Genevieve Styger-Ryan
Sales Executive
Muizenberg
Summary
Goal-oriented Sales Executive with 14 years of experience in Tour and Hospitality sales. Proven leader with excellent salesmanship, negotiation and closing skills. Known for great presentations and skill at increasing audiences to optimize sales.
Overview
14
14
years of professional experience
1
1
year of post-secondary education
Work History
Sales Executive
ANEW Hotels And Resorts
Cape Town
09.2023 - Current
- Participated in industry trade shows, representing the company professionally and generating valuable leads for future business growth.
- Listened to customer needs and desires to identify and recommend optimal products.
- Monitored and adjusted pricing based on market trends and customer feedback to meet expectations and increase sales.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
- Identified upselling opportunities within existing accounts by staying informed about clients'' evolving needs/requirements.
Marketing Manager
SOUL Private Collection
Cape Town
11.2021 - 08.2023
- Improved customer loyalty by implementing effective email marketing campaigns and personalized offers.
- Led a team of marketing professionals to deliver high-quality campaigns on time and within budget.
- Worked with graphic designers and writers to establish theme and tone for content.
- Analyzed market trends to identify new opportunities, adjusting marketing plans accordingly for maximum effectiveness.
- Coordinated with design and media teams to develop high-quality creative assets.
- Enhanced company reputation through successful public relations initiatives and positive media coverage.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Created and managed social media campaigns to increase brand engagement.
- Utilized market trends and target audience statistics to effectively and appropriately market products.
- Established, initiated and optimized business development strategies based on company targets, product specifications, market data, and budget factors.
- Devised content strategy to effectively engage target audiences.
- Optimized email campaigns to increase open and click-through rates.
- Spearheaded product launches, collaborating with product development teams to create comprehensive go-to-market strategies that drive sales growth.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Mentored junior team members, providing guidance and support to foster professional growth and skill development within the marketing department.
Sales Manager
Leisure Hotels
Cape Town
10.2018 - 10.2021
- Engaged in product training, demonstrations, consumer awareness, branding, and acquisition initiatives to raise awareness and revenues.
- Developed comprehensive product knowledge, enabling tailored solutions for clients'' specific needs.
- Utilized metrics to modify low-performing sales and marketing programs and plans to increase effectiveness.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Resolved customer issues quickly to close deals and boost client satisfaction.
- Attended industry shows, conventions, and other meetings with primary mission of expanding market opportunities.
- Prepared sales presentations for clients showing success and credibility of products.
- Built relationships with customers and community to establish long-term business growth.
- Managed key accounts with strategic planning and relationship building, resulting in increased customer loyalty and repeat business.
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
Sales Executive
The Liz McGrath Collection
Cape Town
11.2016 - 10.2018
- Negotiated and closed profitable sales contracts with new and existing customers to increase loyalty and retention.
- Developed sales strategy based on research of consumer buying trends and market conditions.
- Developed and presented valuable sales presentations to potential customers to highlight features and benefits of products.
- Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions.
Sales Executive
Thompsons Holidays
Cape Town, South Africa
01.2010 - 10.2016
- Demonstrated creativity and resourcefulness through the development of innovative solutions.
- Proven ability to develop and implement creative solutions to complex problems.
- Worked well in a team setting, providing support and guidance.
- Cultivated interpersonal skills by building positive relationships with others.
- Assisted with day-to-day operations, working efficiently and productively with all team members.
- Gained extensive knowledge in data entry, analysis and reporting.
- Proved successful working within tight deadlines and a fast-paced environment.
Education
Diploma In Graphic Design - Graphic Design
SA Arts & Crafts Foundation
Johannesburg 01.1995 - 01.1996
Skills
Business Networking
Professional Networking
Lead prospecting
Business development and planning
Client acquisition
Contract Negotiations
Interpersonal and written communication
Lead Generation
Public Speaking
Sales Planning
Networking
Client Development
Persuasive Selling
Sales Presentations
Cross-selling techniques
Webinar Hosting
Customer Assistance
Product Knowledge
Interpersonal Communication
Adaptability
Active Listening
Goal-Driven
Reliable and Responsible
Teamwork and Collaboration
Strong Communication and Interpersonal Skills
Meeting Sales Goals
Team Cooperation
Timeline
Sales Executive
ANEW Hotels And Resorts
09.2023 - Current
Marketing Manager
SOUL Private Collection
11.2021 - 08.2023
Sales Manager
Leisure Hotels
10.2018 - 10.2021
Sales Executive
The Liz McGrath Collection
11.2016 - 10.2018
Sales Executive
Thompsons Holidays
01.2010 - 10.2016
Diploma In Graphic Design - Graphic Design
SA Arts & Crafts Foundation
01.1995 - 01.1996