FRANCOIS PRETORIUS
Pretoria, South Africa
Summary
Results-driven commercial professional with 16+ years' experience driving revenue, building high-value B2B relationships, and scaling operations across renewable energy, industrial supply, and technology sectors. Proven ability to open new markets, manage large accounts, and deliver multimillion-rand sales results in competitive environments.
Skilled Business Development leader offering 16 years of experience in leading operations and enhancing revenue. Bringing expertise in client acquisition and contract negotiation, along with excellent interpersonal communication, relationship-building and team leadership abilities. Results-driven and proactive with demonstrated record of accomplishment in meeting and exceeding sales and revenue objectives.
Overview
14
14
years of professional experience
Work History
Business & Operations Manager
Solar All The Way
01.2024 - Current
- Lead marketing, sales strategy, and operations with focus on commercial growth. Build customer and supplier relationships, manage teams, and deliver large-scale installations despite market slowdown.
Sales & Operations Manager
Protec Energy Solutions
01.2023 - 12.2024
- Built a renewable energy business from the ground up. Drove all sales, launched proprietary battery brand, managed imports, stock, and pricing. R23M Year 1 / R18M Year 2 revenue.
Business Representative
Auto X / Würth South Africa
03.2021 - 12.2022
- Opened and developed high-value customer accounts. Managed consignment stock, forecasting, and pricing. Involved in securing a national motor group (55 dealerships, ±R1.4M/month).
Customer Service Consultant
Würth South Africa
01.2012 - 01.2021
- Managed key B2B accounts across construction, transport, agriculture, and automotive sectors. Opened new accounts, replaced competitor products, and achieved Gold Rep Status (top performer).
Education
Grade 12 (Matric) -
Garsfontein High School
No Degree - Introduction to the Internet and Web Design
UNISA
No Degree - International Bar tending
Intec College
No Degree - Events Management
Damelin
12-2006
Skills
- B2B Sales & Account Management
- Business & Operations Management
- Revenue Growth Strategy
- Lead Generation & Pipeline Management
- Pricing & Commercial Strategy
- Client Retention
- Team & Project Management
- Trade Shows & Face-to-Face Sales
- Budgeting and forecasting
- Operations management
- Business administration
- Vendor & supplier management
- Business generation
- Effective communication
- Business development
- Client service
- Social media promotion
Languages
English
Afrikaans
Timeline
Business & Operations Manager
Solar All The Way
01.2024 - Current
Sales & Operations Manager
Protec Energy Solutions
01.2023 - 12.2024
Business Representative
Auto X / Würth South Africa
03.2021 - 12.2022
Customer Service Consultant
Würth South Africa
01.2012 - 01.2021
Grade 12 (Matric) -
Garsfontein High School
No Degree - Introduction to the Internet and Web Design
UNISA
No Degree - International Bar tending
Intec College
No Degree - Events Management
Damelin
Personal Information
- Willing To Relocate: Yes
- Nationality: South African
- Availability: Immediately
Entrepreneurial Projects
- River Gear (Waterproof outdoor gear brand)
- Fish-X (Indoor fishing simulator - rentals & retail)
- Drift & Drive (Educational fly-fishing YouTube channel)
Willing To Travel
Yes
Vaccinated
Yes
Fly Fishing
I have a small youtube channel where we showcase venues and techniques for the fly fishing industry is South Africa.