Results-driven digital marketing professional with experience in developing and implementing digital marketing strategies to drive engagement and conversions. Skilled in paid social and search marketing, with a strong understanding of analytics and reporting. Proven ability to work collaboratively in a fast-paced environment, with excellent communication skills and attention to detail. Seeking to leverage my skills and experience as a Digital Marketing Specialist to drive incremental revenues and growth for a forward-thinking organisation.
Work History
Marketing Intern
Moonsport/ Africa Skills Private College
10.2024 - Current
Developed and implemented digital marketing strategies to drive engagement and conversions, including creating and curating content for social media platforms and assisting in planning and executing field marketing initiatives.
Assisted in managing and optimizing social media ads to improve ROI, conducting research on target audiences to inform paid social and search strategies.
Collaborated with the team to design and implement digital campaigns across various channels, including paid search and social marketing.
Assisted in tracking and analysing campaign metrics to inform future marketing strategies, developing and presenting reports on campaign performance to stakeholders.
Utilised analytical skills to identify areas for improvement and implement effective solutions, with a strong focus on attention to detail and teamwork.
Demonstrated ability to adapt to changing business needs and influence decision-making across all levels of the organisation, with excellent communication skills in oral and written English.
Education
Bachelor of Commerce Honours - Business Management
Nelson Mandela University
Port Elizabeth, South Africa
04.2001 -
Advanced Diploma in Business Studies - Marketing Management
Nelson Mandela University
Port Elizabeth, South Africa
04.2001 -
National Diploma - Marketing
Walter Sisulu University
East London, South Africa
04.2001 -
Skills
Digital marketing strategy and implementation
Timeline
Marketing Intern
Moonsport/ Africa Skills Private College
10.2024 - Current
Bachelor of Commerce Honours - Business Management
Nelson Mandela University
04.2001 -
Advanced Diploma in Business Studies - Marketing Management
Nelson Mandela University
04.2001 -
National Diploma - Marketing
Walter Sisulu University
04.2001 -
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