FIKILE THAMBEKA NGCONGO
MARKETING COORDINATOR
Secunda,MP
Summary
Dynamic marketing professional with proven success at Grand Gaming Mpumalanga, excelling in sales and marketing strategy development. Skilled in content creation and customer relationship management, I have consistently driven revenue growth and enhanced brand awareness through innovative campaigns and effective event coordination. Committed to delivering impactful results and fostering strong client relationships.
Overview
6
6
years of professional experience
Work History
Marketing Coordinator
Grand Gaming Mpumalanga
06.2024 - Current
- Administered and coordinated all departmental purchases, ensuring timely invoice payments.
- Ordered and maintained promotional and operational stock for the Commercial department.
- Managed Commercial Department budget spreadsheet and tracked marketing accruals.
- Oversaw procurement administration and record keeping for site investments.
- Coordinated travel and accommodation arrangements for conference attendance and commercial team travel.
- Submitted monthly statistics to operators, including Gold Circle as required.
- Prepared and submitted monthly and quarterly marketing reports to stakeholders.
- Onboarded suppliers onto SI portal, streamlining supplier management processes.
- Coordinated with design teams to develop creative materials such as brochures, flyers, and advertisements.
- Monitored competitors' activities to stay ahead of industry trends.
- Developed and implemented comprehensive marketing plans to increase brand awareness.
- Created daily social media posts to build a robust brand presence on Twitter, Facebook, and Instagram.
- Developed brand marketing plan strategies to increase brand awareness.
- Coordinated with graphic designers to produce visually appealing marketing materials.
Marketing Assistant
FDT CRAFT TRAINING CENTRE
03.2022 - 05.2024
- Provided technical information and support to customers through various communication channels.
- Developed and executed sales and marketing strategies aligned with FDT's growth objectives.
- Created comprehensive plans for accurate forecasting of sales and marketing activities.
- Conducted strategic sales planning to identify and pursue lucrative opportunities.
- Generated leads and prepared impactful sales presentations at expos and client meetings.
- Closed deals to enhance revenue, achieving a minimum monthly sales income of R300,000 excluding VAT.
- Established lasting relationships with clients to foster loyalty and drive continuous revenue growth.
- Implemented customer relationship management systems for centralized customer information.
- Managed email campaigns by creating automated workflows and writing compelling copy for newsletters.
- Created presentations for internal meetings or external clients using PowerPoint, Prezi.
- Coordinated product launches, press releases, and other publicity initiatives.
- Gathered customer feedback via surveys and focus groups to gain insights into user experience and preferences.
Digital Marketing Trainee
EmpowerLink Services
Cape Town
03.2022 - 02.2023
- Supported strategic marketing and branding management initiatives.
- Wrote and edited newsletters, promotional emails, blogs, and social media content.
- Developed promotional strategies, assisted in product development, and executed marketing tasks.
- Managed website content, designed landing pages, emailers, and customer journeys.
- Prepared marketing reports and presentations through data collection and analysis.
- Coordinated event logistics and management activities for promotional events.
- Filed promotional materials by collaborating with the graphics department on requirements.
- Analyzed web traffic metrics to recommend solutions for enhancing online presence.
- Managed online advertising budgeting and tracked spending against goals.
- Researched industry trends and competitor activities to stay up-to-date with market dynamics.
Marketing Analyst
International Institute of Digital Marketing
Cape Town
07.2021 - 11.2021
- Evaluate campaign performance and work with affiliates daily to capitalize on growth opportunities.
- Assist with administrative tasks around broadsheet.
- Send weekly Marketing activity updates.
- Manage relationships for a growth program of strong affiliates who use multiple media types of display, paid search, organic search, email, television call center, and more.
- Assist with event coordinating and arranging marketing material.
- Develop strategic initiatives to exceed quarterly goals.
- Collaborate with other marketing, sales, and engineering team members on cross-functional initiatives.
- Assist traffic manager.
- Social Media management.
- Website content maintaining.
- Assist with Google Ads word and google analytics.
- Prepare marketing reports and presentations by collecting, analysing, and summarizing all applicable data.
- Conduct market research and competitive analysis to identify growth opportunities.
- React quickly to issue and market shifts as they arise.
Marketing Assistance Specialist
Berea College Of Technology
Durban
02.2019 - 12.2020
- Establishing relationships with current clients to ensure repeat business from existing clients, as well as identifying new clients who may be interested in the company's products or services.
- Negotiating prices with clients to ensure that they are fair to both parties involved.
- Developing strategies with management to increase overall sales performance in the company.
- Establishing relationships with current clients to ensure repeat business from existing clients, as well as identifying new clients who may be interested in the company's products or services.
- Identifying prospective clients who could benefit from the company's products or services.
- Presenting products or services to potential clients to promote awareness of the company's offerings.
- Promoting new products to existing clients to ensure that they are aware of any changes in offerings or pricing structures.
- Communicating regularly with coworkers to provide feedback on client interactions and progress towards goals.
- Coordinating with other departments to ensure that clients have a positive experience.
Education
Bcom - Marketing Management, Business, Management, Marketing, and Related Support Services
University of South Africa/Universiteit Van Suid-Afrika
Pretoria12-2025
Marketing Management
Mangosuthu University of Technology
Durban03-2018
Licensed Content Marketing Master - Digital Communication and Media/Multimedia
Internationa Institute of Digital Marketing
Cape Town, Western Cape, South Africa11.2021
Licensed digital Marketing Master - Digital Communication and Media/Multimedia
International Institute of Digital Marketing
Cape Town, Western Cape, South Africa11.2021
Licensed paid Marketing Master - Digital Communication and Media/Multimedia
International Institute of Digital Marketing
Cape Town, Western Cape, South Africa11.2021
Licensed Marketing Strategy Master - Digital Communication and Media/Multimedia
Internationl Institute of Digital Marketing
Cape Town, Western Cape, South Africa11.2021
Skills
- Teamwork and collaboration
- Event coordination
- Project management
- Sales support
- Marketing program development
- Market trend analysis
- Strategic planning
- Promotional planning
- Campaign development
- Marketing material design
- Analytics and SEO
- Market trends
- Campaign management
- Conversion rate optimization
- CRM management
- Campaign tracking
Timeline
Marketing Coordinator
Grand Gaming Mpumalanga
06.2024 - Current
Marketing Assistant
FDT CRAFT TRAINING CENTRE
03.2022 - 05.2024
Digital Marketing Trainee
EmpowerLink Services
03.2022 - 02.2023
Marketing Analyst
International Institute of Digital Marketing
07.2021 - 11.2021
Marketing Assistance Specialist
Berea College Of Technology
02.2019 - 12.2020
Bcom - Marketing Management, Business, Management, Marketing, and Related Support Services
University of South Africa/Universiteit Van Suid-Afrika
Marketing Management
Mangosuthu University of Technology
Licensed Content Marketing Master - Digital Communication and Media/Multimedia
Internationa Institute of Digital Marketing
Licensed digital Marketing Master - Digital Communication and Media/Multimedia
International Institute of Digital Marketing
Licensed paid Marketing Master - Digital Communication and Media/Multimedia
International Institute of Digital Marketing
Licensed Marketing Strategy Master - Digital Communication and Media/Multimedia
Internationl Institute of Digital Marketing