Jayseelan Naransamy
Fraud And Compliance Manager
Centurion,GP
Summary
Resourceful Manager offering history of success coordinating and monitoring operations across various departments. Effective leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Highly committed with hardworking mentality to maintain quality of services and products.
Overview
8
8
years of professional experience
Work History
Fraud and Marketing Manager
Betika
5 2022 - 4 2024
- Fraud management and training, developing processes and procedures for several countries in Africa, developing AML and KYC procedures for countries across the continent of Africa, developing a fraud department to prevent and monitor internal and external fraud, marketing strategies, campaigns, and research, developing unique marketing campaigns based on country requirements, promotion reviews, creating presentations for directors and governing bodies per country
Senior Fraud Analyst
10 Bet Africa
09.2021 - 04.2022
- Risk management and training, FIC compliance and training, assist with marketing strategies, campaigns, and research, developing AML and KYC procedures for countries across the continent of Africa
Digital Marketing Manager
Kidstuffonline.co.za
10.2020 - 08.2021
- Facebook campaigns and promotions, site management, product sourcing, brand image marketing, off-site promotions, social media campaigns, blogs, promotions, conversion, Google Analytics, reporting, paid media campaigns, HTML 5 basic coding, basic Phyton coding
Support / Risk Manager
World Sports Betting
04.2016 - 09.2020
- Support management and training, risk management and training, FIC compliance and training, assist with marketing strategies, campaigns, and research, quality assurance, empowering staff within the company to achieve personal and business goals, handling of official complaints to the regulating bodies (Gambling Boards)
Support / Quality Assurance Manager
Verpakt Management Services (Vegas partner Lounge)
03.2014 - 03.2016
- Quality assurance of all work done by staff, conversion marketing, support training and management, coaching of all staff on how to be better at their positions
Education
Certificate in Digital Marketing -
University of Cape Town
Skills
Risk management
Tailor made a Risk Matrix (tool used to determine legitimacy of business being done with clients in relation to money laundering) to suit a gambling institution which was made as a standard by FIC (Financial Intelligence Centre) governing body Through risk marketing concepts, managed to save the company in excess off R22 million per quarter during the year of 2019
Conversion and Social Media Marketing
Conversion rates (conversion being the number of clients who create accounts and make actual deposits or purchases) were at 1% of total registrations Through my marketing campaigns this showed a noticeable increase within the first 60 days, from 1% to 12% This brought in an average off US$ 400 000 nett profit
Google Analytics
WordPress
Woo Commerce
Mail Chimp
MS Excel
MS Outlook
MS PowerPoint
Accfinity
Risk Assessments
Document analysis
Document reviews
Analytical Thinking
Anti-Money Laundering
Enterprise risk management
Compliance documentation
Customer Due Diligence
Data Evaluation
Regulatory Documentation
Quality controls
Conducting investigations
Training and education
Staff Training
Legal Research
Sanctions Screening
Documentation Review
Training delivery
Training Coordination
Internal Audits
Internal Auditing
Know Your Customer
Compliance Monitoring
Training development
Risk Assessment
Risk Analysis
Problem-solving abilities
Decision-Making
Team building
Attention to Detail
Compliance Reporting
Referencesandcertificates
Available on request
Equity
Indian Male
Personal Information
ID Number: 8302115035083
Otherinfo
Code 8 Drivers license and own vehicle
Languages
English
Bilingual or Proficient (C2)
Afrikaans
Advanced (C1)
Accomplishments
- Supervised team of over 50 staff members spread across 9 countries
- Achieved 42% increase in turnover by introducing Risk Matrix for AML screening tasks.
- Managed production of risk and fraud tool built in house to alleviate human error from concept creation to launch.
Timeline
Senior Fraud Analyst
10 Bet Africa
09.2021 - 04.2022
Digital Marketing Manager
Kidstuffonline.co.za
10.2020 - 08.2021
Support / Risk Manager
World Sports Betting
04.2016 - 09.2020
Support / Quality Assurance Manager
Verpakt Management Services (Vegas partner Lounge)
03.2014 - 03.2016
Fraud and Marketing Manager
Betika
5 2022 - 4 2024
Certificate in Digital Marketing -
University of Cape Town