Dave Keet
Fourways
Summary
Commercially astute management expert with 48 years of experience in television companies and start-ups, specializing in operational efficiency and productivity within the film, television, and online streaming sectors. Proven track record as a chief operating officer, directing operations and facilities management to enhance employee engagement and service excellence. Extensive network of industry contacts developed through pioneering contributions to the South African film and television landscape. Committed to achieving growth objectives through strategic leadership and collaboration.
Overview
53
53
years of professional experience
Work History
Chief Operating Officer
Pockit Global AG
Johannesburg
07.2021 - 06.2025
- Driving operational strategy and execution to scale digital platform across diverse B2B and B2C markets
- Direct daily cross-functional operations, driving alignment between product, content creation, marketing, sales, and customer success teams
- Translate executive vision into strategic initiatives, KPIs, and scalable systems.
- Work with development team to develop and optimize end-to-end processes to enhance user experience and service delivery
- Build high-performing teams by promoting accountability, agility, and continuous improvement
- Work with CFO on budgeting, financial planning, and resource allocation to support key business priorities
- Leverage data analytics to guide decision-making and uncover growth opportunities
- Ensured platform compliance with legal, regulatory, and cybersecurity standards
- Support investor relations with operational insights and strategic forecasting
Business Manager
Pro Sales Systems
07.2020 - 07.2021
- Day to Day management of the business affairs
- Develop and implement business strategies to drive growth and profitability
- Manage budgeting, forecasting, and financial performance reporting
- Monitor key performance indicators (KPIs) and implement process improvements
- Ensure compliance with company policies, legal regulations, and industry standards
- Collaborate with senior management to shape long-term business plans
- Identify new market opportunities and support business development initiatives
- Coordinate internal resources and external vendors and suppliers for seamless project execution
Partner and Business Manager
Sstreamm TV
08.2017 - 03.2020
- Company Overview: Online Content Creation and Management Portal
- Day to Day management of the business affairs.
- Contracting with Content Providers, and Production Companies.
- Contracting with local and International Telcos (Vodacom, MTN, Telkom, Safaricom)
- Part of development team for Online Portal development.
- Budgeting and financial management of productions
- Overseeing finance department including sign off of all company payments
- All HR functions Employment, incentives, retrenchments, disciplinaries
- Online Content Creation and Management Portal
General Manager
Aquavision TV Productions / Lion Mountain Media
04.2010 - 07.2017
- Company Overview: International Wildlife Production Company
- Brought into the company to corporatize it on Fox Channels US buying a stake in the business.
- Day to Day management of business affairs.
- Contracting with International Broadcasters such as National Geographic, Discovery Channels, Animal Planet, technical personnel, producers and talent.
- Submission, control and claims of DTI film rebates.
- Budgeting and financial management of productions
- Overseeing finance department including sign off of all company payments
- All HR functions Employment, incentives, retrenchments, disciplinaries
- Property Holdings lease agreements
- International Wildlife Production Company
Executive Producer
Whatwewant Branded Entertainment
01.2009 - 03.2010
- Executive Producer responsible for sourcing work from agencies, and corporate clients, quoting and overseeing of productions across all media.
Managing Director
The Refinery Post Production Group
09.2001 - 12.2008
- Company Overview: (High end post production facility specializing in Television Commercials and Film Visual Effects)
- Day to day management of staff and operations.
- Staff recruitment and training.
- Business strategy and equipment purchases.
- Marketing and sales.
- Financial control of the operation.
- Reporting to the Refinery Board of Directors.
- (High end post production facility specializing in Television Commercials and Film Visual Effects)
New Business Development
The Video Lab
12.2000 - 09.2001
- Identification of growth opportunities within the South African Commercials and Film markets.
- Nurturing of existing client base.
- Marketing locally and internationally.
- Monitoring of the day to day operations and client service.
- Tracking and reporting of trends both locally and internationally.
- Building relationships and developing mutual cooperation between the Sasani divisions to encourage new business opportunities and ventures.
New Business Development
Sasani Group of Companies
06.2000 - 12.2000
- As above, but on a Group basis.
- With the new Group policy of decentralisation, I moved across to The Video Lab.
