Summary
Overview
Work History
Education
Skills
Current Profile
Previous Profiles
Drivers License
Personal Information
Certification
Timeline
Generic

Godley Tshepho Legwabe

Product Developer
Cape Town

Summary

Experienced product development professional with a decade of expertise in food product innovation, NPD lifecycle management, supplier collaboration, and regulatory compliance. Skilled at translating consumer insights and market trends into successful food products, specializing in meats, sauces, spices, marinades, and ready-to-eat formats. Demonstrated leadership in cross-functional team management and supplier relationship coordination to deliver top-quality, brand-aligned solutions.

Overview

13
13
years of professional experience
2011
2011
years of post-secondary education
4
4
Certifications
1
1
Language

Work History

Product Developer

Woolworths
12.2023 - Current
  • Collaborated with cross-functional teams, including technologists, buyers, planners, assortment specialists, packaging experts, and marketing, to develop and execute product strategies informed by trend, category, and customer insights.
  • Conducted regular benchmarking to ensure products remained best-in-class and led product upgrades where necessary.
  • Presented product innovations and enhancements to senior management, supporting key seasonal launches (Summer, Winter, and Christmas).
  • Monitored product performance within trading groups and implemented strategic actions to drive growth and quality.
  • Defined and managed product priorities within assigned categories, aligning with overall business objectives.
  • Contributed to cross-functional innovation initiatives and first-to-market concepts, ensuring alignment with brand values and quality standards.
  • Defined and signed off on range architecture, while managing the end-to-end new product development (NPD) process with both internal teams and external suppliers.
  • Created design briefs to guide product visual identity in line with the corporate brand.
  • Worked closely with the Foods Marketing Manager to ensure a consistent and customer-focused marketing strategy.
  • Ensured packaging design briefs effectively communicated key customer-facing messages.
  • Supported the development and strengthening of the supply base, ensuring all suppliers were capable and compliant with quality and strategy requirements.
  • Championed product quality, attending all factory trials, pre-production runs, and weekly quality control sessions to maintain product excellence in eating quality, presentation, and compliance.
  • Ensured all products met internal specifications and adhered to relevant quality and regulatory standards.

New Product Development Technologist-Astral Brands & Dealer Brands

Astral Foods
03.2020 - 11.2023
  • Led the end-to-end New Product Development (NPD) process, from concept through to successful factory handover, ensuring compliance with quality, legal, and food safety requirements.
  • Developed a wide range of poultry products including fresh chicken, IQF (individually quick frozen) chicken, brine and non-brine injected products, crumbed and spiced products, and marinated items.
  • Improved existing products and manufacturing processes, enhancing product quality, efficiency, and compliance.
  • Conducted consumer research to inform new product launches and led sensory evaluations to ensure superior eating quality.
  • Supported new equipment commissioning by assisting in trials and technical project rollouts.
  • Executed competitor benchmarking and performance evaluations during NPD stages.
  • Managed and executed trials at production facilities for both new and improved products, ensuring readiness for full-scale manufacturing.
  • Conducted detailed sensory analysis on finished goods and developed product-specific technical specifications.
  • Authored and maintained product specifications for Astral and Dealer Brand products across commercial divisions.
  • Managed product data and barcode integrity in line with GSI standards, including updating DATANet systems.
  • Ensured product compliance with customer specifications and regulatory requirements through regular product KPI tracking.
  • Partnered with QA teams to review and improve performance metrics on Astral-owned products.
  • Collaborated with regulatory authorities, industry bodies, and government officials on product safety and legal standards.
  • Worked closely with external suppliers to resolve technical challenges and align on quality requirements.
  • Supported cross-functional teams in forecasting technical needs and improvements during project planning.
  • Managed the full artwork process for new product launches, from brief to final approval.

Senior New Product Development Technologist

Acacia Specialty Chemicals (Pty) Ltd
11.2016 - 11.2019
  • Provided technical support to the sales team on the application and performance of spice packs and ingredient systems.
  • Led the development of new products including sauces, marinades, spice blends, instant puddings, and custards.
  • Formulated food batch packs for ready-to-eat and meat-based products, ensuring consistency in flavour and functionality.
  • Conducted product application trials and performed sensory evaluations on spice blends, batch packs, and finished products.
  • Modified and optimized existing recipes, and developed innovative new spice blends tailored for meat and convenience products.
  • Collaborated with marketing and sales teams to assess product performance and explore new opportunities aligned with market trends.
  • Engaged with raw material suppliers to assess new ingredients and ensure compliance of existing materials with quality standards.
  • Compiled and maintained detailed specifications for both raw materials and finished products.
  • Managed and executed factory trials to validate processability and product performance prior to commercialization.
  • Developed accurate costings and detailed recipe documentation for all new products.
  • Oversaw the full artwork process, from concept through to final approval—ensuring alignment with branding and regulatory labeling requirements.
  • Ensured all product packaging met food labeling regulations and compliance standards.
  • Supported and maintained the company’s Food Safety Management System (FSMS), ensuring adherence to regulatory and internal standards.

