Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Gugu Hlatshaneni

Protea Glen, Johannesburg,

Summary

I am a highly motivated and results-driven professional with experience in customer service, lead generation, sales administration, business support, data management, and operational coordination across the insurance, retail, public sector, and automotive industries. Throughout my career, I have developed strong capabilities in customer relationship management, stakeholder engagement, reporting, inventory management, process coordination, and administrative support, enabling me to contribute effectively to business objectives and operational efficiency. I have successfully supported customer-facing and operational teams through lead generation, customer engagement, market research, data analysis, stock control, reporting, and business administration while consistently maintaining high levels of professionalism, accuracy, and service excellence. I hold a Diploma in Transportation Management from the University of Johannesburg and a Diploma in Commerce in Marketing Management from IIE Rosebank College, which have provided me with a solid understanding of business operations, logistics, customer engagement, and commercial principles. My technical competencies include Microsoft Office Suite, Excel, SAP, CRM systems, reporting tools, and data management systems. I am recognized for my strong communication, problem-solving, organizational, and interpersonal skills, with the ability to manage multiple priorities, meet deadlines, and build productive relationships with customers and stakeholders. I am a proactive, adaptable, and customer-focused individual who is committed to continuous professional development and passionate about delivering value through operational excellence, exceptional service delivery, and a strong work ethic.

Overview

6
6
years of professional experience

Work History

Lead Generator

MiWay Insurance Limited
07.2025 - Current

· Conduct outbound sales calls to generate qualified leads and business opportunities.

· Identify customer needs and recommend suitable insurance products and services.

· Capture and maintain accurate customer information within CRM systems.

· Achieve daily, weekly, and monthly lead generation targets.

· Build and maintain strong relationships with prospective clients.

· Follow up on leads and coordinate with sales consultants.

· Provide accurate product information and respond to enquiries.

· Handle objections professionally and effectively.

· Maintain detailed records of customer interactions.

· Ensure compliance with company policies and regulations.

· Monitor lead conversion performance and identify improvement opportunities.

· Deliver excellent customer service throughout the sales process.

· Schedule appointments for sales consultants.

· Verify customer information and documentation.

· Conduct market research to identify potential clients.

· Support sales campaigns and promotional initiatives.

· Prepare lead generation and activity reports.

· Maintain high call quality standards.

Sales Representative

Avon
09.2020 - 09.2022

· Promote and sell products to new and existing customers.

· Develop and maintain strong customer relationships.

· Process customer orders accurately and efficiently.

· Manage customer accounts and sales records.

· Provide product recommendations based on customer needs.

· Conduct product demonstrations and presentations.

· Handle customer complaints and resolve issues promptly.

· Maintain product knowledge and awareness of new launches.

· Identify opportunities for upselling and cross-selling.

· Meet and exceed sales targets and performance goals.

· Monitor inventory levels and product availability.

· Coordinate deliveries and customer collections.

· Prepare sales reports and performance updates.

· Conduct customer follow-ups to encourage repeat business.

· Support marketing campaigns and promotional activities.

· Manage cash transactions and reconciliations.

· Analyse customer buying trends and preferences.

· Build brand awareness within the assigned customer base.

Fieldworker

Stats SA
02.2022 - 04.2022

· Conduct household and community interviews.

· Collect demographic, economic, and social data.

· Verify the accuracy of information obtained from respondents.

· Capture and record data according to prescribed standards.

· Ensure questionnaires are completed accurately.

· Conduct field visits within assigned enumeration areas.

· Maintain confidentiality of collected information.

· Explain survey objectives and procedures to respondents.

· Resolve respondent queries professionally.

· Monitor data quality and identify inconsistencies.

· Perform data validation and verification checks.

· Meet project deadlines and collection targets.

· Compile daily and weekly progress reports.

· Maintain accurate records of completed interviews.

· Collaborate with supervisors and field teams.

· Adhere to data collection policies and procedures.

· Support national census and statistical projects.

· Ensure compliance with ethical requirements.

Aftersales Assistant

Volkswagen of SA, Audi Head Office
03.2020 - 08.2021

· Support daily operations of the After Sales Department.

· Assist with inventory management and stock control.

· Conduct stock counts and inventory reconciliations.

· Process orders and coordinate product deliveries.

· Maintain accurate stock and inventory records.

· Prepare weekly and monthly management reports.

· Capture and update information in internal systems.

· Assist customers with product and service enquiries.

· Coordinate communication between departments and suppliers.

· Support procurement and purchasing activities.

· Monitor stock availability and replenishment requirements.

· Assist with warranty and aftersales administration.

· Conduct market research and competitor analysis.

· Prepare Excel spreadsheets and data reports.

· Organise and maintain filing systems.

· Support planning and operational coordination.

· Assist with product promotions and marketing initiatives.

· Provide general administrative support to management.

Education

Diploma in Transportation Management - Logistics And Supply Chain Management

University of Johannesburg
2019

Diploma in Commerce - Marketing Management

IIE Rosebank College
2019

National Senior Certificate - Matric

Topaz Secondary School
2016

Skills

  • Customer Relationship Management
  • Client Engagement
  • Stakeholder Management
  • Business Development
  • Lead Generation
  • Sales Administration
  • Customer Retention
  • Market Research
  • Data Analysis
  • Business Reporting
  • CRM Management
  • Administrative Management
  • Records Management
  • Document Control
  • Inventory Management
  • Stock Control
  • Order Management
  • Supply Chain Support
  • Procurement Support
  • Process Coordination
  • Operational Support
  • Performance Monitoring
  • Quality Assurance
  • Problem Solving
  • Decision Making
  • Time Management
  • Attention to Detail
  • Cross-Functional Collaboration
  • Microsoft Office Suite
  • Advanced Excel
  • SAP Systems (ERP)

References

Available upon request (1–3 referees)

Timeline

Lead Generator

MiWay Insurance Limited
07.2025 - Current

Fieldworker

Stats SA
02.2022 - 04.2022

Sales Representative

Avon
09.2020 - 09.2022

Aftersales Assistant

Volkswagen of SA, Audi Head Office
03.2020 - 08.2021

Diploma in Transportation Management - Logistics And Supply Chain Management

University of Johannesburg

Diploma in Commerce - Marketing Management

IIE Rosebank College

National Senior Certificate - Matric

Topaz Secondary School
Gugu Hlatshaneni