Operations Director
Tavern TV
02.1999 - 05.2000
- To research, strategise and implement the operation of a satellite television station into black Taverns and shebeens across South Africa.
- To market the service to an unsophisticated target market, via launches, promotions, niche advertising etc.
- To establish a broadcast transmission centre, customer care facility and subscription collection operation for the emerging market.
- To source and commission programming for the station with an emphasis on black and community development.
- To acquire television rights for South African sporting events.
- To stage Tavern TV sponsored events (Boxing tournaments etc.)
Director and shareholder
The Video Lab Group
01.1987 - 01.1999
- Day to day general management and running of the business.
- Staff recruitment and training, recommendation and involvement in equipment purchases, client service and marketing.
- Financial control of the operation in collaboration with Group Financial Director.
- Board member and shareholder of the Video Lab Group.
- Involved in strategic decision making and operations of the entire Group.
Marketing and Sales Manager
The Video Lab
01.1984 - 01.1987
- Sales and marketing of the company and its staff to the commercial, corporate, broadcast and long form markets.
- Control of the production side of the business as well as the client service division.
Sales and Marketing Manager
Trilion Video
01.1981 - 01.1984
- Initially joined as Senior Sound Engineer recording and final mixing television commercials and broadcast programmes.
- Moved into the Production Office where I was involved with administration, quoting, scheduling, and invoicing.
- Took over sales and marketing in my final year there.
Sound Supervisor
South African Broadcasting Corporation
01.1978 - 01.1981
- Administration and management of the Sound department for SABC Television.
- Job included training of operators, recommendation and purchase of equipment, scheduling of crews and planning and organising of productions.
Trainee Sound Engineer
South African Broadcasting Corporation
01.1972 - 01.1978
- Joined the SABC as a trainee sound engineer in radio.
- Worked on all the major radio stations including Radio RSA, the then external service of the SABC.
- Was involved with the start of Radio 5, the existing pop station of the SABC.
- Worked as a sound engineer on the very first television broadcast in South Africa in 1976.
- Thereafter worked in the film unit, Outside Broadcast and Studios of SABC TV.
- I specialised in Variety and Entertainment and music engineering.
Education
Parktown Boys High
JohannesburgSkills
- Client relationship management
- Brief interpretation and planning
- Team leadership
- Quotation sourcing and negotiation
- Logistics coordination
- Schedule oversight
- Post-production quality assurance
- Budget management
- Stakeholder meeting facilitation
- Quality assurance in production
- Risk management
- Executive production support
- Production reporting
- Creative process innovation
- Resource management across projects
- Digital strategy development
- Social media management
- Brand strategy
Languages
- Native English
- Proficient in Afrikaans
Technical Proficiency
Proficient with most commonly used online tools
Cultural Awareness
Have worked with teams and vendors from USA, Asia, China, Eastern and Western Europe
Affiliations
- Flyfishing
- Wildlife
Languages
English
First Language
Afrikaans
Upper Intermediate (B2)
B2
References
References available upon request.
Timeline
Chief Operating Officer
Pockit Global AG
07.2021 - 06.2025
Business Manager
Pro Sales Systems
07.2020 - 07.2021
Partner and Business Manager
Sstreamm TV
08.2017 - 03.2020
General Manager
Aquavision TV Productions / Lion Mountain Media
04.2010 - 07.2017
Executive Producer
Whatwewant Branded Entertainment
01.2009 - 03.2010
Managing Director
The Refinery Post Production Group
09.2001 - 12.2008
New Business Development
The Video Lab
12.2000 - 09.2001
New Business Development
Sasani Group of Companies
06.2000 - 12.2000
Operations Director
Tavern TV
02.1999 - 05.2000
Director and shareholder
The Video Lab Group
01.1987 - 01.1999
Marketing and Sales Manager
The Video Lab
01.1984 - 01.1987
Sales and Marketing Manager
Trilion Video
01.1981 - 01.1984
Sound Supervisor
South African Broadcasting Corporation
01.1978 - 01.1981
Trainee Sound Engineer
South African Broadcasting Corporation
01.1972 - 01.1978
Parktown Boys High
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