Summary
Overview
Work History
Education
Skills
Work Preference
Accomplishments
Affiliations
Timeline
Generic
Chris Wilson

Chris Wilson

Somerset West

Summary

A seasoned executive with a robust background in advertising and marketing, I bring over two decades of proven leadership and strategic expertise to the table. Throughout my career, I have spearheaded initiatives that have redefined industry standards and driven transformative growth for organizations across diverse global markets.

I am adept at developing and executing forward-thinking strategies that drive organizational success. From overseeing global expansions to pioneering innovative advertising solutions, I possess a keen ability to identify opportunities and capitalize on them strategically. Firmly believing in the power of effective leadership, I have cultivated high-performing teams that consistently deliver exceptional results.

Through mentorship and empowerment, I foster a culture of excellence and collaboration that drives organizational growth, with a focus on delivering bespoke solutions and unparalleled service, I have built enduring partnerships with a prestigious portfolio of high-profile clients. My commitment to client satisfaction has been instrumental in amplifying brand reputation and market reach.

I excel in navigating complex financial landscapes and leveraging data-driven insights to optimize resources and maximize ROI for clients. By embracing a data-driven approach, I refine strategies, optimize campaigns, and drive superior results staying at the forefront of industry trends, I thrive on pioneering innovative approaches that redefine advertising and marketing landscapes. My dedication to innovation positions organizations as leaders in their respective domains.

With a robust network and adept relationship-building skills, I unlock new opportunities and foster strategic alliances that drive organizational growth and market dominance. A staunch advocate for talent development, I am dedicated to nurturing future leaders and fostering a culture of continuous learning. By investing in mentorship and development initiatives, I shape the next generation of industry leaders.

My tenure at Mobiclicks, ADDSuite, Thumbtribe, Independent Newspapers, and Forwardslash has been marked by a string of notable achievements and milestones, each contributing to my reputation as a visionary leader and industry expert.

I am committed to bringing my wealth of experience, strategic acumen, and passion for innovation to your esteemed organization, driving unprecedented growth and solidifying your position as a leader in the competitive landscape of advertising and marketing. Feel free to reach out for further discussion on how I can contribute to your organization’s success.

Looking forward to connecting!

Overview

21
21
years of professional experience

Work History

Global Senior Vice President/Director - Advertising Partnerships

MOBICLICKS
02.2016 - Current
  • As the Global Senior Vice President/Director of Advertising Partnerships at Mobiclicks, I've been instrumental in shaping the organisation's trajectory by spearheading strategic partnerships, fostering innovation, and driving sustainable growth across dynamic markets in Africa and the USA
  • With a relentless commitment to excellence, I've led cross-functional teams to deliver unparalleled value to clients, positioning Mobiclicks as a trailblazer in the advertising industry.

Director Business Development

MEDIA Mattic
11.2012 - 02.2016
  • Proven ability to develop and execute high-impact advertising campaigns that drive brand awareness, user acquisition, and sales growth
  • Skilled in strategic planning, team leadership, client engagement, and data analysis.

Global General Manager

ADD Suite
03.2013 - 03.2015
  • As the Global General Manager at ADDSuite, I undertook a pivotal role in establishing and growing the programmatic advertising business in London
  • During my tenure, I oversaw the organization's global expansion, with a specific focus on advertising technologies.

Managing Director - Advertising

THUMBTRIBE
03.2009 - 12.2012
  • My time at Thumbtribe showcased my expertise in digital advertising, team leadership, strategic growth, and expanding advertising revenue
  • It demonstrated my ability to establish and lead teams, develop strategic alignment, and foster relationships with global partners in the dynamic digital advertising landscape.

Head of Business Development & Marketing

INDEPENDENT NEWSPAPERS
04.2007 - 02.2009
  • As the Head of Business Development and Marketing, I held a prominent position within the executive committee at IOL, the online arm of the organization
  • During my tenure, I played a pivotal role in shaping the advertising landscape for Independent Newspapers and IOL.

Head Of Acquisition Marketing

FORWARD SLASH
10.2003 - 03.2007
  • As the Head of Marketing looking after USA & Asia region, I played a pivotal role in shaping the company's digital marketing strategies and overseeing multichannel advertising efforts across SEO, Paid Media, TV, Radio, and Direct/Offline channels.

Education

MBA - Business Administration And Management

Next University
03.2025

No Degree - Organizational Leadership

London Business School
12.2020

No Degree - Advertising And Society

Duke University
12.2020

No Degree - Nonprofit Financial Stewardship

Harvard Business School
12.2020

BBA - Business Management

Sandown Business College
11.1996

Skills

  • Strategic leadership
  • Policies and Procedures
  • Operational Excellence
  • KPI Tracking
  • Organizational Development
  • Public Speaking
  • Profit and Loss Management
  • Change and Growth Management
  • Revenue Growth
  • Executive Leadership
  • Partnership Development
  • Global Operations

Work Preference

Work Type

Full Time

Work Location

HybridRemoteOn-Site

Important To Me

Career advancementCompany CultureStock Options / Equity / Profit SharingPersonal development programs

Accomplishments

Smarties Silver Award winner - 2018

Mobile Video - VW SA How to Adventure with PHD JHB

Smarties Silver Award winner - 2017

CNA June Holiday Campaign - Location Based Services or Targeting

Smarties Silver Award winner - 2018

Location Based - Dischem Winter care guide

Assegai - Leader Award - 2022

McDonalds Make It A Day, The Quarter Pounder Way

Affiliations

  • MMA SA - Advisory Board Member : 2013 - 2014
  • Online Publishers Association - Head of Finance : 2008 - 2009
  • Institute of Bankers - Member : 1992 - 1996

Timeline

Global Senior Vice President/Director - Advertising Partnerships

MOBICLICKS
02.2016 - Current

Global General Manager

ADD Suite
03.2013 - 03.2015

Director Business Development

MEDIA Mattic
11.2012 - 02.2016

Managing Director - Advertising

THUMBTRIBE
03.2009 - 12.2012

Head of Business Development & Marketing

INDEPENDENT NEWSPAPERS
04.2007 - 02.2009

Head Of Acquisition Marketing

FORWARD SLASH
10.2003 - 03.2007

MBA - Business Administration And Management

Next University

No Degree - Organizational Leadership

London Business School

No Degree - Advertising And Society

Duke University

No Degree - Nonprofit Financial Stewardship

Harvard Business School

BBA - Business Management

Sandown Business College
Chris Wilson