Abby-Gene Bissolati
Cape Town
Summary
Cape Town-based media professional and currently taking the lead in the digital lifestyle space at Huisgenoot, South Africa’s largest family magazine. I have developed the skill of identifying unique content needed for Huisgenoot.com to grow and flourish under the umbrella of Netwerk24. I grasp the digital media space wholeheartedly and the willingness to grow has given me the confidence to become a strong leader in this field. I thrive under pressure and firmly believe in efficient planning through my proactive approach. During my career I’ve proven to be resilient, adapting well to changing environments through innovative concepts. I have a passion for all things lifestyle, mentoring and have successfully trained numerous team members for the benefit of the greater team.
Overview
8
8
years of professional experience
Work History
Digital Editor
Huisgenoot
09.2022 - Current
- Increased user engagement by creating compelling visual elements such as infographics, videos, or interactive features within the digital content mix.
- Managed the digital team and learned how to manage and aid the team to cohesively work as a digital unit.
- Pitched content strategies and managed asset acquisition.
- Edited and revised wide array of content for accuracy, clarity and consistency.
- Implemented analytics tools to track user behavior, enabling data-driven decision making for future content strategy.
- Streamlined digital content creation process, resulting in increased efficiency and improved quality of output.
- Edited articles and multimedia content to maintain high-quality standards and adherence to brand guidelines.
- Developed and maintained editorial standards for content.
- Enhanced website traffic by implementing SEO strategies and optimizing content for better online visibility.
- Identified compelling, unique stories and user-generated content of interest to audience.
- Leveraged CMS tools to manage and organize digital content for easy accessibility and content updates.
- Gained strong leadership skills by managing a team of 4, including an intern.
- Adaptable and proficient in learning new concepts quickly and efficiently.
- Applied effective time management techniques to meet tight deadlines.
Digital lifestyle coordinator, Newsletter Editor
Huisgenoot
01.2018 - Current
- Created plans and communicated deadlines to complete projects on time.
- Thrived in fast-paced environment with energy and enthusiasm.
- Supervised work of contracted employees to deliver work on schedule.
- Demonstrated consistent hard work and dedication to achieve results and improve operations.
- Met schedule using excellent planning and coordination skills.
- Exceeded goals through effective prioritisation and consistent work ethic.
- Trained and mentored employees to maximise team performance.
- Picked up additional tasks to aid team success.
- Built and currently manage various Huisgenoot Newsletters.
- Manage and schedule digital content on social media.
- Heading up Huisgenoot Magazine web production.
Digital intern
Netwerk24
06.2016 - 12.2016
- Focused and wrote hard news stories for Netwerk24 and Die Burger.
- Provided features for supplements such as By in Die Die Burger.
- Enriched and packaged daily news articles.
- Utilised social media to share daily content.
- Packaged video content for this digital news platform.
Education
Graduate -
Media24 Acadamy
Cape Town, WCND - Journalism
Cape Peninsula University Of Technology
Cape Town 04.2001 -
Skills
Content writing
Web production (Tagging)
Newsletter creation
Content Management System (CMS)
Digital learning tools
Newsletter writing
InDesign
Photoshop
Premier Pro
Final production editing for digital copy
Google Analytics
Data Analytics (Kibana, X24)
Huisgenoot Homepage management
Liaising with English Media to identify digital content for translation (YOU, Magazine Features)
Writing engaging copy for social media
Project managing
Everlytics
Identifying and producing engaging affiliate linked content
Rewriting commercial copy
Languages
Afrikaans, English
First Language
Afrikaans
Proficient
C2
English
Proficient
C2
Timeline
Digital Editor
Huisgenoot
09.2022 - Current
Digital lifestyle coordinator, Newsletter Editor
Huisgenoot
01.2018 - Current
Digital intern
Netwerk24
06.2016 - 12.2016
ND - Journalism
Cape Peninsula University Of Technology
04.2001 -
Graduate -
Media24 Acadamy