Summary
Overview
Work History
Education
Skills
Timeline
Generic

Elias Nyarukowa

Copywriter
Pretoria

Summary

Proven Copywriter with a track record of enhancing brand visibility and engagement for Dynamic Drafts through strategic content creation and SEO initiatives. Skilled in persuasive writing and collaborative teamwork, I've driven successful marketing campaigns and increased organic traffic growth. My ability to meet tight deadlines while maintaining high-quality output has consistently boosted campaign performance. Flexible andready to take on varied and diverse writing projects. Equally skilled at delivering technical whitepapers and promotional ad copy. Known for fulfilling duties typically assigned to several writers and editors. Keen to take ownership of brand identity initiatives and customer outreach efforts.

Overview

9
9
years of professional experience
8
8
years of post-secondary education

Work History

Copywriter

Dynamic Drafts
02.2022 - Current
  • Researched industry trends and customer preferences to inform copywriting efforts.
  • Enhanced product visibility by writing clear and concise product descriptions for e-commerce websites.
  • Confirmed compliance with regulatory standards and guidelines prior to publication.
  • Customized brand message to reach and capture target audience interest and drive engagement.
  • Increased brand awareness through the creation of compelling content for website landing pages, blog posts, and email newsletters.
  • Developed comprehensive content strategies based on market research findings that guided future marketing efforts towards success.
  • Wrote advertising copy for online content, adhering to employers' overarching brand identity and personality.
  • Transformed complex information into easily digestible pieces tailored for specific audience segments using plain language principles.
  • Provided editorial guidance to facilitate delivery of top-quality content.
  • Supported SEO initiatives through strategic keyword incorporation in web content, driving organic traffic growth.
  • Boosted campaign performance by developing engaging and persuasive copy for print, digital, and social media platforms.
  • Optimized social media presence by creating share-worthy content that encouraged organic reach and audience engagement.
  • Formatted copy to align with project-specific guidelines.
  • Consistently met project objectives by effectively managing multiple assignments simultaneously while maintaining high-quality output.
  • Edited existing copy for clarity, grammar, punctuation, and overall effectiveness while respecting original author''s intent.
  • Monitored performance of copywriting campaigns and analyzed data to identify areas of improvement.
  • Collaborated with marketing team to develop creative concepts for promotional materials and advertising campaigns.
  • Enriched client relationships through timely delivery of high-quality work on various projects under tight deadlines.
  • Crafted effective call-to-action statements within copy, driving desired consumer behavior and increasing conversion rates.
  • Developed short and long-term media outreach strategies in collaboration with cross-functional teams.
  • Ensured consistency in brand messaging across multiple channels by adhering to established style guides and tone standards.
  • Promoted collaboration within cross-functional teams by offering constructive feedback on written materials during review sessions.
  • Built, established and maintained relationships with sources.
  • Prepared and submitted professional proposals to select publishers to outline works, promotional skills and literary experience.
  • Chose cover photography or artwork, selected fonts, and arranged designs to attract target readership.
  • Promoted and marketed works through social media platforms.
  • Studied and commented on current news and trends.
  • Developed and pitched story ideas to editors.
  • Created content for websites and online publications.
  • Elevated corporate presentations with powerful narratives that effectively communicated company goals and achievements to target audiences.
  • Generated interest in new products and services through the crafting of press releases distributed to relevant media outlets.
  • Supported client projects from planning to on-time completion of quality deliverables.
  • Reviewed and edited final copy for accuracy and to correct grammar errors.

Office Administrator

Ngewu Ideas Proprietary Ltd
01.2015 - 11.2020
  • Interacted with customers by phone, email, or in-person to provide information.
  • Coordinated communications, financial processing, registration, recordkeeping, and other administrative functions.
  • Applied advanced administrative and analytical skills in overseeing day-to-day operational activities.
  • Answered multi-line phone system, routing calls, delivering messages to staff and greeting visitors.
  • Maintained electronic and paper filing systems for easy retrieval of information.
  • Tracked office supplies and restocked low items to keep team members on-task and productive.
  • Reconciled account files and produced monthly reports.
  • Maximized office space utilization by maintaining a clean, organized work environment that encouraged productivity and efficiency.
  • Increased customer satisfaction through professional handling of inquiries and prompt resolution of issues.
  • Boosted productivity by prioritizing tasks, managing schedules, and coordinating meetings for staff members.
  • Assisted in event planning efforts for company gatherings, conferences, or workshops to enhance employee engagement and networking opportunities.
  • Facilitated smooth operations by maintaining updated inventory records, anticipating supply needs, and placing timely orders for essential materials.
  • Reduced administrative errors by diligently proofreading office documents and maintaining accurate records.
  • Demonstrated exceptional multitasking abilities while juggling diverse responsibilities, including reception duties and ad-hoc administrative tasks.

Education

Bachelor of Arts - LLB

Unisa
Pretoria, South Africa
02.2012 - 11.2019

Skills

  • Copywriting

  • Editing and review

  • Deadline Adherence

  • Social Media Copywriting

  • Brand Messaging

  • Persuasive Writing

  • Email Marketing

  • Product Research

  • SEO Strategies

Timeline

Copywriter

Dynamic Drafts
02.2022 - Current

Office Administrator

Ngewu Ideas Proprietary Ltd
01.2015 - 11.2020

Bachelor of Arts - LLB

Unisa
02.2012 - 11.2019
Elias NyarukowaCopywriter