QC Manager

Quiet Brooke Trading
08.2016 - 10.2016
  • Developed and implemented standardised quality procedures and methods to ensure consistency across all production and quality control activities.
  • Collaborated with operations teams to set quality benchmarks, maintain process documentation, and enforce production hygiene standards.
  • Directed quality control operations, including defect tracking, test result analysis, and regulatory reporting.
  • Equipped QC personnel with appropriate tools, test methods, and sampling protocols for chemical and microbiological testing.
  • Managed the intake and release of products based on microbiological and chemical test outcomes, ensuring compliance with food safety standards.
  • Analysed quality data and communicated findings across departments to drive continuous improvement.
  • Conducted root cause analyses and implemented corrective and preventative actions for quality-related incidents.
  • Delivered training on personal hygiene, food safety, and quality standards to ensure staff competency and compliance.
  • Oversaw all food safety, in-process, and finished product quality assurance activities.

New Product Development Technologist

Famous Brands Management
06.2013 - 07.2016
  • Led full product and process development for sauces, marinades, spices, and condiments, including branded solutions for clients such as Steers, Mugg & Bean, Fishaways, Tashas, Wimpy, and Turn ‘n Tender.
  • Managed multiple development projects from concept through to launch, ensuring product quality, scalability, and customer alignment.
  • Developed and applied new formulations for menu items, while also refining existing ones based on performance and sensory feedback.
  • Resolved production-related challenges during the introduction of new products by working closely with manufacturing and technical teams.
  • Conducted factory trials and supported first production runs to ensure seamless handover from development to operations.
  • Performed sensory evaluations on both new and existing products to ensure consistency, appeal, and alignment with brand standards.
  • Prepared detailed recipes, costings, and product documentation, including traceability checklists and finished goods specifications.
  • Researched global and local food trends to inform product innovation and maintain market relevance.
  • Presented new product concepts and prototypes to internal stakeholders and external clients for feedback and approval.
  • Conducted evaluation of alternative raw materials for cost efficiency, quality, and technical suitability.
  • Performed in-house microbiological and analytical testing as required to support food safety and compliance.
  • Coordinated and oversaw all activities related to product safety, in-process control, and final product release.
  • Maintained all required quality documentation for regulatory audits, customer reviews, and internal reporting.

QA Technologist (Contract)

Pick 'n Pay Technical
11.2012 - 05.2013
  • Product audits of fresh produce.
  • Sample requisition for micro, and pesticide testing.
  • Arranging with laboratories for sample pick up and the kind of test required on the products.
  • Floor walk inspections in perishable and groceries warehouses.
  • Evaluating products against their specification and generating reports on them.
  • Ensuring that the quality control during receiving and dispatch complies with regulation and in-house SOPs.
  • Conducting sensory evaluations on products and writing reports.
  • Conducting milk tests.
  • Checking the brix of produce products.
  • Doing titrations on acid containing products.
  • Fridge temperature recordings/log.
  • Doing batch release on canned products by checking the pressure, brix, pH, and the wash out mass where applicable.
  • Evaluating house brands with competitors' products on quality and price.


Food Technology Trainee in Chemical, Microbiological and NPD laboratories

Foodcorp Consumer Brands - Beverage Division
01.2012 - 09.2012


  • Performed routine quality control tests including pH, °Brix (sugar content), titratable acidity, viscosity, total dissolved solids, and moisture content to ensure product compliance.
  • Conducted hygiene inspections across factory zones and performed microbiological swab testing on equipment such as filling machines.
  • Investigated customer complaints, supported root cause analysis, and implemented corrective actions as required.
  • Monitored culture pots prior to production by evaluating temperature, viscosity, and sensory indicators (e.g., smell) for fermentation readiness.
  • Conducted sieve and moisture content tests to assess ingredient or product consistency.
  • Executed dye penetration tests on cartons to detect possible leaks or packaging integrity failures.
  • Participated in shelf-life studies to assess product stability, organoleptic quality, and regulatory compliance over time.
  • Supported various quality improvement projects in collaboration with the QA team.
  • Monitored mass and fill volumes during production to ensure accuracy and regulatory compliance.
  • Verified correct coding (e.g., batch and expiry dates) on all finished products before storage or dispatch.
  • Assisted in New Product Development (NPD) trials by providing technical support and collecting trial data during production runs.


