Candice Goolam

• Proactively provide audience data analyses and insights around key content and trading markets on the platform to drive sales
• Generate strategic go to market material and media sales proposals with clear and insight- led recommendations on fitting media solutions
• Conduct tailored, comprehensive and strategic post campaign analyses that scientifically depict the value delivered to the client and demonstrate the success of the campaign
• Undertake secondary research using specialist industry resources to augment the sell
• Manage reporting and analytics tools and dashboards to support the sales teams
• Assist in assessing various tactical solutions for the various segments
• Provide support in identifying macro approaches to meeting client needs and finding effective campaign opportunities
• Assist in designing creative media solutions, across the various DStv offerings and platforms, to adequately address client objectives & challenges and deliver holistic solutions
• Co-formulate and develop go to market presentations that detail opportunities within the DMS portfolio of channels and offerings
• Develop and manage key stakeholder relationships across the business, including both internal and external clients as well as key partners and alliances
• Analyse the primary needs of each stakeholder and partner to close any gaps
• Collaborate with the rest of the media strategists within the DMS business to structure unique and relevant media solutions to address client’s needs

• Conducted research and analyzed data to identify trends and opportunities on DStv Content.
• Developed detailed reports on Client Campaigns and made recommendations for future activations.
• Prepared comprehensive presentations to summarize findings from research done on campaigns.
• Researched industry-specific topics such as competitive landscape, customer segmentation, campaign strategies.
• Interpreted quantitative data to develop insights into viewer behavior.
• Collaborated with cross-functional teams to ensure accuracy of research results.

® To liaise and build good relationships with advertising agencies.

• Implementing and management of all Sponsorships
• Do billing reports monthly
• Create proposal for sponsorships
• Sales support function for department Sales Execs
• Manage channel information, identify opportunities and accurately package opportunities for sales purposes
• To develop and maintain relationships within various product and channel partners
• Sell/assist in selling specific DSTV ATL & BTL opportunities to the advertising industry with the Client Sales Team
• To maximize revenue potential across all relevant properties
• To liaise with all internal and external clients
• Achieve budgets within the designate area of responsibility

• To liaise and build good relationships with advertising agencies
• Contracting across all Pay Channels
• Schedule commercials on DSTV channels
• Run and clear exception reports weekly and monthly
• Run Recon reports daily

• Receiving and Transferring of material for the Africa Magic Channel
• Payment to Suppliers
• Data capturing
• Deal Memo’s

• Inserting of adverts between sports programmes
• Planning of sponsor barters
• Data Capturing

• Planning of the Action Channel and the PPV Channel.
• Data capturing
• Timing out of TV programs
• Checking the Play list
• Checking Guide proof pages
• Checking of logs