Georgia Carter
Cape Town
Summary
With over six years of experience as a versatile content writer and editor, I have developed a deep understanding of the power of language and its ability to connect with audiences. I pride myself on being a wordsmith and storyteller with a flair for authentic, engaging, and memorable creations.
Overview
4
4
years of professional experience
Work History
Content Writer
Compose.ly
01.2023 - Current
- Created engaging long-form articles for various brands, industries, and topics, including travel, health and wellness, luxury goods, and creative businesses.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Wrote and edited high-quality content under deadline pressure, using a captivating and authentic approach.
Content Writer
Goodman Lantern
09.2021 - Current
- Created compelling meta descriptions and title tags to increase click-through rates from search engines.
- Boosted website traffic by implementing SEO strategies and creating engaging content.
- Enhanced brand visibility with the development of high-quality, targeted content.
- Created content to improve brand authority and thought leadership, with topics ranging from digital marketing to workplace culture.
- Utilized feedback from clients and colleagues to improve content quality.
Travel and Conservation Writer
Self-employeed
01.2021 - Current
- Wrote compelling, succinct, clear news scripts under tight deadlines, which were used in short nature and conservation documentaries.
- Developed creative copy for advertising campaigns that resonated with target audiences and secured bookings.
- Promoted and marketed works through social media platforms.
- Developed and pitched story ideas to editors and presented clients with unique copy options based on overall marketing objectives.
- Curated compelling website content for wildlife photography professionals, high-end safari lodges, conservation organizations, and tourism brands.
Head Content Writer and Copywriter
Bonsai Digital
09.2020 - Current
- Improved content quality by conducting thorough research and incorporating industry trends.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Increased brand visibility by consistently producing high-quality, SEO-optimized content.
- Worked with teams of designers, editors, and marketers to create content for client campaigns.
- Developed comprehensive style guides outlining voice, tone, and language usage guidelines, which improved overall brand consistency throughout various forms of communication.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Developed content for a variety of topics, ranging from technical and travel to fitness and lifestyle, for multiple brands.
- Leading projects included creating articles, newsletters, and social media content for major digital marketing firms in the tourism, ed-tech, and sustainability industries.
Head Content Writer and Editor
Comparing Experts
09.2020 - 09.2023
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Developed content for a wide range of topics, including fitness, health and wellness, sustainability, and insurance.
- Edited and proofread drafts of articles and other documents.
Ghostwriter
Urban Writers
01.2021 - 01.2022
- Showcased versatility in writing across diverse subjects, including health and wellness, spirituality, and non-fiction e-books.
- Conducted thorough research to ensure factual accuracy and credibility in all written works.
- Maintained a keen eye for detail, resulting in polished final drafts free from grammatical errors and inconsistencies.
- Expanded personal knowledge base through continuous learning of new subjects and industries as required for each project.
Education
Bachelor of Arts - Journalism
Rhodes University
South Africa12.2018
Skills
- Editing and proofreading
- Content Marketing
- Content Curation
- Article Writing
- Proofreading
- Creative Capabilities
- Multimedia Writing
- Storytelling Techniques
- Creative Writing
- SEO Knowledge
Timeline
Content Writer
Compose.ly
01.2023 - Current
Content Writer
Goodman Lantern
09.2021 - Current
Travel and Conservation Writer
Self-employeed
01.2021 - Current
Ghostwriter
Urban Writers
01.2021 - 01.2022
Head Content Writer and Copywriter
Bonsai Digital
09.2020 - Current
Head Content Writer and Editor
Comparing Experts
09.2020 - 09.2023
Bachelor of Arts - Journalism
Rhodes University
Similar Profiles
Wiedaad SamaaiWiedaad Samaai
Product Consultant at SamsungProduct Consultant at Samsung
Andre van den bergAndre van den berg
Regional Head of Asset Excellence Standardization at MaerskRegional Head of Asset Excellence Standardization at Maersk
Zakeer KhanZakeer Khan
Project Manager Services & Repairs at Damen Shipyards CTProject Manager Services & Repairs at Damen Shipyards CT