Clayton Fredericks
Sales Rep
Mitchells Plain
Summary
Seasoned Sales Representative with exceptional success in business-to-business and business-to-consumer sales within multiple industries. Proven track record in exceeding sales goals, growing business and expanding territories. Accomplished in overseeing day-to-day business operations and fostering relationships with customers and clients for sustained business growth.
Overview
2027
2027
years of professional experience
Work History
Sales Representative
CLM Brands
CAPE TOWN
2020 - Current
- Expanded customer base through cold calling, networking, and relationship building.
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Increased sales revenue by identifying and targeting high-potential accounts.
- Maintained up-to-date knowledge of industry trends for informed decision-making during client interactions.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Achieved top performer status consistently through dedication to meeting goals and exceeding expectations.
- Utilized CRM software to manage client information, track leads, and monitor sales progress.
- Streamlined sales process, reducing time from lead to close.
- Identified and tapped into new markets, significantly expanding customer base.
- Collaborated with marketing department to align sales strategies with new campaigns.
- Participated in trade shows and conferences to network and generate leads.
- Exceeded sales targets through effective planning and goal setting.
- Built relationships with customers and community to promote long term business growth.
Sales Representative
Luxury Beverage Management
CAPE TOWN
01.2017 - 06.2020
- Advised clients on appropriate product selections based on their unique needs, ensuring optimal satisfaction levels upon purchase.
- Used consultative sales techniques to understand customer needs and recommend relevant products and services.
- Responded to telephone and in-person requests for information.
- Provided sales and customer service assistance to walk-in traffic
- Developed long-lasting client relationships by consistently exceeding expectations with exceptional service.
- Followed up with existing customers to provide additional support and address concerns.
- Strengthened brand reputation by delivering superior customer experiences that fostered loyalty and repeat business.
Sales Consultant
Santam
CAPE TOWN
06.2012 - 01.2017
- Brief History:
- Build and maintain excellent relationships with intermediaries and brokers.
- Cold calling
- Overcoming objections with regard to competitor products.
- Compile weekly report of competitor activity
- Work in close conjunction with reps to ensure best possible rates for clients.
- Ensure deadlines and targets are met as set out by Manager
- Following up with closure calls
- Negotiating rates
- Achieve targets for growth and new business as set in budget.
- Achieving yearly targets (Premium, Productivity & Quality)
- Build and maintain sound relationships with all stakeholders
- New business acquisition
Sales Representative
SLD
CAPE TOWN
07.2010 - 03.2012
- Brief history:
- Etched the Black Horse cream liqueur range in tops outlets directly feeding off Amarula and Baileys cream liqueur.
- Achievements:
- Proudly listed products with Tops outlets. Managed promotions down at store level that directly increased sales of products
- Duties
- Cold calls
- New Business acquisition
- Opening of accounts
- Follow up and resolve all customer complaints
- Submit weekly call cycle
- Push sales and meet monthly target set by Sales manager
Absa Insurance Company
01.2009 - 05.2010
Education
High School Diploma -
Westridge Senior Secondary School
Cape TownDiploma - Sports Management
Cape Peninsula University of Technology
Multi-mark 3 - Commercial Insurance
Insurance Institute of South Africa
Web Design
Varsity College
Skills
Time management
Community networking
Customer liaison
Sales funnel management
Customer relationship management
Industry trends
Territory expansion
Sales strategies
Sales analysis
Strategic planning
Cold calling
Online marketing
Accomplishments
Proudly listed products with Tops outlets. Managed promotions down at store level that directly increased sales of products.
Timeline
Sales Representative
Luxury Beverage Management
01.2017 - 06.2020
Sales Consultant
Santam
06.2012 - 01.2017
Sales Representative
SLD
07.2010 - 03.2012
Absa Insurance Company
01.2009 - 05.2010
Diploma - Sports Management
Cape Peninsula University of Technology
Multi-mark 3 - Commercial Insurance
Insurance Institute of South Africa
Web Design
Varsity College
Sales Representative
CLM Brands
2020 - Current
High School Diploma -
Westridge Senior Secondary School