Summary
Overview
Work History
Education
Skills
Websites
Additional Information
Timeline
Generic

Suzanne Mathias

Johannesburg

Summary

Accomplished in the fashion, marketing & advertising and non profit organizations with 10 years industry experience. Highly skilled in design, fashion, event planning, content writing and planning, styling, online, market research and trend forecasting. Exceptional team-builder and leadership with sound decision making and critical thinking skills. Commended for developing and producing fashion lifestyle visuals for magazines. Strong knowledge of editing, copywriting and proofreading paired with hands-on experience working with Photoshop and InDesign.

Overview

14
14
years of professional experience

Work History

Social Media Specialist

Talent Global
07.2024 - Current
  • Maintained company's social media presence by posting messages, answering posts, and monitoring responses.
  • Managed social media accounts for clients, generating interest for existing and upcoming product or service releases.
  • Conducted daily updates to social media profiles to boost company online presence.
  • Improved page content, keyword relevancy, and branding to achieve search engine optimization goals.
  • Generated significant growth in follower engagement, utilizing targeted content creation and interactive posts.
  • Increased brand visibility by strategizing and executing comprehensive social media campaigns across multiple platforms.
  • Boosted website traffic with link placement in social media posts and optimized SEO strategies.
  • Optimized ad spend and ROI on social media platforms through careful analysis and adjustments based on performance data.

Media Buyer(Remote)

MCM Agency
02.2023 - 03.2024
  • Wrote 10-15 copies for advertisements, email communications and media used in advertising.
  • Used data to build strategies for targeting specific markets and consumer demographics.
  • Evaluated market research outcomes for improved advertising strategy.
  • Created customer awareness of goods, services and special promotions with creative advertising strategies.
  • Created plans and communicated deadlines to complete projects on time.
  • Collaborated with 3-4 team members to achieve target results.
  • Demonstrated consistent hard work and dedication to achieve results and improve operations.
  • Utilized editing and photography tools to enhance storytelling.
  • Delivered high-quality written content that was insightful, informative and entertaining.
  • Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
  • Managed own workload efficiently to produce high-quality work within agreed deadlines.
  • Created resources and articles across wide range of subject matters and target audiences, adjusting content, style and tone to match.
  • Tracked and analyzed campaign success, sharing insights and learnings for future projects.
  • Picked up additional tasks to aid team success.
  • Thrived in fast-paced environment with energy and enthusiasm.

Volunteer Field Worker

The Carer Association
08.2019 - Current
  • Learned new skills and applied to daily tasks to improve efficiency and productivity.
  • Demonstrated respect, friendliness and willingness to help wherever needed.
  • Identified issues, analyzed information and provided solutions to problems.
  • Proved successful working within tight deadlines and fast-paced atmosphere.
  • Supported event logistics, publicity, advertising and collateral material design, production and distribution.
  • Helped monitor grants, contracts, agreements and other documentation for compliance and errors.
  • Planned and coordinated special events and fundraising activities by working with staff and volunteers.
  • Maintained records of donations and grants in Salesforce.
  • Volunteered with groups and organizations to help make measurable differences for program recipients.
  • Assisted with special events and programs.
  • Helped organize and manage events and projects.
  • Maintained clean facilities to better serve program needs.
  • Handled 5-10 calls per day to address customer inquiries and concerns
  • Created monthly Excel spreadsheets to manage client projects and deadlines
  • Used Microsoft Word, Google Docs and SharePoint to store and share created documents
  • Conducted extensive internet research to provide facts and statistics for articles and blogs

Fashion Editor

People Magazine South Africa
01.2013 - 08.2019
  • Created social media strategies to focus on interaction and engagement, drive traffic and increase awareness.
  • Designed story boards and concepts to provide visual roadmap for fashion photo shoots.
  • Visited numerous fashion PR houses and designers to acquire wardrobes for shoots.
  • Managed expenditures to keep budget in check.
  • Wrote over 1500/2000 articles on latest fashion, beauty, pop culture, jewelry and accessory trends.
  • Read copy or proof to detect and correct errors in spelling, punctuation and syntax.
  • Collaborated with photographers to edit photos, refine photos and review pagination of selected photos.
  • Developed story or idea content by considering reader or audience appeal.
  • Established and maintained relationships with luxury showrooms and high-end fashion houses for sample requests.
  • Selected models and images for events shoots and magazine prints.
  • Proofread, edited and evaluated final copy to verify content aligned with established guidelines.
  • Conducted editorial meetings with staff members to collaborate and review proposed publication suggestions.
  • Pitched content strategies and managed asset acquisition.
  • Delivered live reports from site of event and from mobile broadcast unit
  • Managed all aspects of content production for digital properties
  • Utilized social media outlets to connect directly with public
  • Wrote and submitted accurate, engaging and fact-checked stories

Fashion Assistant

People Magazine South Africa
08.2012 - 01.2013
  • Cleaned, closed and secured store at end of shift.
  • Created stunning displays to capture customer attention. and increase sales.
  • Encouraged customers to find accessories and other upsell items to complete ensembles.
  • Pressed and folded items upon arrival in store to increase visual appeal.
  • Dressed and accessorized mannequins to highlight featured clothing and accessories.
  • Stocked merchandise, clearly labeling items and arranging according to size or color.

Fashion Intern

Heat Magazine South Africa
01.2011 - 07.2011
  • Drove brand awareness by organizing display setups and assisting in merchandising.
  • Researched current fashion trends and competitor activity.
  • Performed various sales transactions, checked on invoices, prepared special orders and delivered correct merchandise.
  • Coordinated deliveries with textile vendors, and suppliers.
  • Fielded 15-20 phone calls during fashion designer absences, answering questions and taking messages.
  • Assisted designers at fashion photo shoots, tracking accessories and dressing models.
  • Researched current trends and wrote weekly blog posts for company's website.
  • Followed market trends and research to establish innovative product offerings for consumers.

Education

High School Diploma -

Edenvale High School
South Africa

Bachelor of Science - Consumer Science(Fashion)

University of South Africa
South Africa
09.2023

Skills

  • Critical Thinking
  • Microsoft Office
  • Administration and Management
  • Copywriting abilities
  • Google Workspace
  • Communication skills
  • Marketing
  • Social media expert
  • Hashtag Research
  • SEO knowledge
  • Marketing strategy

Additional Information

  • Willing to relocate

Timeline

Social Media Specialist

Talent Global
07.2024 - Current

Media Buyer(Remote)

MCM Agency
02.2023 - 03.2024

Volunteer Field Worker

The Carer Association
08.2019 - Current

Fashion Editor

People Magazine South Africa
01.2013 - 08.2019

Fashion Assistant

People Magazine South Africa
08.2012 - 01.2013

Fashion Intern

Heat Magazine South Africa
01.2011 - 07.2011

High School Diploma -

Edenvale High School

Bachelor of Science - Consumer Science(Fashion)

University of South Africa

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Suzanne Mathias