Ethan De Klerk
Freelancer
Cape Town
Summary
Dynamic professional with a proven track record in event marketing and exceptional people skills, demonstrated at AFDA by significantly increasing event attendance under pressure. Skilled in performance , communication and editing, fostering strong client relationships and leading teams to exceed sales targets through unwavering determination and a keen eye for detail. Continuously refines performance in every field, leveraging creative thinking, a willingness to learn and multiple media outlets to achieve outstanding results.
Highly organized and detail-oriented , passionate about executing exceptional events that achieve established goals. Experience with planning, budgeting and coordinating wide variety of both small-scale and large-scale events. Strong communicator and negotiator able to foster relationships with key stakeholders and vendors.
Overview
2
2
years of professional experience
8
8
years of post-secondary education
Work History
Event Organizer
AFDA
Cape Town
07.2024 - 11.2024
- Coordinated a schedule and timeline for the event.
- Improved overall guest satisfaction by implementing responsive customer service practices throughout the planning stages and during events themselves.
- Increased event attendance by strategically marketing and promoting events through various channels.
- Successfully managed a team of volunteers to provide exceptional support during events, fostering a positive work environment and efficient task completion.
- Participated in strategy development and planning to grow organizing program and advance campaigns.
Sales Manager
Wendies (observatory)
Cape Town
01.2023 - 06.2024
- Increased sales by offering advice on purchases and promoting additional products.
- Upheld high standards of customer service by promoting and upselling new products and services.
- Developed strong client relationships through consistent communication and exceptional customer service.
- Promoted and up-sold products and services to meet needs of customers.
- Assisted customers in selecting appropriate products based on their needs, boosting satisfaction rates.
- Collaborated with team members to streamline sales processes, resulting in an efficient workflow.
- Increased sales revenue by identifying potential clients and conducting persuasive product presentations.
- Served customers with knowledgeable, friendly support at every stage of shopping and purchasing.
- Informed customers of promotions to increase sales productivity and volume.
- Negotiated prices, terms of sales and service agreements.
- Selected correct products based on customer needs, product specifications and applicable regulations.
- Built relationships with customers and community to promote long term business growth.
- Gained customer trust and confidence by demonstrating compelling, persuasive and composed professional demeanor.
- Worked with sales team to collaboratively reach targets, consistently meeting or exceeding personal quotas.
- Developed, maintained and utilized diverse client base.
- Set and achieved company defined sales goals.
- Performed effectively in self-directed work environment, managing day-to-day operations and decisions.
- Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
- Achieved or exceeded company-defined sales quotas.
Bartender
Cape Town Gin Company
Cape Town
08.2023 - 08.2023
- Created a welcoming atmosphere, fostering a loyal customer base and repeat business.
- Kept alcoholic beverages well-stocked and organized to meet expected demands.
- Kept bar presentable and well-stocked to meet customer needs.
- Served high customer volumes during special events, nights, and weekends.
- Maintained a clean and organized workspace, ensuring compliance with health and safety regulations.
- Contributed to a positive work environment through effective teamwork and communication with colleagues.
Salesperson
Instangu (boutique)
Cape Town
06.2022 - 01.2023
- Worked to build relationships with customers and built potential for additional sales.
- Boosted sales by consistently engaging with customers and addressing their needs effectively.
- Handled customer relations issues, enabling quick resolution, and client satisfaction.
- Increased sales revenue by developing and implementing effective sales strategies.
- Maintained relationships with customers and found new ones by identifying needs and offering appropriate services.
- Built long-lasting client relationships through excellent customer service and consistent followups.
- Organized regular sales meetings to review progress, share best practices, and set achievable targets for continued success.
- Consistently met or exceeded quarterly sales targets through diligent effort and persistence in closing deals.
- Negotiated contracts with vendors and suppliers, ensuring the best pricing and terms for company profitability.
- Boosted customer retention rates, establishing robust follow-up system and personalizing client interactions.
- Enhanced team performance with comprehensive training sessions, focusing on product knowledge and sales techniques.
Headlining Singer
Manifest Live (H&H Vol 3)
Cape Town
07.2022 - 07.2022
- Expanded fan base with consistent social media engagement and promotional efforts.
- Inspired fans by sharing personal stories and experiences during live shows and meet and greets.
- Delighted audiences by delivering captivating and energetic live performances.
- Sustained high energy levels throughout lengthy concerts to deliver exceptional entertainment value to audiences consistently.
- Fostered strong relationships with venue owners, booking agents, promoters, producers, musicians, technicians to ensure smooth concert operations.
- Continuously refined stage presence based on audience feedback to maximize overall performance appeal.
- Strengthened performance skills by attending workshops, masterclasses, and private coaching sessions.
Education
Bachelor of Arts - Music Performance
AFDA
Observatory, South Africa 01.2022 - 11.2024
High School Diploma -
Parel Vallei
Somerset West, Cape Town , South Africa 01.2017 - 12.2021
Skills
Event marketing
creative and critical thinking
Staff management
Critical listening
Sound design
Event planning
Visual and audio storytelling
Communicating thoughts and ideas
Continual learning and development
Excellent people skills
Video editing
Online advertising
Timeline
Event Organizer
AFDA
07.2024 - 11.2024
Bartender
Cape Town Gin Company
08.2023 - 08.2023
Sales Manager
Wendies (observatory)
01.2023 - 06.2024
Headlining Singer
Manifest Live (H&H Vol 3)
07.2022 - 07.2022
Salesperson
Instangu (boutique)
06.2022 - 01.2023
Bachelor of Arts - Music Performance
AFDA
01.2022 - 11.2024
High School Diploma -
Parel Vallei
01.2017 - 12.2021