Benita Omari
Senior Account & Brand Manager
Cape Town
Summary
Senior Account Manager and Brand Manager with over 4years of experience partnering with CEOs, business owners, creative teams, marketers, and operational departments to develop brand strategies, marketing campaigns, and customer engagement initiatives. Experienced in leading cross-functional collaboration, aligning commercial objectives with creative execution, and building strong client relationships. Passionate about branding, visual storytelling, and delivering impactful marketing experiences
Overview
3
3
Languages
5
5
years of professional experience
Work History
Senior Account & Brand Manager
Cyborg Digital
Pretoria
2022 - Current
- Led strategic account management while providing brand leadership across client portfolios, partnering with executives, creative teams, and operational departments to align business objectives with marketing initiatives.
- Collaborated with designers, marketing specialists, developers, and leadership teams to deliver integrated campaigns while maintaining consistent brand messaging.
- Conducted market research and customer analysis to identify branding opportunities, strengthen campaign performance, and support strategic decision-making.
- Mentored junior team members on client management, communication, strategic planning, and account development while promoting collaborative working practices.
- Worked closely with creative teams to review marketing assets, provide strategic feedback, and ensure all campaigns aligned with brand objectives and client expectations.
- Negotiated commercial agreements while maintaining long-term client relationships and balancing business objectives with customer satisfaction.
- Built trusted relationships with clients by acting as a strategic advisor on branding, marketing, customer experience, and business growth initiatives.
- Coordinated cross-functional teams across creative, marketing, operations, and leadership to ensure projects were delivered on time and aligned with brand standards.
- Partnered with stakeholders at every level of the organizations from CEOs and business owners to junior team members providing strategic guidance on branding, marketing, customer experience, and campaign execution.
Property Manager
Self
Cape Town
11.2019 - 12.2022
- Managed a diverse portfolio of properties, ensuring client satisfaction and property maintenance aligned with high standards
- Proactively addressed grievances and managed bookings to optimize property utilization
- Implemented robust marketing strategies tailored to each property, resulting in increased visibility and occupancy rates
- Produced detailed reports on incidents such as theft, property damage, and altercations, facilitating timely resolution and risk mitigation.
Marketing Coordinator / Customer Relations
Kwetu Bar Lounge
Cape Town
04.2020 - 12.2021
- Supported marketing initiatives by analysing customer behaviour and identifying opportunities to improve engagement.
- Conducted strategic financial analysis to monitor customer account relationships and optimize revenue streams
- Oversaw day-to-day operations and coordinated tasks among team members to ensure adherence to organizational standards and objectives
- Managed supplier relationships and collaborated with internal teams to support successful promotional initiatives.
- Implemented compliance protocols to uphold regulatory requirements and maintain operational efficiency
- Community management on Meta
- Effectively managed a variety of vendors.
Head Administrator
Noah's Ark Creche
Cape Town
01.2019 - 01.2020
- Carefully monitored customer account relationships through strategic financial analysis
- Coordinated ongoing tasks of team members and maintained compliance with special education requirements
- Participated in continuing education and training programs to further companies goals
- Worked to alleviate executive overload by handling all customer interactions for company including walk-ins, email, phone, and fax interactions.
Education
Bachelor of Arts -
2022
Higher Certificate in Brand Building -
2019
National Diploma Marketing -
2018
Admissions Bachelor's Degree -
2016
Skills
Brand Management
Creative Direction
Marketing Strategy
Campaign Development
Client Relationship Management
Digital Marketing
Advertising
Social Media
Customer Engagement
Brand Positioning
Visual Storytelling
Brand Identity
Creative Review
Typography Awareness
Visual Communication
Creative Feedback
Leadership
Communication
Organisation
Time Management
Problem Solving
Stakeholder Management
Microsoft Office
Google Workspace
Canva
Meta Business Suite
Adobe Creative Cloud
Mondaycom
Slack
Trello
Asana
Timeline
Marketing Coordinator / Customer Relations - Kwetu Bar Lounge
04.2020 - 12.2021
Property Manager - Self
11.2019 - 12.2022
Head Administrator - Noah's Ark Creche
01.2019 - 01.2020
Senior Account & Brand Manager - Cyborg Digital
2022 - Current
Vega School of Design - Bachelor of Arts,
Vega - Higher Certificate in Brand Building,
Cape Peninsula University of Technology - National Diploma Marketing,
Hoerskool Bosmansdam High School - Admissions Bachelor's Degree,
Languages
English
Bilingual or Proficient (C2)
French
Advanced (C1)
Afrikaans
Intermediate (B1)
Contactprofile - Skills
- Leadership
- Multitasking
- Business Development
- Communication
- Teamwork
- Microsoft Office
- Customer Service
Professional Highlights
• Over 4 years of experience in branding, marketing, and account management.
• Partnered with CEOs, business owners, creative teams, marketers, and operational departments to deliver integrated business solutions.
• Developed marketing strategies that strengthened brand visibility and client engagement.
• Managed multiple client portfolios while ensuring brand consistency across campaigns.
• Experienced in providing strategic advice on branding, customer experience, and marketing initiatives.
Core competencies
- Brand Management
- Creative Direction
- Marketing Strategy
- Brand Positioning
- Campaign Planning
- Client Relationship Management
- Cross-functional Leadership
- Creative Collaboration
- Brand Identity
- Stakeholder Management
- Customer Experience
- Strategic Planning
- Digital Marketing
- Visual Communication
- Project Coordination
Contactprofile - Skills
- Leadership
- Multitasking
- Business Development
- Communication
- Teamwork
- Microsoft Office
- Customer Service
Professional Highlights
• Over 4 years of experience in branding, marketing, and account management.
• Partnered with CEOs, business owners, creative teams, marketers, and operational departments to deliver integrated business solutions.
• Developed marketing strategies that strengthened brand visibility and client engagement.
• Managed multiple client portfolios while ensuring brand consistency across campaigns.
• Experienced in providing strategic advice on branding, customer experience, and marketing initiatives.