Jen Chih, Robbie Tzeng

Responsible for providing business consulting services to telecom operator clients. Specialized in customer value management, fixed-mobile conversion (FMC) strategy, and customer satisfaction management.

• Analyzed user behavior and used Python to integrate various databases to identify the most potential users and design the marketing and sales campaigns that improved a client's FMC conversion rate by 5.4% in 3 quarters.
• Led a data analysis team to develop the 'Social Network Sentiment Score' by machine learning to gauge customer satisfaction for telcos. It's implemented as a service in key markets in LATAM and brought POs worth millions of dollars.
• Drove the sales of fiber infrastructure and a PaaS worth millions of dollars through a 2.5-year joint innovation project that strengthened client relationship through effective communication, understanding of their subscribers, and delivered out-of-expected sales result.
• Established and maintained relationships with clients' C-levels as well as partners. For example, Tecno Africa, CMO Council Africa, and Sichun Telecom.
• Proved to be a fast learner with knowledge domains across mobile, fixed, and cloud services, and adapt quickly with experience of working with people from various backgrounds and of traveling to 40+ countries.

Responsible for organizing analysts' company visits and the '2008 UBS Conference.

• Maintained detailed records of all client interactions, ensuring accuracy in account management and reporting activities.

Responsible for the marketing 4Ps of Sony's home entertainment products.

• Managed full product lifecycle, from new product selection through post-launch sales and marketing support, ensuring annual sales targets were met.
• Collaborated with sales teams to develop effective training and marketing materials, and maintained positive vendor relations to build strong partnerships.

Responsible for product management, customer value management, and new service development.

• Collaborated with various teams and vendors to be the first operator to launch 'WiFi auto connection' service in the market. Expanded FET Wi-Fi hotspots in areas with poor network experience and increased monthly offloaded mobile traffic by 3%.
• Analyzed market trends and subscriber behavior to identify potential subscribers for upselling. A successful campaign targeting new smartphone users with high voice calls and low data usage resulted in a 25% take-up rate.
• Researched and evaluated potential new markets and products, and negotiated with vendors to optimize ROI. A successful case is to be the first to launch handset insurance service in the market, resulting in an average of 20% take-up rate per month in the first year.

Responsible for quantitative and qualitative projects, focusing on consumer electronics, telecom, automobile, and alcohol beverage industries.

• Managed complex, cross-market projects from inception to completion, ensuring timely delivery of high-quality results that helped win contract renewals. For example, a 2-year contract with Audi headquarters, with a quotation even higher than competitors.
• Exhibited good leadership, interpersonal skills, and time management skills with leading 6, more senior colleagues as the head of the welfare committee to organize various events despite a heavy workload.

Responsible for managing 2 warehouses and the shipment of sellers.

• Analyzed data trends to make informed decisions related to inventory management and demand planning processes.
• Developed and implemented solutions to improve delivery delay, wrong products, and poor product quality.

Responsible for assisting the finance department in preparing financial statements and the PR manager in organizing member events.