Brent Frazer
Entrepreneur
Summary
Proactive and motivated with high-energy approach to building and optimizing business operations. Solid understanding of facets such as financial, business and personnel management. Results-driven and industrious with conscientious attention to critical details and big-picture needs. Strong leader and problem-solver dedicated to streamlining operations to decrease costs and promote organizational efficiency. Uses independent decision-making skills and sound judgment to positively impact company success.
Overview
28
28
years of professional experience
Work History
General Manager of Cleaning Division
A Square Forklifts
Johannesburg
06.2023 - Current
- Managed budget implementations, employee reviews, training, schedules, and contract negotiations.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Introduced new methods, practices, and systems to reduce turnaround time.
- Implemented operational strategies and effectively built customer and employee loyalty.
- Developed and maintained relationships with customers and suppliers through account development.
- Managed budget implementations, employee evaluations, and contract details.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
- Developed and implemented strategies to increase sales and profitability.
- Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
General Manager, Business Development
Chase Technologies
Johannesburg
09.2020 - 05.2023
- Prepared persuasive sales and marketing presentation materials to engage clients.
- Participated in brainstorming meetings to develop marketing collateral.
- Drove year-over-year business growth while leading operations, strategic vision, and long-range planning.
- Developed and maintained relationships with customers and suppliers through account development.
- Implemented operational strategies and effectively built customer and employee loyalty.
- Maximized operational excellence mentoring personnel on management principles, industry practices, and company procedures.
- Introduced new methods, practices, and systems to reduce turnaround time.
- Developed and implemented strategies to increase sales and profitability.
- Collaborated with cross-functional teams to develop innovative solutions.
- Provided strategic oversight of marketing and promotional campaigns to keep campaigns aligned with overall goals and objectives.
- Formulated policies and procedures to streamline operations.
- Analyzed market trends and competitor activities to create competitive advantages.
- Provided thoughtful guidance to personnel in navigating and resolving snags in productivity.
- Monitored financial performance, set budgets and controlled expenses to provide financial stability and long-term organizational growth.
Founding Director
Factory Cat Equipment
Johannesburg
11.2008 - 09.2020
- Conducted target market research to scope out industry competition and identify advantageous trends.
- Created and monitored promotional approaches to increase sales and profit levels.
- Created organization's mission and vision statements for use by employees.
- Developed key operational initiatives to drive and maintain substantial business growth.
- Secured sufficient funds to cover business obligations by tracking expenses and budgeting accurately.
- Prepared annual budgets with controls to prevent overages.
- Directed market expansions to propel business forward, meet changing customer needs.
- Cultivated forward-thinking, inclusive and performance-driven company culture to lead industry innovations.
- Developed strong partnerships with other businesses to allow for collaboration and more significant opportunities for growth.
- Oversaw divisional marketing, advertising and new product development.
- Managed financial, operational and human resources to optimize business performance.
- Oversaw business-wide changes to modernize procedures and organization.
- Collaborated with legal, accounting and other professional teams to review and maintain compliance with regulations.
- Analyzed industry trends and tracked competitor activities to inform decision making.
- Formulated and executed strategic initiatives to improve product offerings.
- Developed innovative sales and marketing strategies to facilitate business expansion.
Co-Founder
Frazer Brothers Studios
Johannesburg
01.2002 - 10.2008
- Met with clients to gather and understand requirements and coordinated with suppliers to plan and schedule project activities.
- Fostered positive relationships with team members to improve company culture and increase productivity.
- Prepared and delivered samples and quotations to customers while providing technical expertise to convert prospects into sales.
- Partnered with marketing team to contribute towards marketing strategy by monitoring competitive products and industry reactions.
- Researched product availability and acquired use, benefits and pricing structure information for clients.
- Created comprehensive product lists based on finalized designs and budgets.
- Selected flooring, counters, cabinets and appliances based on client needs and budgets.
- Designed detailed kitchen layouts based on client needs, budgets and available supplies.
- Utilized computer-aided design (CAD) software to create plans and mockups of room layouts.
- Designed floor plans, elevations, 3D perspective views, and material boards for review and presentation.
- Oversaw installation of finishes, furniture and other design elements to control final product.
- Developed key client relationships, providing design solutions that met needs and budgets without compromising quality or design intent.
- Worked closely with contractors and vendors to improve project coordination, completing projects on time and within budget.
Transport Refrigeration Mechanic
ColdFrigo
Johannesburg
01.1999 - 12.2001
- Repaired and adjusted valves, fittings and connections.
- Selected correct motors, thermostats, and other components to replace defective parts.
- Tested and repaired condensers, heat exchangers, cooling towers, steam, and gas turbines.
- Read and interpreted blueprints and technical diagrams.
- Used technical skills, tools, and techniques like soldering to repair parts.
- Repaired refrigeration systems.
Elevator Technician
Schindler Lifts
Johannesburg
07.1995 - 12.1998
- Dismantled elevator or escalator units to remove and replace defective parts.
- Assembled elevator cars, platforms and lift motors.
- Worked with prefabricated sections of frameworks, rails and other components to create specified dimensions.
- Installed elevators, escalators and moving sidewalks at different businesses across Johannesburg.
- Serviced installed elevator or escalator to maintain proper functioning and prevent mechanical or electrical issues.
- Tested newly installed equipment to meet safety regulations.
- Conducted preventive maintenance and inspections to comply with building codes.
- Wired control panels and electric motors to manage elevator system operation.
- Deployed test equipment to diagnose problems and adjust safety controls, counterweights and door mechanisms.
Education
High School Diploma -
Glenvista High School
Johannesburg 01.1989 - 11.1994
Skills
Performance improvement
Client account management
Operations management
Coaching and mentoring
Effective leader
Product development
Business Development
Consistently meet goals
Budgeting
Relationship building
Verbal and written communication
Sales expertise
Timeline
General Manager of Cleaning Division
A Square Forklifts
06.2023 - Current
General Manager, Business Development
Chase Technologies
09.2020 - 05.2023
Founding Director
Factory Cat Equipment
11.2008 - 09.2020
Co-Founder
Frazer Brothers Studios
01.2002 - 10.2008
Transport Refrigeration Mechanic
ColdFrigo
01.1999 - 12.2001
Elevator Technician
Schindler Lifts
07.1995 - 12.1998
High School Diploma -
Glenvista High School
01.1989 - 11.1994