Summary
Overview
Work History
Education
Skills
References
Timeline
Generic

Desiree Ntuli

120 Without Avenue, Weltevreden Park

Summary

Innovative Social Anthropologist with over 5 years of experience in audience engagement and concept development. Skilled in sourcing diverse contributors and locations to enrich productions. Enhances viewer experience through strategic content development and in-depth research. Delivers impactful digital content and social media strategies for TS Galaxy Football Club in collaboration with Aquelle and Nedbank. Drives audience engagement through comprehensive research and creative content strategies. Cultivates relationships with diverse contributors and stakeholders, enriching programme narratives. Coordinates effectively with production teams to ensure alignment and successful project execution.

Overview

6
6
years of professional experience

Work History

Content Researcher/Producer

Discover Digital
Midrand
01.2023 - Current
  • Conducting in-depth research: Research various topics ranging from current affairs to historical events, providing accurate and comprehensive information to inform programme content.
  • Assisted with script development: Created scripts, provided accurate background information, and verified facts, while pitching ideas, selecting episode themes, and outlining overarching narratives.
  • Developing and presenting ideas: Help to generate and develop programme ideas, writing proposals and treatments.
  • Sourced contributors and locations: Identified and contacted potential guests and contributors, securing locations that enhanced programme content.
  • Talent Coordination:Booking guests, experts, or actors and helping prepare them for the camera.
  • Liaising with production teams: Coordinate with other production staff, such as producers, directors and camera crews, ensuring everyone is informed and prepared.
  • Led team briefings: Guided researchers, segment producers, and journalists on angles and stories to pursue, aligning efforts with programme goals.
  • Staying up to date with industry trends: Researchers regularly watch television and read industry publications to stay informed about trends, audience preferences and competing programmes.
  • Logistics and Timing:Working with the director to manage shoot schedules, locations, and time constraints.

Marketing Officer

TS Galaxy Football Club
Sandton
01.2022 - 01.2023
  • Digital & Content Strategy: Growing the club's global footprint through engaging social media content, behind-the-scenes videos, newsletters, and the official club website or mobile app.
  • Brand Management & PR: Protecting and elevating the club's image, managing community outreach programs, and handling official club communications.
  • Ticketing & Fan Engagement: Drove match attendance by implementing loyalty programmes, group ticket sales, targeted promotions, and season ticket campaigns, fostering community engagement.
  • Sponsorships & Partnerships: Secured brands for stadium naming rights, shirt sponsors, and training kit partners, significantly enhancing revenue streams.
  • Merchandise & Retail: Promoting club kits, training gear, and custom merchandise to fans globally via physical club stores and e-commerce platforms.
  • Matchday Experience: Created vibrant in-stadium atmosphere through pre-match entertainment, fan zones, halftime shows, and stadium activations, enriching fan experiences.

Administrative Assistant

Department of Correctional Services
Pretoria
01.2020 - 12.2021

Microsoft Office Suite & Google Workspace – Proficiency in Word, Excel, PowerPoint, Outlook, and Google Docs/Sheets is essential for document creation, data management, and communication.

  • Document Preparation & Record-Keeping – Drafting, proofreading, formatting reports, and maintaining accurate databases ensures systematic office operations.
  • Coordinated meetings, appointments, and events to enhance scheduling efficiency.
  • Executed accurate data entry and updates in digital systems to support organisational efficiency.
  • Managed travel arrangements, expense reports, and invoices to ensure reliability and maintain attention to detail.
  • Technical Tools & Software – Familiarity with internal systems, CRM software, and social media platforms such as Youtube, Canva, CapCut, LinkedIn, Twitter, Monday.com, etc.

Education

Bachelor Of Arts Honours - Anthropology

University of Johannesburg
Johannesburg, GP
01-2019

Bachelor Of Arts - Anthropology & Development Studies

University of Johannesburg
Johannesburg, GP
01-2017

Skills

  • Market Research
  • Digital marketing strategies
  • Content development
  • Script Development
  • Production Management
  • Brand Management
  • Community Management
  • Fan Engagement
  • Concept pitching
  • Client Service

References

  • Neo Mapetla, Executive Producer (BCentral Media)

     neo@bcentral.co.za

     076 822 0827

  • Minenhle Mkhize, Media Officer (TS Galaxy Football Club)

      Minenhle@tsgalaxyfc.com

      083 291 0126

  • Lucia Rametsi, Divisional Head: Human Resource Management (Department of Correctional Services)

      Lucia.Rametsi@dcs.gov.za 

      072 560 3264 

Timeline

Content Researcher/Producer

Discover Digital
01.2023 - Current

Marketing Officer

TS Galaxy Football Club
01.2022 - 01.2023

Administrative Assistant

Department of Correctional Services
01.2020 - 12.2021

Bachelor Of Arts Honours - Anthropology

University of Johannesburg

Bachelor Of Arts - Anthropology & Development Studies

University of Johannesburg
Desiree Ntuli