, United Kingdom
02.2021 - 12.2023

Post-Graduate Program - Digital Transformation

Purdue University
United States Of America
02.2023 - 10.2023

Undergraduate Studies - Political Science, Marketing, Insurance, Economics

Mozambique Universities
Maputo, Mozambique
02.1997 - 11.2020

Skills

Problem-solving

Project management

Operations management

Team management

Business development

Project coordination

Relationship building

Decision-making

Strategic planning

Strategies and goals

Business planning

Work Availability

monday
tuesday
wednesday
thursday
friday
saturday
sunday
morning
afternoon
evening
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Timeline

Certified in Digital Money - Digital Frontiers Institute - Certification # 219391

05-2024

Ph.D. - Business Administration

Institute of Business Management (IIBM)
02.2024 - Current

Post-Graduate Certificate - Strategic Management And Leadership

Edubex Business School
02.2024 - Current

Postgraduate Certificate in Marketing - University for the Creative Arts

12-2023

Postgraduate Program in Digital Transformation - Purdue University

10-2023

Post-Graduate Program - Digital Transformation

Purdue University
02.2023 - 10.2023

Master of Arts - Marketing

University For The Creative Arts
02.2021 - 12.2023

Director and Country Manager

Visa CEMEA - Sub-Saharan Africa
07.2019 - Current

Executive Director and Head of Inclusive Finance

Letshego Bank Mozambique
10.2017 - 06.2019

National Brand and Service Manager

Zoona Transactions Mozambique, Lda
07.2016 - 08.2017

Head of Sales, Business Support and Marketing

Carteira Móvel, SA – MKesh
11.2010 - 06.2016

Senior Retail Sales Manager

Tmcel, SA
11.2007 - 01.2009

Head and Manager of Products & Services

Millennium Bim Bank
05.2004 - 11.2007

Undergraduate Studies - Political Science, Marketing, Insurance, Economics

Mozambique Universities
02.1997 - 11.2020
JOEL PITABUSINESS DEVELOPMENT EXECUTIVE, SALES AND MARKETING