Jasper
Ancke Janse Van Rensburg
Online Content Creator/ Freelance Writer
Potchefstroom
Summary
Detail-oriented Content Creator with extensive knowledge of writing, AI, copywrite and formatting use and digital marketing. Committed to unique and aesthetically pleasing content with a talent for adapting to changing markets. Successful at posting frequently and using content management systems.
Overview
3
3
years of professional experience
4
4
years of post-secondary education
3
3
Languages
Work History
Online Content Producer
Wildbloom
Remote
02.2020 - 08.2023
- Develop original content through social listening and independent sources.
- Strengthened content through proofreading and editing.
- Applied current editing and photography tools to tell great stories.
- Coordinated with marketing and design teams to illustrate articles.
- Generated stories to reflect current trends and news to pull audience into website.
- Organized collected information to produce well-written articles.
- Created dynamic graphics and pieces to increase website and social media traffic.
- Identified target audiences to analyze characteristics, behavior and media habits.
- Conducted online research to obtain relevant information and materials.
- Crafted dynamic content marketing pieces for broad client base to drive consumer awareness of brands.
- Created content with SEO keywords drawn from Google Analytics.
- Wrote quality content for clients, enabling site visitors to quickly obtain information.
- Remained composed and highly professional in fast-paced and constantly changing environment, effectively handling challenging situations and difficult individuals to achieve objectives.
Freelance Content Writer
Captain Words
George
06.2020 - 02.2021
- Created monthly Excel spreadsheets to manage client projects and deadlines.
- Created concise, eye-catching headlines and copy on a wide range of topics.
- Used Microsoft Word, Google Docs and SharePoint to store and share created documents.
- Added keywords, meta descriptions and alt image tags to increase SEO presence.
- Conducted extensive internet research to provide facts and statistics for articles and blogs.
- Researched industry-related topics by performing interviews and combing online sources.
- Ghostwrote articles for different clients and agencies, incorporating relevant SEO terms and interlinking.
- Strengthened content by thoroughly editing and proofreading content three times prior to submission.
- Proofread and edited posts to prepare for publication.
- Completed thorough research into assigned topics.
- Provided writing support in fast-paced environment for variety of public-facing materials.
- Developed content for variety of topics, ranging from technical to lifestyle, for multiple websites.
- Crafted SEO-friendly content for websites and blog posts to increase organic traffic.
- Formatted content to adhere to industry-specific style guides.
- Utilized feedback from clients and colleagues to improve content quality.
- Edited and proofread content to confirm proper grammar, quality and consistency with AP style.
- Performed keyword research to optimize content for SEO.
Education
Grade 11 Honors - English Language And Literature
Langenhoven Gimnasium
Oudtshoorn 01.2018 - 08.2021
Skills
Digital publishing
Software
Word
Google docs
Grammarly
Chat GPT
Timeline
Freelance Content Writer
Captain Words
06.2020 - 02.2021
Online Content Producer
Wildbloom
02.2020 - 08.2023
Grade 11 Honors - English Language And Literature
Langenhoven Gimnasium
01.2018 - 08.2021
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