Summary
Overview
Work History
Education
Skills
Skills
Preferred Job
Timeline
Generic
Crystal Joy Alexander

Crystal Joy Alexander

Monte Vista

Summary

Strategic General Manager with a focus on enhancing productivity and operational efficiency. Expertise in team leadership and operational management drives effective communication and problem-solving in dynamic environments. Committed to fostering collaboration and improving customer satisfaction through innovative strategies and impactful leadership.

Overview

19
19
years of professional experience

Work History

General Manager & Food Safety Team Leader

Summerfresh Distributors
01.2017 - Current
  • I currently work as the operational manager & food safety team leader for a fruit juice manufacturer & distributor to the hospitality industry.
  • Ensured compliance with Dept of Health and regulatory standards by conducting scheduled testing for contaminants.
  • Implemented tracking systems to enhance food safety measures and initiated practical systems for traceability.
  • Food safety compliance, ensuring products are safe to consume and comply with local health regulations.
  • Procured high-quality ingredients to meet production needs., establishing good working relationships with supplies.
  • Cold Chain Logistics, managing refrigerated transportation and services thereof.
  • Managed staff across departments, including H.R., invoicing, payment processing, and order forecasting.
  • Oversaw all aspects of staff management, including hiring, training, monitoring attendance, scheduling leave, enforcing policies, resolving conflicts, ensuring compliance with labour laws, and conducting performance reviews.
  • Production operations, managing the daily schedule & adjustments as per daily requirements.
  • Order fulfilment, receiving orders, managing inventory, and distributing to retail partners, foodservice providers, or consumers directly.

Senior Branch Manager

TakeAlot/MrD Express
01.2015 - 01.2016
  • Managed staff training, hiring, disciplinary actions, payroll, and incentives to enhance team effectiveness and service quality.
  • Recruited, supervised, and appraised all staff, including drivers, managers, and call centre agents, ensuring performance met company standards and client expectations.
  • Contributed to achievement of company’s strategic and operational objectives through proactive engagement and alignment with team goals.
  • I would ensure all company policy & procedures were executed in a correct, cost effective & timely manner in alignment with customer expectations & quality requirements.
  • The predecessor to Uber Eats South Africa, I had to liaise with their clients regarding service delivery, financial tracking, account management, stock purchasing and inventory control.
  • Established reputation as the preferred delivery service among well-known national franchises like Spur, Nandos, Panarottis, and McDonalds.
  • Delivered packages from dispatch to clients' homes within guaranteed time slots.
  • We represented and performed express last mile delivery & courier services on behalf of FNB Card Division as well as Pick n Pay at the time.

General Manager

Lazercor Trading
01.2011 - 01.2014
  • Oversaw collection of owed monies and commissions, managed office accounts and billing, and coordinated call centre and daily operations.
  • Developed and maintained strong business relationships, resolved problems, and managed stock control and purchasing.
  • Managed logistical business needs while training office and administrative staff to enhance operational efficiency.
  • Performed monthly administrative tasks to ensure office efficiency.

Assistant to Director

Bright Light Trading
01.2010 - 01.2011
  • Managed day-to-day operations of the delivery business, promotions, marketing, and daily office administration.
  • Coordinated team efforts to streamline trading operations and improve efficiency.
  • Developed training materials for staff onboarding and professional development programs.
  • Managed vendor relationships to ensure timely delivery of trading resources and tools.

Senior Branch Manager

Mr Delivery
01.2008 - 01.2010
  • Managed call centre operations, enhancing customer service and resolving complaints effectively.
  • Coordinated driver schedules and routes while overseeing office administrative tasks.
  • Managed daily operations of the branch and ensured smooth workflow.
  • Developed staff schedules to optimize coverage and service quality.
  • Trained and mentored team members on customer service best practices.

Education

N4 - Hospitality Management, Hospitality & Professional Cookery

CAPE COLLEGE
Cape Town
01-1997

Senior Certificate - Grade 12/Matric

Queen’s Park High School
Woodstock
01-1995

Skills

  • Food safety
  • Supply chain management
  • Logistical management
  • Operational efficiency
  • Cost reduction strategies
  • Workforce optimization
  • Crisis management
  • Business development
  • Sales strategy
  • Customer service
  • Team leadership
  • Human resources
  • QuickBooks
  • Sage Evolution

Skills

Business Development, Customer Service, Marketing & Promotions, Team Leadership, Staff Training, Cash Flow and Financial Control, Public Relations, Negotiating, Recruitment, Stock Control, Operational Management, Data Capturing, Inventory Acquisitions, Strategic Planning, Logistical Management, Marketing, Sales, Human Resources, Logistics, Banking, Admin, Food Safety, Quick Books, SAGE Evolution

Preferred Job

Admin Manager, Negotiable, Permanent, Skilled, Customer Service Industry (Hospitality, Logistics, Call Centre, Sales)

Timeline

General Manager & Food Safety Team Leader

Summerfresh Distributors
01.2017 - Current

Senior Branch Manager

TakeAlot/MrD Express
01.2015 - 01.2016

General Manager

Lazercor Trading
01.2011 - 01.2014

Assistant to Director

Bright Light Trading
01.2010 - 01.2011

Senior Branch Manager

Mr Delivery
01.2008 - 01.2010

N4 - Hospitality Management, Hospitality & Professional Cookery

CAPE COLLEGE

Senior Certificate - Grade 12/Matric

Queen’s Park High School
Crystal Joy Alexander