Product Manager
Zimmer Biomet South Africa
05.2017 - 12.2023
- Monitored market trends and competitor performance to update promotional strategies.
- Analyzed metrics to measure product performance.
- Compiled product and customer data to generate informed profit projections.
- Developed comprehensive go-to-market strategies, ensuring successful product launches and brand positioning.
- Boosted customer base penetration using creative promotional approaches.
- Drove revenue growth by establishing strong relationships with key industry partners.
- Presented compelling product demonstrations at industry conferences, garnering significant interest from potential customers and stakeholders alike.
- Conducted market research to identify new opportunities and target markets.
- Developed creative presentations, trend reports, kitted assets, and product data sheets.
- Executed comprehensive marketing plans that consistently drove targets for increased revenue.
- Analyzed and reported on KPIs to validate and demonstrate success of marketing campaigns.