Summary
Overview
Work History
Education
Skills
Websites
Timeline
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HEATH HOOK

Sales Leader | Cybersecurity Specialist | Culture-First Operator
Spring

Summary

Senior Sales Leader with 20+ years in IT and cybersecurity, including 9+ years leading high-performing sales teams across enterprise and startup environments. Proven track record of building and scaling teams, driving revenue, and thriving in fast-paced, culture-first environments. Fluent in Spanish.

Overview

25
25
years of professional experience
2
2
Languages

Work History

Director of Sales – Majors (TOLA)

CrowdStrike
01.2024 - Current
  • Led a team of 6 reps covering TOLA + adjacent regions
  • FY24 Target: $14.6M | Achieved 84% despite July 19th industry disruption
  • FY25-Q1: Rebounded strongly with 118% attainment ($3.65M)
  • Built strong partner networks and account relationships across sectors

Director of Enterprise Sales – Central US

Recorded Future
01.2022 - 01.2024
  • Managed 9 reps across 21 states including TOLA, North Central, and Southeast
  • FY23 Target: $16M | Achieved 107%
  • Hired, trained, and upskilled reps while replacing underperformance
  • Drove significant whitespace expansion across Strategic and Enterprise accounts

District Sales Manager

BlackBerry (formerly Cylance)
01.2021 - 01.2022
  • Responsible for managing 7 Account Managers (2 Strategic and 5 Enterprise) covering the South Central US (incl Texas, Louisiana, Arkansas, Oklahoma, New Mexico and Colorado)
  • Focus on hiring, coaching and empowering a team of professionals.
  • Motivate team to manage new label acquisition and cross selling new solutions to current customers in organizations with a minimum of 1500+ employees.
  • Drive accurate forecasting and pipeline growth through CRM focus (Salesforce and Clari).
    • BlackBerry FY21-Led North America in new-logo wins-22.
    • BlackBerry Q3 FY21-Manager of the Quarter/West.
    • BlackBerry Q4 FY21-Manager of the Quarter/West.

District Sales Manager → Senior Enterprise AM

Forcepoint
01.2016 - 01.2021
  • Managed a team of 6 Account Managers covering Oklahoma, Arkansas, Texas, Louisiana, and Mississippi-covering both Strategic and Named account sets.
  • Partnered with Forcepoint leadership, sales engineering team, channel team and field marketing team to optimize resources in region to drive new pipeline, new revenue, and new events.
  • Promoted to role managing 10+ most strategic O&G accounts in Houston.


As Senior Enterprise Account Manager:

  • Managed over 50+ accounts throughout the TOLA Region.
  • Q4 FY20-Manager of the Quarter/America-West.
  • Q1 FY20-Manager of the Quarter/America-West.
  • Q4 FY19-Promoted to District Sales Manager-South Central US role.
  • Earned FY18 “President’s Cup” company trip to the Maldives.
  • FY18-Finished the year at 123%-4th highest in US.
  • Q1 FY18-Rep of the Quarter.

Corporate Account Manager – Energy Vertical

Microsoft
01.2012 - 01.2015
  • Managed 30 enterprise O&G accounts
  • Responsible for $24M in annual Microsoft software revenue.
  • Analyzed licensing agreements and provided guidance around platform changes.
  • Finished #2 in Central Region for cloud attainment (132%) for FY13.
  • Finished first full fiscal year with 108% attainment for FY13.
  • Qualified for FY13 Microsoft Gold Cup awarded to #1 sales team in SMSNP across the US-including a trip to Puerto Rico.
  • Helped develop a new “New Hire Onboarding Process” for Microsoft’s Central District.
  • Took over a territory had not ‘hit’ in four years.

Sales Manager → Enterprise Account Exec

Dell
01.2000 - 01.2012
  • Led licensing teams generating over $1B in annual software revenue
  • Managed 70 accounts, achieving $16M+ annually in technology sales

Education

BA - Business / Spanish

Texas A&M University

Skills

Enterprise Sales Leadership

Cybersecurity Solutions (EDR, Threat Intel, ASM)

GTM & Channel Strategy

Forecasting & Pipeline Management

Team Coaching & Rep Development

High-Stakes Negotiations

Culture & Talent Building

Partner Ecosystem Management

Timeline

Director of Sales – Majors (TOLA)

CrowdStrike
01.2024 - Current

Director of Enterprise Sales – Central US

Recorded Future
01.2022 - 01.2024

District Sales Manager

BlackBerry (formerly Cylance)
01.2021 - 01.2022

District Sales Manager → Senior Enterprise AM

Forcepoint
01.2016 - 01.2021

Corporate Account Manager – Energy Vertical

Microsoft
01.2012 - 01.2015

Sales Manager → Enterprise Account Exec

Dell
01.2000 - 01.2012

BA - Business / Spanish

Texas A&M University
HEATH HOOKSales Leader | Cybersecurity Specialist | Culture-First Operator