Timeline
Work History
Overview
Education
Skills
Work Preference
Certification
Generic
Asanda Silo

Asanda Silo

Field Intergrated Marketing Manager and Communications Designer
Johannesburg,Gauteng

Timeline

Field Intergrated Marketing Manager Intern

Microsoft
08.2023 - Current

Graphic Design Intern

Digital Cloud Marketing Agency
02.2023 - 04.2023

Graphic Design Intern

Mamgobzi Design Factory
09.2022 - 11.2022

BA In Communications Design - Graphic Design

University of Johannesburg
02.2020 - 11.2022

Work History

Field Intergrated Marketing Manager Intern

Microsoft
Bryanston, Gauteng
08.2023 - Current
  • Enhanced lead generation through targeted local events and trade shows.
  • Increased conversion rates by tailoring messaging and collateral to target audiences.
  • Streamlined processes for event planning and execution, reducing overall costs while maintaining high-quality experiences for attendees.
  • Led development and implementation of company-level marketing plans to achieve revenue and brand exposure goals.
  • Implemented effective tracking systems to measure campaign success and inform future marketing decisions.
  • Fostered a culture of continuous improvement within the field marketing team, regularly sharing best practices and lessons learned from past campaigns.
  • Adjusted marketing strategies and [Type] programs based on feedback and effectiveness of previous campaigns.
  • Optimized regional marketing budget, maximizing return on investment.
  • Built loyal customer bases through consistent engagement strategies across various channels.
  • Collaborated with internal stakeholders to align field marketing efforts with overall business objectives.
  • Coordinated cross-functional teams for successful product launches and promotions.
  • Generated leads and created brand awareness in new markets for Microsoft Solution Products.
  • Conducted market research to identify new opportunities and target markets.
  • Continually maintained and improved company's reputation and positive image in markets served.
  • Coordinated with design and media teams to develop high-quality creative assets.

Graphic Design Intern

Digital Cloud Marketing Agency
Midrand, Gauteng
02.2023 - 04.2023
  • Prepared images to coincide with social and blog posts.
  • Used Adobe Photoshop, Adobe Illustrator and Adobe Indesign to develop new images.
  • Collaborated with the creative team to develop visually appealing graphics for various projects, resulting in increased client satisfaction.
  • Participated in brainstorming sessions with cross-functional teams to generate innovative ideas for upcoming projects.
  • Efficiently managed multiple projects simultaneously while maintaining a high level of attention to detail and meeting deadlines consistently.
  • Enhanced brand visibility by designing eye-catching marketing materials for print and digital campaigns.
  • Designed graphics for websites, logos and promotions for marketing purposes.
  • Provided exceptional customer service when working directly with clients on custom design requests, fostering positive relationships and repeat business.
  • Supported lead designers in executing high-quality work under tight deadlines, ensuring timely project completion.
  • Created engaging social media content to boost online presence and follower engagement.
  • Assisted with design of print materials such as flyers and ads by producing basic layouts, selecting colors and tracking down appropriate images.
  • Designed eye-catching email templates that increased open rates and click-throughs for marketing campaigns.
  • Designed marketing brochures and wrote website copy.
  • Created visually enticing infographics that simplified complex data sets into easily digestible information for diverse audiences.
  • Contributed to the successful launch of new products by creating visually appealing packaging designs that aligned with brand identity.
  • Developed cohesive visual branding elements for company events, ensuring consistent messaging across all platforms.
  • Created design work for print and digital sales and marketing campaigns.
  • Improved overall design quality by providing constructive feedback during internal review sessions, resulting in more polished final deliverables.
  • Collaborated with copywriters to develop cohesive messaging and visual elements for integrated marketing campaigns, ensuring a consistent brand voice across all channels.
  • Developed graphics and visual content for social media campaigns.

Graphic Design Intern

Mamgobzi Design Factory
Midrand, Gauteng
09.2022 - 11.2022
  • Created design work for print and digital sales and marketing campaigns.
  • Implemented feedback and suggestions from clients to improve designs.
  • Aided in the development of comprehensive style guides to ensure consistency across a variety of marketing materials for clients'' brands.
  • Created logos, illustrations and typography for various organizations.

Overview

2
2
years of professional experience
3
3
years of post-secondary education

Education

BA In Communications Design - Graphic Design

University of Johannesburg
Auckland Park, Johannesburg
02.2020 - 11.2022

Skills

  • Project Management
  • Corporate Communications
  • Microsoft Office
  • Competitive Analysis
  • Client Meetings
  • Lead Generation Management
  • Planning Events
  • Social Media Digital Marketing
  • Adobe Creative Cloud
  • Best Practices
  • Performance Optimization
  • Global Sales and Marketing
  • Marketing Collateral Development
  • Customer Engagement
  • Engagement Strategy Development
  • Event Logistics

Work Preference

Work Type

Full TimeInternship

Location Preference

RemoteHybrid

Important To Me

Company CultureWork-life balanceCareer advancementHealthcare benefitsFlexible work hoursPersonal development programs

Certification

  • Copilot for M365 Achiever Badge - Foundational Copilot for M365 Achiever Badge | Foundational Microsoft Issued Mar 2024
  • Career Essentials in Generative AI by Microsoft and LinkedIn Microsoft Issued Sep 2023
  • LinkedIn Marketing Solutions Fundamentals Issued by LinkedIn Microsoft Sep 2023.
  • LinkedIn Marketing Strategy Issued by LinkedIn Microsoft Aug 2023
  • Digital Marketing Certificate Issued by Google Digital Skills For Africa · May 2023

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Asanda SiloField Intergrated Marketing Manager and Communications Designer