Andre Nel

Relationship Manager / New Business Sales Consultant
Cartrack | September 2025 – Present

• Develop and manage relationships with new and existing clients, delivering tailored fleet management and vehicle telematics solutions.
• Identify and pursue new business opportunities through prospecting, networking, referrals, and client engagement.
• Conduct client needs analyses and present customized solutions that align with business objectives.
• Manage the full sales cycle, from lead generation and product demonstrations to negotiation, closing, and onboarding.
• Build long-term client relationships by providing exceptional customer service and ongoing account management.
• Collaborate with internal teams to ensure seamless implementation and high levels of customer satisfaction.
• Consistently work towards achieving and exceeding monthly sales and revenue targets.
• Maintain accurate sales pipeline records and client information using CRM systems.
• Stay informed on industry trends, competitor offerings, and emerging technologies to provide strategic advice to clients.

Key Skills: Business Development • Relationship Management • B2B Sales • Account Management • Lead Generation • Negotiation • CRM • Client Retention • Solution Selling • Fleet Management & Telematics

• Successfully executed a range of real estate duties in the South African market, including property listings, client consultations, market research, property showings, and negotiations.
• Demonstrated exceptional sales performance by achieving five successful property sales in a single month, highlighting strong negotiation and communication skills.
• Recognized as the top sales person for July 2023, showcasing a consistent track record of high performance and dedication to exceeding sales targets.
• Collaborated with clients, legal professionals, and financial institutions to ensure seamless property transactions and client satisfaction.
• Conducted thorough market analyses to provide clients with accurate property valuations and advised them on pricing strategies to maximize sales potential.
• Maintained up-to-date knowledge of the local real estate market trends, property laws, and regulations, ensuring the delivery of accurate and informed advice to clients.
• Leveraged effective marketing strategies to promote properties, including online platforms, social media, and traditional advertising methods.
• Cultivated and maintained a strong network of clients and referrals, contributing to increased business opportunities and a robust client base.

• Lead Generation / Product marketing / Business Development within current Accounts, Networking / Project management and Project Rollouts
• Sales Process as is: includes everything from setting up initial meeting with prospect/customer, prepare a full Solution scope proposal and finally present initial cost of proposed solution. Next phase will be to involve Technical / projects team and to prepare a product / solution demo if required.
• Lastly, the final proposal will be completed and presented with lead times and cost.
• After sign off, project and kick off meetings will be conducted including relevant projects team members & customer.

• Lead Generation / Product marketing / Campaigns / Business Development Networking / Customer meetings
• Sales Process as is: includes everything from setting up initial meeting with prospect, prepare a full solution Scope with the help of pre sales team, present initial cost of proposed solution. Next phase will be to involve technical Director and to set-up a live product demo. Lastly the final proposal will be completed and presented.
• After sign off, project and kick off meetings will be conducted with relevant and project manager & customer.

• I joined CQS at the beginning of April after completing a lengthy employment process, personality evaluations and completing the “TOP GRADING INTERVIEW” tests. I will be able to give more detail as required.
• Day-to-Day duties included: External Sales of Audit, Tax, Company cc/PTY reg. software, Technical Demo on software packages. And Presentation of software at showcase events. Salesforce experience, generate leads and management of leads/ sales opportunities. These all need to be logged in Sales Force
• After sign off, project and kick off meetings will be conducted with relevant and project manager & customer.

• I rejoined Workgroup December 2010 as the “Business Development Manager: Virtualization”
• End December 2010, Workgroup & Axiz merged and now known as AxizWorkgroup
• Duties:
• Product marketing / Business Development / Event coordination / Customer meetings / Sales Forecasting and day to day sales of the following IT Software Virtualization products:
• VMware
• Veeam
• Vizioncore
• HyperIP
• As the Virtualization Business Development Manager, a big focus for me is to:
• Continuously strive to grow our VMware/Veeam Business
• Maintain exceptional service levels
• Continues growth of our current customer base.
• November 2011
• Outsourced to our biggest revenue Partner: Dell
• New Job Title @ Dell – Virtualization Licensing Specialist One of our customers (DELL)
• My main duties @ Dell include:
• Manage all processes (Quoting, Orders, renewals and Invoice) between Dell and AxizWorkgroup.
• Alliance management between Dell and AxizWorkgroup
• Alliance management between Dell and VMware (Vendor)
• Develop Dell’s current customers with main focus on VMware
• Customer meetings with End-users (Dell customers)
• Develop any new business within Dell for AxizWorkgroup

• Netsurit had a new opening in their Hardware/Software sales department and offered me the opportunity to rejoin their sales force as an external HW/SW sales person to see if this would be a worthy challenge knowing I worked for them before. Accepting the opportunity and giving it my best, I eventually decided it was time for me to move on. It was one of those jobs/positions that were just “not meant to be”. In this time being there, Workgroup offered me a position to rejoin them....
• Time working @ Netsurit I still dealt with Workgroup on a daily basis as they were our preferred Software distributors. Knowing I had a passion for Technology and “the virtual world of software “They offered me position to rejoin them as the BDM: Virtualization

