Janine Govender
Sales Director
Johannesburg
Summary
A dynamic and results-driven commercial leader with over 15 years of experience in FMCG across Africa and export markets.
Results-driven leader with strong background in strategic management and organizational growth. Skilled in developing and implementing effective business strategies, optimizing processes, and driving team performance. Known for adaptability, effective collaboration, and delivering measurable outcomes in dynamic environments. Strong communication and problem-solving abilities, coupled with focus on fostering productive and positive team culture.
Overview
6
6
years of professional experience
Work History
Customer Director - Snacks, Treats & Beverages
Tiger Brands
01.2025 - Current
- - Lead strategic sales planning and execution across key territories
- - Build long-term customer relationships and exceeded sales targets
- - Manage and develope high-performing sales teams
- Implemented innovative solutions to solve complex problems, resulting in increased productivity and streamlined operations.
- Managed budgets effectively to ensure optimal use of resources while maintaining financial stability.
- Enhanced team collaboration through regular communication, goal setting, and performance evaluations.
- Facilitated cross-functional collaboration for improved decision-making processes within the organization.
Managing Executive - Africa & Exports
RCL FOODS
02.2022 - 12.2024
- - Oversaw B2B, B2C, and BOP operations across 27 markets
- - Developed investment and pricing strategies
- - Led joint business planning and customer marketing initiatives
Customer Executive - Consumer Division
PNP Group
05.2019 - 02.2022
- - Strengthened customer relationships and in-store brand presence
- - Managed trade spend and promotional ROI
- - Developed sales talent and ensured equity compliance
Education
B.Com Honours - Marketing & Management
University of KwaZulu-Natal
B.Com - Law
University of KwaZulu-Natal
Matriculated - Distinction in Mathematics
Clairwood Secondary School
Skills
- Strategic Sales & Business Planning
- Key Account Management
- Customer & Shopper Marketing
- Team Leadership & Talent Development
- Market & Trend Analysis
- Negotiation & Joint Business Planning
- ROI & Trade Spend Optimization
- Route-to-Market Strategy
- Problem-solving
- Project management
Timeline
Customer Director - Snacks, Treats & Beverages
Tiger Brands
01.2025 - Current
Managing Executive - Africa & Exports
RCL FOODS
02.2022 - 12.2024
Customer Executive - Consumer Division
PNP Group
05.2019 - 02.2022
B.Com - Law
University of KwaZulu-Natal
Matriculated - Distinction in Mathematics
Clairwood Secondary School
B.Com Honours - Marketing & Management
University of KwaZulu-Natal
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