Education

Matric - Mathematics, Physical Science, Sepedi, English, Geography, Life Sciences, Life Orientation

Chipa Tabane Secondary School
12-2009

National diploma - Food Technology

Tshwane University of Technology (Former Pretoria Tech)
01.2010 - 01.2012

B-Tech - Food Technology

Tshwane University of Technology (Former Pretoria Tech)
12-2015

Skills

Strategic innovation oversight

Market research expertise

Innovative idea development

Organizational strategy development

Analysis of market trends

Quality assurance evaluation

Cross-functional teamwork

Effective problem resolution

Multitasking

Excellent communication

Project management

Presentation skills

Current Profile

Astral Foods, New Product Development Technologist-Astral Brands & Dealer Brands, Responsible for the New Product Development process and successfully transferring new products to manufacturing., Developing of new products and process; meeting customer, legal and food safety requirements., Improving existing products, associated processes and applicable process., Conducting consumer research for new products before launching., Assisting in and at times leading projects involving the commissioning of new product equipment., Conduct competitor performance evaluations during the NPD process., Conducting of trials at relevant product facilities as needed for NPD as well as any ad hoc technical projects required., Conducting sensory analysis of spice blends and batch packs for meat products., Compile and maintain product specifications for Astral Owned Products and dealer owned products, including value added products, across the commercial division., Ensure standardization of product specifications for Astral Owned Products across commercial division., Manage the Astral barcode bank in accordance to GS1 requirements., Manage the product information on DATAnet for the Astral Owned Products., Perform product KPI's on Astral Owned Products to ensure compliance to product specifications/identify improvement opportunities., Liaising with external government officials, industry bodies on regulatory matters., Liaising with external suppliers and customers on technical requirements., Liaising internally with inter-departmental managers on cross-functional technical requirements, provide support on recurring deviations and improvement projects as well as product branding., Receive and interpret information/KPI's received from regulatory bodies/legislation., Managing the artwork of new products from design to final approved artwork., 12/01/23 - Present

