Dineo Basetsana Raseroka

• Develop and implement sales strategies for Power Industrial Sales and Retail.
• Set KPI Sales Target R 145 million for standby/Prime retail Market (Generators) at 16% growth & R 127 million Sales target for Industrial Engines at 11% growth, with a Gross profits of 18 % for Electrical Power & 30% on Industrial Engines per month.
• Develop go to market strategy for new business
• · Manage key accounts (WBHO, Epiroc, Sandvik, Weir Mineral, Glencore, Assmang, Sasol).
• Led crisis management team and provided quick turnaround solutions.
• Assist in recruiting top talent for the sales team, contributing to a high-performing work environment.
• Negotiate contracts skillfully, achieving favorable terms that contributed to bottom-line results.
• Develop key account relationships for improved client retention and long-term partnerships.
• Revitalize underperforming products with rebranding efforts that resonated with customers'' desires.
• Establish performance metrics, tracking progress towards goals and making adjustments as necessary.
• Increase sales revenue by implementing targeted marketing strategies and effective sales techniques.
• Conduct market research to identify new business opportunities and stay ahead of industry trends.
• Optimize sales processes, streamlining procedures for increased efficiency and better customer service.
• Develop sales strategy based on research of consumer buying trends and market conditions.
• Manage cross-functional teams to execute successful product launches and marketing initiatives.
• Territory management, optimizing travel routes for maximum client engagement and time efficiency.
• Improve brand visibility with well-executed promotional campaigns and engaging social media content.
• Grow pins by 15% & growth in Standby market coverage.
• Managing and directing a sales force to achieve set target results (Growth & Profitability). (10x Sales Consultants & 2x Sales administrators)
• Analyze and identifying trends in data to calculate a price that maximizes profits.

• Collaborate with other departments to achieve organizational goals, fostering teamwork across various functions.
• Identified operational inefficiencies and implemented corrective measures, leading to an overall increase in effectiveness.
• Streamlined operations for increased efficiency through regular process reviews and implementing necessary changes.
• Invoicing (Industrial Sales)
• Managing of 1x Sales Admin & Support to 4x Sales Consultants, 3x key accounts, Operations Manager & Solutions Sales Manager.
• · Job Costings preparations.
• Exports trade & exchange rates experience.
• · Managing order intakes & Firm back orders (EP & Industrial).
• · Processing PR’s & POs for various cost centers.
• · Managing the Industrial Cost Centre.
• · Stock grissing and engine cost allocations (Industrial sales)
• · Perform sales forecast for business planning for Industrial sales
• · Warranty registrations for all CAT Gensets & Engines & Dealer Transfers.
• · Updating pricelists.
• · Managing costs for industrial & EP cost centers.

· Updating caterpillar monthly & Weekly reports, price & Sales.

• · Updating of Stock reports.
• · Weekly & Monthly Sales reporting.
• · Sales forecast reporting.
• Managing Industrial WBS for cost allocations (Closing of open WBS’s).
• Prepare & submit Monthly Provisions/ accruals to Finance.

(Industrial Sales)

• Resolving customer queries.
• Resolving Debtors queries.
• Processing of Credit notes.
• Sourcing quote from supplier (comparing for cost saving).
• Processing CRM service Job numbers for Projects & Industrial.
• Processing of Import & Export Clearing documents for Engine shipments.
• Sales support to Territories (Botswana, Zambia, Mozambique, Malawi, Zimbabwe & Angola) – Quoting, Job costing, invoicing, shipping & Pricelist updates.
• Submitting Invoices for Pos ’generated to finance for payment.

• Resolved conflicts among team members promptly, maintaining a harmonious working environment conducive to productivity.
• Oversaw daily operations of the department, ensuring smooth workflow and timely completion of tasks.
• Cultivated strong relationships with key clients or stakeholders through consistent communication and excellent service delivery.
• Improved customer satisfaction with timely response to inquiries, addressing concerns, and finding effective solutions.
• Facilitated collaboration between team members on projects requiring cross-functional expertise for successful outcomes.
• Managed budgets effectively, ensuring optimal allocation of resources and adherence to financial guidelines.

· Sales Support to 22 Sales Consultants & 2 Regional Sales Managers.

· Supervisor to 24 Internal order Clerks.