• While @ Netsurit I dealt with Workgroup on a daily basis as they were our preferred Software distributor. After being employed by Netsurit for almost 2 years, Workgroup approached me with the opportunity to become an External Software Account Manager for them.
• My main focus at Workgroup was to ensure the successful execution of various turnkey projects in the JHB region, market the Company (Workgroup), grow the (current) business, and high level relationship management of my allocated corporate managed accounts.
• Duties:
• Ongoing customer account and relationship management, including ongoing marketing of Workgroup within the region; Ongoing customer and workgroup product manager relationship management, including marketing of their products; Develop sales funnels, forecast and budget in accordance with customer requirements; Assist with building solutions development and cost estimates; Generate, update, manage and report all opportunities, including budgeting and forecasting; Compile quotes for submission to the customer;
• Direct and manage all orders; ensure the successful closure of sales opportunities, including final invoices, deliveries and documentation;
• Liaison with the various responsible divisions at Head Office Workgroup (JHB); Comply with any further instructions or requirements of a reasonable nature that may be given by senior management from time to time;
• Ensure my client’s thorough knowledge of the product portfolio and supply training where necessary. To insure my knowledge is current with all software products through regular training.
• List of My Managed Corporate accounts:
• Aptronics Pty ltd
• Bromide Technologies (EOH)
• Dell Computer Pty Ltd
• Forest Technologies
• Dimension Data Pty Ltd
• Business Connection
• Netsurit
• Gijima
• Pcware Information
• TCM Small Systems (pty) Ltd
• Think IT
• The Workgroup Product Portfolio:
• VMware
• Citrix
• Novell
• Microsoft
• McAfee
• Symantec
• CommVault
• VizionCore
• Veeam
• CA
• Wyse
• Corel
• Nuance
• Business Objects
• Etc.

• I took a position up at Netsurit as an Internal Hardware & Software Sales consultant on the 1st of July 2006. Netsurit is a IT SUPPORT COMPANY based in Sandton Marlboro. The Hardware and Software department at Netsurit was quiet new when I started there and had the need for someone with new ideas and key futures to take this department to new levels. This is where I came in.
• The one thing that we got known for was our quality. The quality of work, products and service was outstanding. Netsurit is now a proud DELL Partner and Microsoft Gold Partner. We have won numerous Microsoft awards and this year we were chosen as the preferred Dell reseller.
• A few months back we also had a partnership with Dell doing all their software quotes for them, as they didn’t have an internal solution. We had a Netsurit employee working form Dell’s offices and sourcing leads. I was the main contact person at Netsurit for this process and was in charge of all the Microsoft quotes being done for them. We landed a great deal through this partnership with a client called MXIT which I worked on very closely. This was the biggest Microsoft deal Netsurit has ever closed.
• Daily duties at Netsurit:
• Operational Management of all quoting processes (Hardware and Software)
• I also got the necessary training to be the advisor in many situations on Microsoft agreements for our clients. (OVS, OVP, OLP, DSP and FPP)
• Renewal follow ups on our OVS renewals (anniversary dates) for our account managers.
• My knowledge on hardware also went to new levels. I was in charge of helping our internal account managers to source the correct Desktops and Servers (with backup solutions) for specific clients.
• Quality check on all orders before delivery.
• Manage stock levels (Dell Hardware – Desktops, Laptops, and Server

• On applying for a "Wed Designer" position @ WCS, They offered me a sales position which consisted of handling all the major customers of the company because of my experience in the computer industry and the Retail IT world. One of my first customers was a franchise (Retail chain store) called: Inter Computers.
• The franchise only consisted of 3 branches when the account was handed over to me September 2004. Up to date my job consists of individually running all of the Inter Computer branches accounts and working on a strong business relationship between WCS and Inter Computers. I strongly believe that I have done a brilliant job at this and today Inter Computers are currently known as one of the largest computer resellers with 21 branches nationally. Today WCS is recognized as one of their biggest suppliers of computer parts. I feel that I have fulfilled my purpose here and that it is time for me to move on to something more challenging and rewarding. I am seeking a company that I can grow with to put my skills, motivation and creativity to good use.

• After leaving Matrix warehouse I have opened my own computer company called Ideal Trading. An ideal small business based on computer sales, repairs and private web designing. While doing this, most of my new computer parts were bought from Sahara, Esquire, ECC Tech and World Computer systems.
• I then applied for a web designing position at World Computer Systems (WCS)

• Day to day duties included:
• Assembly of new computers and upgrades of existing computers
• Setting up of networks on call outs for companies
• Customer support in installing software and solving general computer problems
• General counter sales and technical advice
• Responsible for managing technical workshop
• During the course of those few months I gained experience of all types of software (Windows, Antivirus, Accounting Software, etc.), assembly of Desktop computers, Hardware Upgrades, general hardware and software customer support, Internet queries & fault finding, and network configurations.

• Afrikaans: First Language HG C 60%-69%
• English: Second Language HG B 70%-79%
• Technical Drawing HG B 70%-79%
• Mathematics SG B 70%-79%
• Physical Science SG B 70%-79%
• Electrician Work SG B 70%-79%

• Course/Subjects Breakdown:
• CSK101C Introduction to computers (Basics on MS Office and PC Hardware)
• COS101A Communications skills
• IEE101A Practical Electrician course
• SSF11AA System Software 1 (Course on DOS as well as computer hardware)
• SSF11BA System Software 2 (Course on computer networks)
• DSO15AA Development Software 1 (Introduction to programming)
• DSO15BA Development Software 2 (Course on the C++ programming language)
• ISY13AA Information Systems 1 (Course on new technology and systems as well as databases)
• ISY13BA Information Systems 2 (Course on computer digits (Decimal, Hexadecimal etc.)
• GUI10AA Graphical User-Interface Design (Animation and programming in Macromedia Flash MX)
• ITN20AA Internet Programming (Designing and programming web pages on Windows notepad)
• WEB20BA Web Management (Internet and creating web sites on Macromedia and Dreamweaver)