Previous Profiles

  • Woolworths, Product Developer: Meat (Crumbed, Value Added, Primal), Work with product development manager and operational team (technologist, buyer, planner, assortment, packaging specialist and marketing) on the product strategy for the category, through analysis of trends, category, and customer insight., Conduct product benchmarks to ensure that products are best in its class., Do product upgrades where necessary., Present newness or upgrade of products to management., Development of new products for big launches (Summer, Winter, and Christmas)., Continually monitor performance of trading groups product direction and take appropriate action., Define and manage product focused priorities with categories., Deliver and input into cross group development initiatives for operational group, including first to market concepts. Input into brand values and ensure the delivery to set standards and product strategies., Define and sign off range architecture., Manage NPD process with suppliers and internally., Create design briefs to ensure appropriate visual imagery on product ranges within corporate brand identity., Liaise with the foods marketing manager to ensure marketing customer strategy is clear and consistent., Ensure all packaging design briefs sufficiently communicates customer facing messages., Drive the operational development of the trading group supply base and ensure suppliers are fit for purpose to deliver the product strategy., Champion and maintain product quality to ensure products are 'Best in its Class'., Attend all factory trials, including pre-production before launch to ensure products are align to specification., Attend all weekly QC to ensure that products are within spec with regards to eating quality and look and feel., Ensure that product meets all the quality and regulatory requirements., 12/01/23 - Present
  • Acacia Specialty Chemicals (Pty) Ltd, Senior New Product Development Technologist, Providing technical assistance to the sales teams on the use and application of spice packs., Developing new products: products includes sauces, marinates, spices, Instant puddings and custards., Developing food batch packs for ready to eat products., Doing application trials on products., Conducting sensory analysis of spice blends and batch packs for meat products., Conducting sensory analysis on finished products., Modifying and improving existing recipes as well as developing new spice blends and batch packs for meat and ready to eat products., Liaising with marketing and sales department on product performance and new products in the food industry., Interacting with suppliers on new raw materials and existing raw materials., Compiling specifications on all finished products., Developing raw materials specifications., Conducting factory trials., Complete costing of new products., Preparing detailed recipes and costing., Managing the artwork of new products from design to final approved artwork., Ensures all existing and new product artworks complies with labelling regulations., Overseeing the company Food Safety Management System., 11/01/16 - 11/30/19
  • Quiet Brooke Trading, QC Manager, Develop standards and establish clearly defined quality methods and procedures for staff to apply., Develop quality procedures in conjunction with operating staff, setting and maintaining controls and documentation., Controlling production hygiene and quality control standards., Direct the tracking of defects, test results, or other regulatory reported quality control data., Providing necessary tools to QC personnel for the testing and examining of samples., Manage the incoming and finished product microbiological and chemical sampling., Analyse quality control test results and communicate quality control information to all relevant organisational departments., Anticipate and resolve quality related issues including root cause analysis and corrective and preventative action implementation., Conduct training of crew members on food safety and personal hygiene., Coordinates and directs all activities related to product safety, product in process, and finished product., 08/01/16 - 10/31/16
  • Famous Brands Management, New Product Development Technologist, Full product and process development; products include sauce, condiments, and spices., Development of marinades, spices and sauces for Steers, Mugg n Bean, Fishaways, Tasha's, Wimpy, and Turn 'n Tender., Co-ordinating multiple development projects from initial concept to launch., Doing application on old and new menu items., Problem-solve production issues relating to new products., Conducting factory trials and assisting factory with first production runs., Conducting sensory evaluation of new and existing products., Preparing detailed recipes and costings., Researching of new trends in the food industry., Presenting of new products to clients., Prepare trial samples after product development and design processes., Evaluation of alternative raw materials with regards to cost, quality and suitability., Compiling finished goods specifications, recipes and traceability checklists., Do costings of new products., Conducting in-house microbiological and analytical testing as required., Coordinates and directs all activities related to product safety, product in process, and finished product., Ensures all quality related information required for regulatory reviews and reporting is maintained., 06/01/13 - 07/31/16
  • Pick 'n Pay Technical, QA Technologist (Contract), Product audits of fresh produce., Sample requisition for micro, and pesticide testing., Arranging with laboratories for sample pick up and the kind of test required on the products., Floor walk inspections in perishable and groceries warehouses., Evaluating products against their specification and generating reports on them., Ensuring that the quality control during receiving and dispatch complies with regulation and in-house SOPs., Conducting sensory evaluations on products and writing reports., Conducting milk tests., Checking the brix of produce products., Doing titrations on acid containing products., Fridge temperature recordings/log., Doing batch release on canned products by checking the pressure, brix, pH, and the wash out mass where applicable., Evaluating house brands with competitors' products on quality and price., Supplier visits to ensure that the supplier adheres to Pick n Pay quality standards., 11/01/12 - 05/31/13
  • Foodcorp Consumer Brands - Beverage Division, 280 Edison street, Pretoria West Industrial, Food Technology Trainee in Chemical, Microbiological and NPD laboratories, Performing day to day quality control test such as, pH, ˚brix [sugar content], titratable acidity, viscosity and total dissolved solids., Hygiene inspection in the factory., Swabs on filling machines and swab analysis., Adhere to customer complaints., Monitoring of culture pots prior production, such as temperature, viscosity and smell., Sieve and moisture test., Dye test of cartons, these is done to check whether cartons are leaking., Shelf life evaluation., Assisting quality control projects., Control mass and fill volumes of cartons., Ensure that all finished products are coded correctly before storage., Assisting in New Product Development trials., 01/01/12 - 09/30/12

Drivers License

05/01/13, 10

Personal Information

  • ID Number: 9012155610088
  • Nationality: South African

Certification

ISO 22000 – Intertek

Timeline

Product Developer

Woolworths
12.2023 - Current

New Product Development Technologist-Astral Brands & Dealer Brands

Astral Foods
03.2020 - 11.2023

Senior New Product Development Technologist

Acacia Specialty Chemicals (Pty) Ltd
11.2016 - 11.2019

QC Manager

Quiet Brooke Trading
08.2016 - 10.2016

ISO 22000 – Intertek

08-2015

Root Cause Analysis – Swift Silliker

05-2015

Labelling Requirements R146 – Swift Silliker

05-2014

New Product Development Technologist

Famous Brands Management
06.2013 - 07.2016

QA Technologist (Contract)

Pick 'n Pay Technical
11.2012 - 05.2013

Food Technology Trainee in Chemical, Microbiological and NPD laboratories

Foodcorp Consumer Brands - Beverage Division
01.2012 - 09.2012

National diploma - Food Technology

Tshwane University of Technology (Former Pretoria Tech)
01.2010 - 01.2012

Matric - Mathematics, Physical Science, Sepedi, English, Geography, Life Sciences, Life Orientation

Chipa Tabane Secondary School

B-Tech - Food Technology

Tshwane University of Technology (Former Pretoria Tech)
Godley Tshepho LegwabeProduct Developer