• Managing Budgets & allocating funds to correct cost centres.
• Generating Purchase orders.
• Submitting Invoices for Pos ‘generated to finance for payment.
• Managing price updates and contract reviews.
• Manage all electronic, web & telephonic orders and making sure orders are captured accurately & on time.
• Monitor inbound and outbound calls.
• Update branch sales figures.
• Co-ordinate monthly/quarterly regional promotions
• Responsible for departmental Capex forms authorizations.
• Ensure that all order clerks, buyers & sales consultants are briefed & fully understanding the promotion, incentive & product offer.
• Analyse all credits passed to ensure that the sale is saved & rectify errors.
• Prepare Weekly & Monthly sales reports.
• Data analysis.
• Ensuring that all quotations are followed through daily and lost quotations is reviewed, discuss, and correct to secure the business upon the next quote.
• Back-order Management by substitute items where possible to full fill customer’s orders.
• Assisting with general customer complaints and order queries.
• Ordering of stationery for the sales office.
• Co-ordination of supplier training and other training requirements.
• Ensure that the department runs smoothly and effectively internally.
• KPI monitoring and reporting.
• Daily reconciliation of all orders and deliveries
• Maintaining daily outstanding order records and deliveries.
• General day-to-day administration of the sales office.
• Reconcile petrol accounts for the whole sales Team.
• Reconcile promotions & incentive payouts.
• Management of annual & sick leave for all sales staff.
• Conducting quarterly performance reviews for Order Clerks.
• Conduction of interviews for hiring new staff for the Customer care department.
• Electronic Diary Management.
• Managing Leave Calendar.

• Demonstrated strong product knowledge, enabling the ability to effectively address client questions and concerns.
• Participated in industry events to expand professional networks and uncover new leads for potential customers.
• Established performance metrics for evaluating Customer Development Specialist effectiveness, driving continuous improvement initiatives within the team.
• Achieved revenue growth by upselling products and services based on customers'' needs assessments.
• Processing of Monthly commissions to for Sales Agents.
• Processing of marketing invoices regularly.
• Opening of new accounts.
• Creating purchase order.
• Allocating rebates to correct cost centers.
• Keeping Sales Management updated on their trade spend.
• SAP master Data maintenance.
• Processing & preparing of trade funding payments i.e. (rebates, co-op advertising, swell allowance, distribution allowance & listing fees (Spar, Dischem, Clicks & alpha pharm).
• Accurate payments of the trade spend to customers as per trade agreements.
• Compilation of sales ranking booklets and issue to sales management.
• Processing & management of company accruals as per sales allocations.
• Providing data, reports and presentation material from Nielsen, Diver system and customer databases in a professional and accurate format.
• Culls sales data from employee and store reports
• Collects data from sales reports for analysis.
• Prepares sales forecasts, collects, and analyzes data to evaluate current sales goals.
• Creates forecasts for future sales trends and presents conclusions to a company board.
• Also responsible for the analysis of the data to support management decision making.
• Researches and evaluates current economic conditions that may affect the organization's ability to sell its products or services in the marketplace.
• Assists in the development of sales quotas and forecasts for the sales team.
• Analysis and reporting of sales related data in an on-going effort to increase overall sales productivity.
• Manage and analyze promotional stock levels at store level for increased profits.

• Responsible for motor plan department account payments & Processing motor plan refunds.
• Diary coordination for two aftersales managers & boardrooms.
• Preparing purchase orders for customers car hires & towing invoices.
• Assisting dealerships in suspending & reinstating of motor plan contracts for vehicles involved in accidents.
• Manage & participate in adhoc projects as determined by management.
• Creating quotations for motor plan extensions for dealerships & call Centre.
• Allocation of payments for contract extensions (credit cards, deposits, cheques & EFT’s).
• Handling all motor plan related telephone/email queries (dealers, BMW approved repair centers & BMW Technical)
• Update customer details on SAP.
• Provide feedback & guidance to Dealers where necessary in order to assist them in achieving benchmark levels of customer service.
• Communicate regularly to key stakeholders through electronic updates to keep relevant parties informed of the status & of any issues requiring immediate action..
• Contributed to business growth by identifying opportunities for process improvement and recommending actionable solutions.

• Worked closely with data analysts to define appropriate data models, supporting their efforts to extract meaningful insights from complex datasets using advanced analytics tools and techniques.
• Improved overall system stability through rigorous testing of patches, upgrades, and configuration changes prior to deployment in production environments.
• Assisted in maintaining high availability of databases by performing regular backups, monitoring replication, and detecting potential issues before they escalated.
• Company Database management on SAP & Synergy.
• Opening of account on the system & Price enquiries.
• Updating of daily Sales figures.
• Coordination of customer surveys.
• Sales support to 20 Area managers (reports, quotes, bookings, invoicing).
• Running accurate reports for management (local & abroad).
• Responsible for booking out marketing material.
• Assisting Sales Consultants with new leads.
• Booking of flights & accommodation.
• Responsible for price amendments on system as per procurement department.
• Responsible for website registrations & database management on two systems.
• Organizing road shows for the sales team.
• Assisting customer service department when understaffed.
• Generating of daily, weekly & monthly Reports on excel for management.
• Boardroom Bookings & diary management for three Sales Regional managers.
• Assisting in Adhoc Projects.
• Assist account department with payment allocations, processing of journals, processing of customer refunds, recons, credit notes & maintenance of the Age Analysis.