Microsoft 365
Cobus Pelser
Sales Executive
Johannesburg
Summary
Dynamic Sales Executive with a proven track record at Hey Online, excelling in relationship building and sales strategy. Achieved significant revenue growth through effective lead generation and contract negotiations. Renowned for delivering exceptional customer service, fostering client loyalty, and driving repeat business. Proficient in CRM software, enhancing sales funnel management and performance metrics.
Self-motivated outside sales professional experienced in both technical and non-technical, fast-paced team environments. Relationship building and closing expert.
Overview
10
10
years of professional experience
2
2
Languages
Work History
Sales Executive
Hey Online
Boksburg
03.2021 - 11.2024
- Achieved sales goals and service targets by cultivating and securing new customer relationships.
- Boosted sales revenue by cultivating strong client relationships and implementing effective sales strategies.
- Delivered exceptional customer service, resulting in a high percentage of repeat business and client referrals.
- Demonstrated expert product knowledge during client interactions, addressing questions/concerns confidently and offering solutions tailored specifically for them.
- Analyzed sales data regularly to monitor progress towards goals and make necessary adjustments to strategy as needed.
- Researched sales opportunities and possible leads to exceed sales goals and increase profits.
- Developed key partnerships, resulting in increased lead generation and cross-selling opportunities.
- Streamlined sales process to improve efficiency, reduce cycle time, and close deals faster.
- Negotiated contract terms with clients, securing favorable conditions for both parties while maximizing profitability.
- Used CRM system for better customer tracking, leading to improved follow-up processes and higher conversion rates.
- Achieved significant sales targets by motivating team and setting realistic yet challenging goals.
- Enhanced brand visibility, coordinating with marketing to develop impactful campaigns.
- Drove revenue growth, leveraging in-depth product knowledge to offer customized solutions.
- Cultivated long-term relationships with high-value clients to ensure repeat business and referrals.
- Delivered persuasive presentations to key stakeholders, securing buy-in for strategic initiatives.
Sales Agent
The Unlimited
07.2019 - 11.2019
- Assisted call-in customers with questions and orders.
- Increased sales revenue by consistently meeting and exceeding sales targets.
- Achieved top performer status within the company due to consistent high sales numbers.
- Presented professional image consistent with company's brand values.
- Developed, maintained and utilized diverse client base.
- Achieved or exceeded company-defined sales quotas.
- Fielded customer complaints and facilitated negotiations, resolving issues and reaching mutual conclusions.
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Stayed current on company offerings and industry trends.
- Negotiated contracts with prospective clients, helping to secure long-term business partnerships.
- Explained features and advantages of [Type] products or services to promote sales.
- Boosted referral rates by cultivating positive relationships with satisfied customers who were eager to recommend our products/services to others.
Insurance Sales Agent
Telesure Investments
06.2018 - 06.2019
- Developed strong relationships with clients through consistent communication and exceptional customer service.
- Educated clients on insurance products, enabling them to make informed decisions regarding their coverage needs.
- Provided comprehensive product knowledge and guidance to help clients on product selection.
- Negotiated contracts with clients to establish best coverage with lowest cost.
- Contributed to agency success by consistently meeting or exceeding monthly sales targets.
- Maintained high retention rates by addressing client concerns promptly and offering suitable policy adjustments as needed.
- Sought out new clients and developed client relationships through networking, direct referrals, lead databases, and cold calling.
Export Assistant
PFERD
02.2017 - 06.2018
- Enhanced customer satisfaction with timely order processing and proactive issue resolution.
- Monitored shipment progress, communicating updates to relevant parties to ensure successful deliveries.
- Coordinated with sales team to maintain accurate product data for efficient order processing and customer service.
- Maintained detailed records of shipments, tracking information, and related documentation for easy reference during audits or inquiries.
- Contributed to increased revenue generation through diligent follow-up on outstanding quotes and proactive client communication.
Restaurant Waiter
Mikes Kitchen
Germiston
11.2014 - 11.2015
- Quickly reset and cleaned up tables after customers left to enable speedy turnaround and guest flow.
- Answered customers' questions, recommended items, and recorded order information.
- Cultivated warm relationships with regular customers.
- Maintained clean and organized dining areas for optimal guest experience.
Education
Sports Management National Diploma - Business And Finance Management,
ETA College
Randburg, South Africa 04.2001 -
High School Diploma -
Hoerskool Elspark
Germiston, South Africa 01.2025 - 12.2025
Skills
Business development and planning
Software
CRM
Hobbies
Im a multifaceted enthusiast with diverse interests:
Golf: I Love playing Golf with a handicap of 3, I enjoy the precision and strategy on the course.
Martial Arts: I practice discipline and self-defense, cultivating physical and mental strength.
Action Cricket: I enjoy the fast-paced, dynamic nature of this sport, appreciating teamwork and competition.
Gaming: As an avid gamer, I relax by immersing myself in virtual worlds, exploring new narratives and challenges.
Timeline
High School Diploma -
Hoerskool Elspark
01.2025 - 12.2025
Sales Executive
Hey Online
03.2021 - 11.2024
Sales Agent
The Unlimited
07.2019 - 11.2019
Insurance Sales Agent
Telesure Investments
06.2018 - 06.2019
Export Assistant
PFERD
02.2017 - 06.2018
Restaurant Waiter
Mikes Kitchen
11.2014 - 11.2015
Sports Management National Diploma - Business And Finance Management,
ETA College
04.2001 -
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